The Subaru thread
Thanks guys. I'll get pics up when I pick it up. Should hopefully have it by end of this month, I'm selling my Accord this Friday so I'm in my BMW/rentals for the time being. Hopefully the snow stays away.
Getting a white base with STI short throw shifter.
Getting a white base with STI short throw shifter.
True, it was pretty quiet. There is a sport package which comes with STI wheels, short throw and exhaust. My colleague in Philly got the package and he was complaining about the exhaust sound. I am constantly on the phone in the car with clients, so I would rather have it on the quieter end.
Picked up a spare set of stock 17" WRX take offs from a 2015 today, will be mounting some General Altimax snow tires on them. I have never had AWD before, really looking forward to driving this winter.
AWD in the snow is downright awesome and with Subaru's setup there is ZERO torque steer so no side to side movement.
one thing I have noticed though is it can get very tail happy under certain conditions when you are on the slippery stuff
one thing I have noticed though is it can get very tail happy under certain conditions when you are on the slippery stuff
Oh gosh, I'm sorry. That seemed to work this weekend. Not sure what happened.
Anyway, there's no "financial thread" but basically there exist economic and creative reasons Subarus are so successful.
Edit: For whatever reason, direct linking this page is subscription based, but googling "Subaru" allows direct access to the article.
Anyway, there's no "financial thread" but basically there exist economic and creative reasons Subarus are so successful.
Edit: For whatever reason, direct linking this page is subscription based, but googling "Subaru" allows direct access to the article.
For the Japanese maker of Subaru cars, the plunging yen has turned a problem—a shortage of production in the U.S.—into an unexpected boon.
That is because exporting cars from Japan has become a highly profitable proposition, and Subaru’s parent, Fuji Heavy Industries Ltd. , does it proportionally more than anyone. It still makes 80% of its vehicles in its home country compared with 21% for Honda Motor Co.
Fuji Heavy expects a record net profit of more than $2 billion in the year ending March 2015 thanks to its largest market, the U.S., where demand for Subaru’s Outback and Forester sport-utility vehicles is surging.
The company is turning into a model case of how currency swings can change corporate fortunes. It is good news for Fuji Heavy and potentially bad news in Detroit, which only recently halted a decades-long loss of U.,S. marketshare to Japanese auto makers.
As recently as two years ago, one dollar bought just 80 yen. Now, after Japan’s central bank further eased its monetary policy on Oct. 31, a dollar buys more than 115 yen. That is a plus for Japanese companies that pay workers and suppliers in less-valuable yen, while taking in dollars from customers overseas.
“We make a small number of limited types of cars and we can’t simply be following the footsteps of other Japanese companies going global,” said Yasuyuki Yoshinaga, Fuji Heavy’s chief executive, in an interview. “Our strategy is to have a high domestic production rate regardless of the currency rate, and to have special care for quality.”
Since mid-November 2012, when the yen started to decline against the dollar, Fuji Heavy shares have quintupled, giving the company a market capitalization of ¥3.2 trillion ($27.5 billion).
While the weaker yen gives Japanese exporters greater pricing power, some analysts say it is unlikely to trigger a price war given rising demand for new cars in the U.S. Adam Jonas, an analyst at Morgan Stanley , suggested in a recent report that Japanese car makers could offer buyers more car for the same amount of money.
“We don’t think that the Japanese will start a price war, but rather a product offensive,” Mr. Jonas said.
For Fuji Heavy, even the sales slowdown in Japan and China could help. It can ship more cars to the U.S., where it expects its seventh year of consecutive sales growth and where supply is constantly tight.
“The question is whether we will continue to see a shortage in the U.S. even if we ship the ones that could have been sold in Japan and China,” Mr. Yoshinaga said.
Despite the temporary windfall, Fuji Heavy is still moving to produce more cars in local markets, to reduce its exposure to currency swings. It plans to expand its sole plant in the U.S., in Indiana, by March 2017, with a goal of making 310,000 cars there annually, up from 200,000 currently.
In the long run, overall vehicle production in Japan is expected to keep shrinking. In 2007, Japanese auto makers made 11 million vehicles at home. That is expected to drop to 9.2 million vehicles this year, and decline further to 8 million vehicles by 2020, said Satomi Hamada, an analyst at IHS Automotive.
By this time, Fuji Heavy had hoped to have a plant in China too. But authorities there blocked the move because Fuji Heavy’s largest shareholder is Toyota Motor Corp. and Toyota already has plants in China.
