Nov. 26, 2013 – Hyundai Motor Company, South Korea's largest automaker, today unveiled for the first time the `All-New Genesis,' aimed at setting a new standard for premium sedans. Hyundai Motor revealed the much-awaited four-door sedan at a gala ceremony at the Grand Hyatt Hotel in Seoul, Korea, which was attended by over 1,000 media members and VIPs, including Korean Prime Minister Chung Hongwon.

The all-new Genesis received a record 3,500 orders on the first day pre-orders in Korea began last week, underscoring the excitement surrounding Hyundai Motor's multi-award winning model. Hyundai targets to sell 62,000 units globally next year, 32,000 units in Korea and 30,000 units overseas.

"The all-new Genesis is a concentration of Hyundai Motor's most advanced technologies, reborn through relentless performance tests and thorough quality management. The all-new Genesis will compete head-on with top-tier premium models in the global market including Europe, home to many such premium brands, to enhance Hyundai's brand values and gain leadership in the industry," said Mong-Koo Chung, Chairman and CEO of Hyundai Motor Company, during his welcoming remarks. "Hyundai Motor has made great strides over the past half-century through constant innovation. We will continue to satisfy customers with even better quality vehicles."

Hyundai Motor's all-new Genesis is a premium sedan conceived and engineered to rival its peers in the category, dominated by European brands. The all-new Genesis is the result of over four years of development and an investment of approximately 500 billion Won (KRW). Following its launch in Korea, the all-new Genesis will be introduced in major markets next year.

The all-new Genesis features an overall length of 4,990mm, overall width of 1,890mm and overall height of 1,480mm. In particular, its wheelbase was extended 75mm to 3,010mm compared to its predecessor, boasting best-in-class cabin space.

Fully reflecting Hyundai's 'Modern Premium' brand direction, the exterior and interior design of the all-new Genesis embodies Hyundai's latest corporate aesthetic. All-new Genesis delivers improved strength and performance, increased passenger comfort and a wide range of cutting-edge safety and convenience technologies, striving to set a new standard of premium for its class.

The distinctive, refined and luxurious all-new Genesis has been styled with a sleek premium look. Following its introduction in 2009, Hyundai's design philosophy of 'Fluidic Sculpture' has been developed further -- all-new Genesis is the first model to showcase Fluidic Sculpture 2.0. This concept boasts a core central theme: simple and harmonious design with refined fluidic elements. The design features the modern Hyundai look, with a striking hexagonal front grille and a dynamic character line running along the flanks of the car, and a sporty rear end design.

Incorporating new first-in-class technologies has been a key goal in the development of the all-new Genesis. The model includes several world- and Hyundai-firsts for a car in its sector, demonstrating Hyundai's technological expertise and positioning the brand as a credible producer of premium vehicles. Among these advances are the new CO₂ cabin sensor control, and safety features such as Automatic Emergency Braking (AEB).

Active safety is boosted by a Blind Spot Detection system with integrated Head-Up Display, working in conjunction with a Lane Departure Warning System and radar-controlled Advanced Smart Cruise Control.

The debut of the new HTRAC All-Wheel-Drive system and new multi-link rear suspension is one of the biggest differences between the original Genesis and all-new Genesis. Providing traction and stability, the HTRAC system was tested through extensive sub-zero and hot weather programs on road and track. Further enhancements to all four V6 and V8 gasoline engines available with the all-new Genesis offer increased driving performance.

Original Genesis was the first premium rear-wheel-drive high-tech sedan from Hyundai Motor. Designed to compete directly with premium European rivals, it introduced the Hyundai brand to a new class of customers in the domestic and foreign markets.

Critically acclaimed, the original Genesis model was introduced in 2008 and sold around 250,000 units globally over a six-year period, playing an important role in the rapid evolution of the Hyundai brand by entering the premium sedan sector.

In 2009, the original Genesis was the first Korean car to receive the coveted North American Car of the Year award. Following that accolade, the IIHS (Insurance Institute for Highway Safety) awarded the original Genesis its Top Safety Pick. Also, it was the highest-ranked model in the mid-size premium car category in the 2012 J.D. Power and Associates Vehicle Dependability Study (VDS).

The all-new Genesis, like its predecessor, will be aimed primarily at consumers in the Korean, North American, Middle East and Chinese markets. In addition, the all-new Genesis will enter the European markets and Russia for the first time.

Targeting existing Genesis owners and new mid-luxury customers, the all-new Genesis recognizes a general shift away from customers choosing highly-priced, brand-oriented vehicles. The all-new Genesis is aimed at those desiring high-tech products that improve their own personal sense of value, while emphasizing distinctive style and dynamic driving performance.

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ALL-NEW 2015 HYUNDAI GENESIS DELIVERS GENEROUS PREMIUM CONTENT FOR AN OUTSTANDING VALUE POSITION

Well-equipped Starting Price under $40,000 includes Impressive Safety and Technology Features

SCOTTSDALE, Ariz., April 1, 2014 – During a gathering of top automotive and business media at the national drive event for the 2015 Genesis, Hyundai announced a compelling pricing package for the all-new premium sedan. Hitting showroom floors later this month, Genesis starts at $38,000 for the well-equipped 3.8L V6 and $51,500 for the 5.0L V8 model. The combination of bold design, superb driving dynamics, unmatched standard technology and attractive pricing positions Genesis as the premium sedan to beat.

"The all-new Genesis rivals the best premium sedans in the world, at a price point many thousands of dollars less," said Dave Zuchowski, president and CEO, Hyundai Motor America. "Our 2015 Genesis represents a bold step forward for Hyundai and reinforces the successful strategy of marketing our premium models under the Hyundai brand umbrella, rather than a costly separate luxury brand sales channel. As a result, we're able to pass the benefits of this strategy directly to our valued customers."

