Yumcha

Well, I'd consider the Enzo to be Ferrari's "halo".

The Aventador or Reventon to be Lamborghini's "halo"...And the One-77 to be Aston Martin's.

dom

Nothing Acura has released in the last 10 years+ has been worthy of a report on any of the generic News outlets. Yet last week, there was news of the return of the iconic NSX up on most. It draws attention to the brand.

This is a really silly discussion IMO.

ttribe

Correct (although one might be able to argue the One-77 in Aston's case, but that's on a whole different level).

dom

Seriously?

We both have hard heads so no need to discuss this further.

:ibMoogmentionsabong:

ttribe

/messageboard.

Yumcha

Well, this brand is almost so dry of news that even a V6 coupe using the same namesake as a legendary exotic would draw some attention.

I pray this iteration can live up to the standard the previous version set.

dom

I think we can all agree that the return of the NSX is a good thing and leave it at that.

Yumcha

And something about myopia.

Sly Raskal

iTrader: (1)

I think the majority of us understand what the implications of a Halo car are to a brand and what the brand expects as a ROI for such a vehicle.

Yumcha

Hey, dom...please tell me that you at least agree that Porsche has a halo car, right...?

Moog-Type-S

This is true.

Peeps still don't understand the reason why "mass market" automakers build HALO cars.

dom

But they had to use the name...that's the point. Acura announcing a TL Coupe wouldn't have made a ripple.

Moog-Type-S

I disagree. The jury is still out. See you in 3 years when everyone rants about how tastic the NSX finally turned out.

dom

Answer me this, how many more 911's, Boxer's or Cayman's did they sell because of the Carrera GT?

dom

We'll see.

ttribe

42

Sly Raskal

iTrader: (1)

Well when you already have people comparing a hybrid sports car which we have no specs for to other sports cars, I would say that it is an unfair and unjustified comparison.

I hear that Michael Bay may be making another movie in about 3 years, I think it's gonna suck.

Oh wait, bad analogy.

Legend2TL

I like this definition

http://www.doubletongued.org/index.p...nary/halo_car/

A brand like Porsche can even have a halo, hence the 959 and Carrera GT. Both bring a higher exclusive mark to the brand. Same goes for Ferrari with the F40/50/Enzo.

Legend2TL

+1

Yumcha

I dunno...you tell me.


And is it possible Ferrari sold more cars because of the Enzo? It's possible, right?

ttribe

I don't see how your link is different, at all, from what I said.

I'm not buying the Porsche/Ferrari/Lambo halo argument. If I had to guess, most of those uber-exotics (Enzo, et al.) are sold to existing brand customers. They don't reel in new customers - "Gee, I can't afford the $1M Ferrari, guess I'll have to settle on the $300K one!" Once you're spending more on a car than most people spend on their house, you've crossed into new territory.

dom

Its your argument, you tell me.

It is possible yes. But I don't see Ferrari or Porsche benefiting from a halo car nearly as much as Lexus or Acura would. Again, everyone's definition of Halo car varies. We should at least agree that the Halo effect means 2 different things when talking exotics and everyone else.

Yumcha

Okay...right. My point here was never about how halo cars would increase sales. I agree.

I was more just commenting on your statement that Ferrari, Lamborghini, and Aston Martin do not have halo cars and well, I thought they did.

ttribe

Certainly not in any traditional use of the term.

Yumcha

Well, halo car also means to me, a car that a car company builds just, well, because.

And of course, to even more showcase their ability as a carmaker...


And you have to admit the Enzo et al are such cars.

Legend2TL

It's different in that you believe the whole line is exclusive which is not true from that defintion.

"halo car n. an automobile model that lends prestige or attractiveness to the brands and other models of its manufacturer."

It has nothing to do with a brand being exclusive ("Because the entire brand is exclusive".) To me a Boxster is not exclusive, neither is a 911, but a Carrera GT is certainly exclusive. Limited production, and it's performance is well above it's brand's other models.

Legend2TL

Need a NSX rethreading attempt here.

I assume the NSX will use the next gen V6 from Honda and maybe have next-gen VTEC.

ttribe

That's a Concept Car.

Does anyone really doubt the car making abilities of Ferrari/Lamborghini/Aston Martin/Porsche?

No. What I admit is that they cater to the highest possible end of existing clientele. When Ferrari starts selling $40K intro-lux sedans and showcases features common between said sedan and the top-end "Enzo" (the way Acura used to do with the TL and the NSX), then we're talking about a halo car.

Yumcha

Hey, there are some here who dare question the awesomeness of Aston Martin.




But, yeah...good points. Maybe my connotative meaning of "halo car" needs adjustment.

ttribe

FOOLS! Ban them!

dom

I sense this going the way of the name brand goalie argument.

You lust after AM. Is your lust now greater with the One-77? Or is it just an even better AM?

Was the NSX just a better CL?

Is the LF-A just a better IS?

Point being the One 77 and Enzo don't advance the brand nearly as much as the NSX and LF-A do. See the definition I posted on the previous page.

Every Ferrari and Aston is unique.

Don't think that happens at Ferrari dealers.

Exotics already have that.

Yumcha

No, this is not the same since I generally agree with everything you've said. I was taking your post literally in isolation about Ferrari, Lamborghini, and Aston Martin (from above)...nothing more.

Yumcha

No kidding. I should!

dom

Yumchah can't ban me.

I know this thread is a bit OT but what else or we going to talk about that's NSX related? We don't have many details and its 3 years out.

ttribe

Re: Bolded phrase - well, you must have way more money than I do if you don't consider a car that STARTS at $82,100 to be "exclusive."

Yumcha

I know I'm coming across as pessimistic...but, I'm almost banking on 5 robots here that Honda will can this car.





I pray they prove me wrong.

Legend2TL

Not sure but my brother definitely has more than me, he has a 911 Cabriolet and a Cayenne Turbo both vehicles but hence very nice vehicles. Also have driven a 6MT DB9, again very nice but I also don't put them on pedestals.

Yumcha

I'll say this: if Honda had a car that was in the same orbit as a DB9, I'd be giggling for weeks.

Yumcha

Hell, let's just even lower that and start with a 911 Cabrio.

Yumcha

And again, that brings us back to the unfortunate situation of where Honda/Acura is at this present time.

While I don't have the same level of criticism leveled at them for their cars (i.e. the CR-V, Accord, TL, ZDX, Civic Si), I am definitely very unhappy that they do not have an "elite"-type car.

The NSX is finally a freaking start. But, let's not forget where the last concept went...yeah, vaporcar. So...call me cynical until it arrives at dealerships.