The China effort meant Fuji Heavy, the smallest among Japan’s major auto makers, had to put a U.S. plant expansion on the back burner. Nonetheless, Subaru’s U.S. sales doubled over the last seven years, as the auto maker built bigger cars to suit American tastes. In 2014, Fuji Heavy expects to sell more than 500,000 vehicles in the U.S., up 18% from a year ago, and the U.S. accounts for more than half of its global vehicle sales.
In addition to reducing relative manufacturing costs in Japan, the weak yen lifts the value of Japanese companies’ earnings when converted into yen. For every one yen rise in the value of the dollar, Fuji Heavy’s full-year operating profit increases by ¥9.7 billion, the company says.
Toyota is a big beneficiary too, because it is more reliant on Japanese production than its peers. Fitch Ratings Inc., a credit-ratings firm, says Toyota profits stand to see a “pronounced” gain if the yen stays put or get weaker.
That is because exporting cars from Japan has become a highly profitable proposition, and Subaru’s parent, Fuji Heavy Industries Ltd. , does it proportionally more than anyone. It still makes 80% of its vehicles in its home country compared with 21% for Honda Motor Co.
Fuji Heavy expects a record net profit of more than $2 billion in the year ending March 2015 thanks to its largest market, the U.S., where demand for Subaru’s Outback and Forester sport-utility vehicles is surging.
The company is turning into a model case of how currency swings can change corporate fortunes. It is good news for Fuji Heavy and potentially bad news in Detroit, which only recently halted a decades-long loss of U.,S. marketshare to Japanese auto makers.
As recently as two years ago, one dollar bought just 80 yen. Now, after Japan’s central bank further eased its monetary policy on Oct. 31, a dollar buys more than 115 yen. That is a plus for Japanese companies that pay workers and suppliers in less-valuable yen, while taking in dollars from customers overseas.
“We make a small number of limited types of cars and we can’t simply be following the footsteps of other Japanese companies going global,” said Yasuyuki Yoshinaga, Fuji Heavy’s chief executive, in an interview. “Our strategy is to have a high domestic production rate regardless of the currency rate, and to have special care for quality.”
Since mid-November 2012, when the yen started to decline against the dollar, Fuji Heavy shares have quintupled, giving the company a market capitalization of ¥3.2 trillion ($27.5 billion).
While the weaker yen gives Japanese exporters greater pricing power, some analysts say it is unlikely to trigger a price war given rising demand for new cars in the U.S. Adam Jonas, an analyst at Morgan Stanley , suggested in a recent report that Japanese car makers could offer buyers more car for the same amount of money.
“We don’t think that the Japanese will start a price war, but rather a product offensive,” Mr. Jonas said.
For Fuji Heavy, even the sales slowdown in Japan and China could help. It can ship more cars to the U.S., where it expects its seventh year of consecutive sales growth and where supply is constantly tight.
“The question is whether we will continue to see a shortage in the U.S. even if we ship the ones that could have been sold in Japan and China,” Mr. Yoshinaga said.
Despite the temporary windfall, Fuji Heavy is still moving to produce more cars in local markets, to reduce its exposure to currency swings. It plans to expand its sole plant in the U.S., in Indiana, by March 2017, with a goal of making 310,000 cars there annually, up from 200,000 currently.
In the long run, overall vehicle production in Japan is expected to keep shrinking. In 2007, Japanese auto makers made 11 million vehicles at home. That is expected to drop to 9.2 million vehicles this year, and decline further to 8 million vehicles by 2020, said Satomi Hamada, an analyst at IHS Automotive.
By this time, Fuji Heavy had hoped to have a plant in China too. But authorities there blocked the move because Fuji Heavy’s largest shareholder is Toyota Motor Corp. and Toyota already has plants in China.
The China effort meant Fuji Heavy, the smallest among Japan’s major auto makers, had to put a U.S. plant expansion on the back burner. Nonetheless, Subaru’s U.S. sales doubled over the last seven years, as the auto maker built bigger cars to suit American tastes. In 2014, Fuji Heavy expects to sell more than 500,000 vehicles in the U.S., up 18% from a year ago, and the U.S. accounts for more than half of its global vehicle sales.
In addition to reducing relative manufacturing costs in Japan, the weak yen lifts the value of Japanese companies’ earnings when converted into yen. For every one yen rise in the value of the dollar, Fuji Heavy’s full-year operating profit increases by ¥9.7 billion, the company says.
Toyota is a big beneficiary too, because it is more reliant on Japanese production than its peers. Fitch Ratings Inc., a credit-ratings firm, says Toyota profits stand to see a “pronounced” gain if the yen stays put or get weaker.
Last edited by kurtatx; Nov 17, 2014 at 11:54 AM.
FINALLY picked her up tonight. Had a smile on my face the entire 86 mile drive home.
I'll definitely miss some luxury features as I went with a base but I am going to have a hell of a time driving from now on.
Had the dealer put on my snow set of wheels/tires right away - OEM 17's with Michelin X-Ice 3's.
The boost on this car feels amazing, I can't wait until it's broken in.