2015 GENESIS PRICE STRUCTURE

Model / Engine / Transmission / MSRP

• 3.8L RWD / 3.8L V6 / 8-Speed A/T w/ SHIFTRONIC® / $38,000
• 3.8L AWD / 3.8L V6 / 8-Speed A/T w/ SHIFTRONIC® / $40,500
• 5.0L RWD / 5.0L V8 / 8-Speed A/T w/ SHIFTRONIC® / $51,500

Freight charges for the 2015MY Genesis are $950 and not included in the prices above.

Compared to the 2014 model, the 2015 Genesis delivers significantly more standard content. This includes an all-new interior and exterior design, 8-inch navigation with rearview camera, paddle shifters, hill hold control, power folding outside mirrors, driver knee airbag, power height adjustable passenger seat, power lumbar passenger seat, HD radio, 4.3-inch TFT LCD cluster display, Hyundai's Blue Link® telematics system, SiriusXM® Travel Link®, a telescoping steering wheel, rear 1-touch up power windows and rain sensing wipers.

PACKAGING

Genesis 3.8L RWD

Genesis 3.8L RWD has a MSRP of $38,000, excluding $950 freight, and includes the following standard features:

• 18-inch Alloy wheels with P245/45R18 All-Season tires
• Vehicle Stability Management (VSM)
• Electronic Stability Control (ESC) with Traction Control System (TCS) and Anti-lock Braking System (ABS)
• Nine airbags: Advanced dual front airbags with Occupant Classification System (OCS), front and rear seat-mounted side-impact airbags, roof-mounted side-curtain airbags, driver knee airbag
• Front and rear outboard seat belt pretensioners
• Anti-whiplash front head restraints
• Automatic headlights w/ LED headlight accents
• Daytime running lights
• 4.3-inch TFT LCD cluster display
• Power folding outside mirrors with Genesis logo puddle lamps
• Hands-free Smart Trunk opener
• Heated dual power outside mirrors with turn signal indicators
• 12-way power heated leather front seats (with power lumbar)
• Leather seating surfaces
• Power windows with front & rear auto-down/up with pinch protection
• Electroluminescent gauge cluster
• Proximity key with push-button start
• Intelligent drive mode select
• Leather-wrapped steering wheel with tilt and telescopic adjustment
• Steering-wheel-mounted cruise control and audio controls
• Dual automatic temperature control
• Auto-dimming inside rearview mirror with compass & HomeLink®
• Touchscreen Navigation System w/8-inch Display
• Rearview camera
• AM/FM/SiriusXM®/CD/MP3/HD Radio® audio system with 7 speakers
• Bluetooth® hands-free phone system and audio streaming
• Rain-sensing wipers w/ auto defogger windshield
• TPMS with individual tire pressure indicator
• Hyundai Blue Link® Infotainment System with Google™ (90-day trial)
• SiriusXM Travel Link® (includes SiriusXM Traffic, stock, sports, weather, gas prices, movie info - 3-year complimentary)

Genesis 3.8L AWD

Genesis 3.8L AWD has a MSRP of $40,500, excluding $950 freight, and includes all of the 3.8 RWD equipment plus the following features:

• HTRAC AWD system
• Heated rear seats
• Heated steering wheel
• Headlamp washer

Option Packages Available 3.8L RWD and AWD

3.8L Signature Package – $4,000 Option Package MSRP

• Power tilt-and-slide panoramic sunroof
• Integrated memory system (IMS)
• Power tilt-and-telescopic steering wheel
• Auto-dimming outside mirrors
• Blind spot detection with rear cross-traffic alert
• Lexicon® 14-speaker Discrete Logic 7 Surround Audio
• HID headlights
• Parking guidelines
• Power rear sunshade and manual rear side shades
• Ventilated front seats

3.8L Technology Package – $3,500 Option Package MSRP (Requires Signature Package)

• Ultra-premium leather seats
• Power driver seat cushion extender and side bolster
• Lane departure warning system
• Lane keep assist
• Smart cruise control (full stop / start capability)
• Haptic steering wheel
• Automatic Emergency Braking (AEB)
• Electronic parking brake w/ automatic vehicle hold
• Pre-safety seatbelt
• High beam assist
• Front & rear parking assistance system
• 7-inch TFT LCD cluster display

3.8L Ultimate Package – $3,500 Option Package MSRP (Requires Technology Package)

• Genuine matte finish wood trim & aluminum trim
• Full color head-up display
• Premium DIS Navigation w/9.2-inch HD Display
• Lexicon® 17-speaker Discrete Logic 7 Surround Audio
• Power trunk lid
• Dual-mode climate control with CO2 sensor

Genesis 5.0L RWD

Genesis 5.0L RWD has a MSRP of $51,500, excluding $950 freight, and includes all of the Genesis 3.8L Technology Package equipment plus the following features:


5.0L GDI DOHC V8

• 19-inch Alloy wheels with P245/40R19 (Fr), P275/35R19 (Rr) All-Season tires
• LED fog lamps
• Quad exhaust tips
• Illuminated door sill plates
• Genuine matte finish wood trim & aluminum trim

5.0L Ultimate Package – $3,250 Option Package MSRP

• Continuous damping control suspension
• Full color head-up display
• Premium DIS Navigation w/9.2-inch HD Display
• Lexicon® 17-speaker Discrete Logic 7 Surround Audio
• Power trunk lid
• Dual-mode climate control with CO2 sensor