That's off 33.5% from last June.

Interestingly, RL sales for the year are only off 23.5% (2659 vs. 3482). Seems like the sales decline has bottomed out. We'll soon see whether the 2009 RL helps matters.

 

I am sure there will be an initial bump in sales for the 09 RL, but I expect it will taper off very quickly.

Those numbers are very consistent for over 6 months now (approx 300 units).

But numbers may get skewed by the severe decline in auto sales and migration to fuel efficient models. Even Toyota was down 20%+ in sales. Ford over 30%!

However Honda was the only mass market vehicle manufacturer UP in sales, primarily due to Civic and Accord sales.

It will be interesting to see how the shrinking luxury market responds in the coming months. Will the shrinking market migrate to the cache brands of MB & BMW & Lexus? Or will value come back in fashion and put Acura back on the radar of premium shoppers?

Interesting times.

 

damn, it seems like the RL is selling like an exotic car should sell

 

^^ Definitely not because of limited quantities.

 

Toyota sales for June, compared to last year, were down 10.3% according to AutoWeek's daily E-blurb. More significant, they reported Lexus sales for the month down 21.1% compared to a year ago.

Probably due to the significant number of SUV type vehicles in the Lexus mix -- they don't break out sales by models.

Looks like SUVs are going nowhere but down -- Ford reported Expedition sales down 59.8%, compared to last year, and Explorer sales down 52%. F-150 sales, too, were down 40.5%.

With declines like this in trucks and SUVs, it's not hard to believe the rumors of mergers or bankruptcies for some US auto companies.

 

Here's the full breakdown by model:


Month-to-Date Year-to-Date
June June DSR** June June DSR**
2008 2007 % Chg. 2008 2007 % Chg.
Acura Division Total 12,456 16,766 -16.4% 77,914 91,540 -14.3%
RSX 0 4 1 291 -99.7%
TL * 3,454 6,221 -37.5% 23,681 31,035 -23.2%
TSX 3,869 3,414 27.5% 17,683 17,421 2.2%
RL 369 624 -33.5% 2,659 3,482 -23.1%
MDX * 3,425 4,639 -16.9% 24,562 27,027 -8.5%
RDX * 1,339 1,864 -19.2% 9,328 12,283 -23.6%
Selling Days 24 27 153 154

 

Car sales across all segments and manufacturers were down in June when compared to same period sales last year, EXCEPT for small cars, hybrids and fuel efficient crossovers. The slumping economy, high gas price, credit crisis, subprime debacle and looming unemployment are to blame.

 

Not true! Mercedes-Benz is doing quite well.

http://www.theautochannel.com/news/2...01/091628.html

0.9% overall growth which is very strong. Lexus is down 21.3%.

I'm sure the TSX will sell decently and the new TL might be okay if they don't mess up the nose too much. The RL, well, it never found its niche unfortunately.

 

I guess that with the recession, true luxury car buyers are sticking with the high-line German makes.