I'll definitely miss some luxury features as I went with a base but I am going to have a hell of a time driving from now on.
Had the dealer put on my snow set of wheels/tires right away - OEM 17's with Michelin X-Ice 3's.
The boost on this car feels amazing, I can't wait until it's broken in.




FINALLY picked her up tonight. Had a smile on my face the entire 86 mile drive home.
I'll definitely miss some luxury features as I went with a base but I am going to have a hell of a time driving from now on.
Had the dealer put on my snow set of wheels/tires right away - OEM 17's with Michelin X-Ice 3's.
The boost on this car feels amazing, I can't wait until it's broken in.
I'll definitely miss some luxury features as I went with a base but I am going to have a hell of a time driving from now on.
Had the dealer put on my snow set of wheels/tires right away - OEM 17's with Michelin X-Ice 3's.
The boost on this car feels amazing, I can't wait until it's broken in.
That can be taken care of by buying a Limited.
I'm going to have this car for 8 months max, so I didn't want to spend the extra $. Also, I put my name on someone else's order that was cancelled so I can get it faster, I didn't want to wait 4 months to order my own.
Man this car is so much fun!
I'm going to have this car for 8 months max, so I didn't want to spend the extra $. Also, I put my name on someone else's order that was cancelled so I can get it faster, I didn't want to wait 4 months to order my own.
Man this car is so much fun!
That can be taken care of by buying a Limited.
I'm going to have this car for 8 months max, so I didn't want to spend the extra $. Also, I put my name on someone else's order that was cancelled so I can get it faster, I didn't want to wait 4 months to order my own.
Man this car is so much fun!
I'm going to have this car for 8 months max, so I didn't want to spend the extra $. Also, I put my name on someone else's order that was cancelled so I can get it faster, I didn't want to wait 4 months to order my own.
Man this car is so much fun!
Joined: Sep 2008
Posts: 78,245
Likes: 20,199

Funny, I was sitting back this afternoon, after putting in a good amount of work on paint prep for the front of the new house and I thought...fuck it, you can't even regret that decision. Just a car...
but still...
I'll get the Nikon out tomorrow and get some better shots. It wasn't supposed to be in until Monday so they caught me off guard today, but worked out perfect as I was dropping off my rental tonight and have a big trip next week.
Snapped a couple of pictures this morning before I move the car seat and the rest of my crap in.
I'm going to be taking around lake Michigan next week, so will be going through the Upper Peninsula, taking Mackinac bridge down into Michigan and coming back through Chicago. I'm pretty excited, hopefully I'll see some snow (never said that before).











