Acura: Sales, Marketing, and Financial News

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Old Jun 5, 2017 | 04:35 PM
  #4161  
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Originally Posted by TacoBello
Source?

Link?
It's just some rumor from an insider over at TOV. He seems to knows his stuff most of the time.

Originally Posted by justnspace
I would buy a mini NSX coupe thing.

pipe dreaming;
400-450HP with SH-SHAWD
coupe with nsx like design, but obviously smaller..like an s2k replacement
Probably not that much power, but there's supposedly a FR or MR sports car coming out for $50k+ with the 2.0T. One version of that could be Sport Hybrid. In other words, there could be a base model with 280hp 2.0T, and one version with the 2.0T + Sport hybrid with about 350hp.
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Old Jun 6, 2017 | 11:17 AM
  #4162  
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Originally Posted by nist7
Basically it can be a 2-door, lighter weight version of the RLX SH-SHAWD (which is basically a front engined, 4 door "NSX")
Does anyone here remember the Legend coupe? That car still turns heads. They might not sell a ton of 2-door RLXs, but the non-recurring engineering to create one shouldn't be too huge and it would at least offer a car with a little excitement in the current line-up.
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Old Jun 6, 2017 | 11:33 AM
  #4163  
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Look.... you do not want a RLX... actually you can't even compare RLX with Legend.... Legend was a car that was ahead of its time, RLX is a car behind its time.

Acura needs the CLX (TLX's 2 door version)... But if all Acura is going to do is chop 2 doors off of TLX and call it a CLX, well then don't even start.
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Old Jun 6, 2017 | 11:36 AM
  #4164  
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idunno if the Legend still turns heads..it's an old box from the '90s...where today, everything or most everything is aesthetically pleasing
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Old Jun 6, 2017 | 11:36 AM
  #4165  
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Originally Posted by DJ Iceman
Does anyone here remember the Legend coupe? That car still turns heads. They might not sell a ton of 2-door RLXs, but the non-recurring engineering to create one shouldn't be too huge and it would at least offer a car with a little excitement in the current line-up.
The Legend Coupe looks good because it has a classic long hood luxury GT coupe proportion with an excellent dash to axle ratio, thanks to its longitudinal platform. Honda doesn't have a longitudinal platform right now, if they are forced to create a coupe based on the existing platforms, it would look just like another CL, Accord coupe, C70 or Altima coupe.
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Old Jun 6, 2017 | 11:56 AM
  #4166  
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I still stare at a good condition Legend coupe when I see one. Fucking sexy car.

The only bad thing about that car is the body would rust away before everything else failed. Seriously, if you could just replace the body, the car would go on forever, I'm sure of it.
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Old Jun 6, 2017 | 12:07 PM
  #4167  
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Cars with a transversely mounted engine can also achieve similar proportion too. Honda has done it with the Prelude:


Volvo S90:
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Old Jun 13, 2017 | 10:02 AM
  #4168  
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American Honda Expects Facelifted 2018 Acura TLX to Sell Better than Ever

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Old Jun 13, 2017 | 10:13 AM
  #4169  
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well no shit, american honda....tease a cool concept, then vanilla it down...then spice it back up for the MMC.
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Old Jun 13, 2017 | 10:16 AM
  #4170  
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They're lookin' to move 50k units per year.... good luck.
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Old Jun 13, 2017 | 10:22 AM
  #4171  
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Originally Posted by nanxun
They're lookin' to move 50k units per year.... good luck.
I believe that was their first target in '15.
hopefully the refreshed MMC pulls in the extra 20k units or so that they need to hit their goals
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Old Jun 13, 2017 | 11:46 AM
  #4172  
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Acura doesn't seem to be learning the "underpromise and overdeliver" lesson, do they?
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Old Jun 13, 2017 | 12:02 PM
  #4173  
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Originally Posted by nanxun
They're lookin' to move 50k units per year.... good luck.
I think that is achievable................... for the first 3 months to average 4k. it will be back to low 3000 very soon.
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Old Jun 13, 2017 | 12:04 PM
  #4174  
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i also think high sales are unattainable.
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Old Jun 13, 2017 | 02:22 PM
  #4175  
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50K per year? Acura expects to sell almost 3,000 more TLX's than they did during its best year (2015 = 47,080)?

I'm sure it will help revive sales and interest a bit, but has there ever been any MMC from Acura that has sold more than the FMC? The trend has always been lower, I think.
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Old Jun 13, 2017 | 02:43 PM
  #4176  
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True, but this is also a more extensive MMC than usual - one that fixed many problems and much closer to what the original TLX concept was supposed to be. It also comes down to what kind of incentives Acura will be offering.