I'm going to be taking around lake Michigan next week, so will be going through the Upper Peninsula, taking Mackinac bridge down into Michigan and coming back through Chicago. I'm pretty excited, hopefully I'll see some snow (never said that before).











Awesome. Yeah. If I were to get a WRX, I would get a base for sure. It just makes so much sense. Performance/$ is insane.
Get one of those HID kit. $40 or something. you have the projector, so it'll be perfect. Looks so much better.
I love the new interior!
Get one of those HID kit. $40 or something. you have the projector, so it'll be perfect. Looks so much better.
I love the new interior!
Got an inch of snow on the ground today and wow does this thing drive nice. Between the tires and awd, I feel like I am driving on dry pavement. Last November I bought a 06 lexus GS430. That was not the case at all. Pretty excited to drive with confidence this winter.
Congrats on the WRX vas! I really do like the shape of the new WRX/STI. Almost all of them took a while to grow on me, but the 2015 grew on me the fastest. I think it's easily the best looking variant thus far. Only thing that beats it out is the 22B, but that's unicorn status.
Just got home from doing 1296 miles from Tuesday morning to this evening. Car already has almost 1500 miles on it.
Thoughts:
- I NEED to buy a dimming homelink mirror and an armrest extender.
- I finally hit 1K on Thursday morning and boy is it fun hitting 5500-6K RPM's.
- Car is a little loud and bumpy compared to what I'm used to but not too bad
- Gas mileage is PHENOMENAL - I am averaging 30.2 since picking it up, with 34.5 today on a 270 mile trip. I am thoroughly impressed.
- First fill up - I realized that this car runs on reg gas with premium being a recommendation. Talked to a Subaru tech, confirmed that it runs fine so I've been filling her up with reg gas - with the amount of driving I do, that's a considerable difference and was an exciting find.
- Holy moly is this car's boost fun.
I actually work setting up 43 Subaru dealerships in the midwest with service marketing programs, online appointment schedulers and some other software programs so I spend a lot of time in Subaru dealerships. This was my week to go up to Lake Superior, down the Western Michigan side, out to Flint, and back to Milwaukee.
I met a 60 year old man who is waiting to take delivery of his white STI and doesn't like the spoiler. He mentioned swapping trunks with mine...thinking about it
Hit some snow up north, car drove great. Amazing AWD system and amazing Michelin X-Ice 3's.
Here are some pictures from my trip.

The computer lies, this was actually 34.5 calculated, vs. the 36.9 but still... over 165 miles, I kept it over 40, I couldn't believe it...but it wasn't easy

Look at this beauty, a Subaru 360 pick up truck

Winter came early up north

Thoughts:
- I NEED to buy a dimming homelink mirror and an armrest extender.
- I finally hit 1K on Thursday morning and boy is it fun hitting 5500-6K RPM's.
- Car is a little loud and bumpy compared to what I'm used to but not too bad
- Gas mileage is PHENOMENAL - I am averaging 30.2 since picking it up, with 34.5 today on a 270 mile trip. I am thoroughly impressed.
- First fill up - I realized that this car runs on reg gas with premium being a recommendation. Talked to a Subaru tech, confirmed that it runs fine so I've been filling her up with reg gas - with the amount of driving I do, that's a considerable difference and was an exciting find.
- Holy moly is this car's boost fun.
I actually work setting up 43 Subaru dealerships in the midwest with service marketing programs, online appointment schedulers and some other software programs so I spend a lot of time in Subaru dealerships. This was my week to go up to Lake Superior, down the Western Michigan side, out to Flint, and back to Milwaukee.
I met a 60 year old man who is waiting to take delivery of his white STI and doesn't like the spoiler. He mentioned swapping trunks with mine...thinking about it

Hit some snow up north, car drove great. Amazing AWD system and amazing Michelin X-Ice 3's.
Here are some pictures from my trip.

The computer lies, this was actually 34.5 calculated, vs. the 36.9 but still... over 165 miles, I kept it over 40, I couldn't believe it...but it wasn't easy

Look at this beauty, a Subaru 360 pick up truck

Winter came early up north











congrats

Congrats! I really like the new WRX.