With that said, sedans sales are heading down for most manufacturers....
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Old Jun 13, 2017 | 02:44 PM
  #4177  
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Based on just driving around here, you'd think that the MMC 2G TL sold a lot better than the pre-MMC Don't know the actual numbers though; and that was over 10 years ago...
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Old Jun 13, 2017 | 02:59 PM
  #4178  
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Here are the sales figures of the TL:
1999 56,566
2000 67,033
2001 69,484
2002 60,764
2003 56,770

The difference though is that the 2G TL was a hugely successful model when it first came out. The MMC basically just changed the look slightly and added a Type S model.
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Old Jun 13, 2017 | 03:02 PM
  #4179  
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Those are crazy sales numbers
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Old Jun 13, 2017 | 03:06 PM
  #4180  
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Haha, yup crazy numbers until you look at the 3G TL:
2004 77,895
2005 78,218
2006 71,348
2007 58,545
2008 46,766

With that said, you can clearly see the decline in sales as the 3G was aging, and when the economic downturn hit, and when other manufacturers came out with new models.
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Old Jun 13, 2017 | 06:09 PM
  #4181  
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Originally Posted by iforyou
True, but this is also a more extensive MMC than usual - one that fixed many problems and much closer to what the original TLX concept was supposed to be. It also comes down to what kind of incentives Acura will be offering.

With that said, sedans sales are heading down for most manufacturers....
too little too late.
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Old Jun 13, 2017 | 06:09 PM
  #4182  
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Originally Posted by iforyou
Here are the sales figures of the TL:
1999 56,566
2000 67,033
2001 69,484
2002 60,764
2003 56,770

The difference though is that the 2G TL was a hugely successful model when it first came out. The MMC basically just changed the look slightly and added a Type S model.
and that is without the # of the 2 door version.
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Old Jun 13, 2017 | 06:43 PM
  #4183  
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Will Acura begin counting to their 50K goal starting from the on sale date for the MMC TLX which is June 1, 2017 to May 31, 2018, or will it be for sales from Jan 2018 - Dec 2018?

If they use the 12 months from the MMC TLX's on sale date (June 1, 2017), the goal to sell more MMC's vs FMC's would be easier to meet or beat.

Jan 2015 - Dec 2015 = 47,080
Jan 2016 - Dec 2016 = 37,156

But . . .

Jun 2015 - May 2016 = 44,995
Jun 2016 - May 2017 = 36,945

Or will they be comparing sales from Sept. 2017 - Aug 2018 vs the FMC TLX's 1st full 12 months of being on sale (Sept. 2014 - Aug 2015)?

Sept 2014 - Aug 2015 = 46,896
Sept 2015 - Aug 2016 = 42,657

I think they could sell more MMC's from Jun 2017 - May 2018 vs the 36,945 they sold from Jun 2016 - May 2017, and if they do, Acura can brag about how great the MMC is in their press release since it reversed the Jun 2016 - May 2017 sales decline.

Last edited by AZuser; Jun 13, 2017 at 06:47 PM.
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Old Jun 13, 2017 | 06:47 PM
  #4184  
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Based on the way they present their previous sales number, they will use whatever set of number that will get them to 50k units....

Something like we have reached 50k annual sales target except we are only short by 10k.
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Old Jun 14, 2017 | 01:09 PM
  #4185  
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Originally Posted by oonowindoo
too little too late.
I was hoping for a Type S or Sport Hybrid version....that would have been a very good MMC with one of those options.
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Old Jun 14, 2017 | 01:33 PM
  #4186  
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Yes it would. But all you get is a Aspec that does not do much... Even summer tires are not part of it.

The whole Aspec is probably worse than BMW's M sport.

Do you have a list of everything that is included with the ASpec?
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Old Jun 14, 2017 | 01:38 PM
  #4187  
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Originally Posted by oonowindoo
Yes it would. But all you get is a Aspec that does not do much... Even summer tires are not part of it.

The whole Aspec is probably worse than BMW's M sport.

Do you have a list of everything that is included with the ASpec?
in the past aspec's they got red stitching!!!!!!!!!!!!
this new one has red seats!!!!
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Old Jun 14, 2017 | 01:48 PM
  #4188  
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Originally Posted by oonowindoo
Yes it would. But all you get is a Aspec that does not do much... Even summer tires are not part of it.

The whole Aspec is probably worse than BMW's M sport.

Do you have a list of everything that is included with the ASpec?
Off the top of my head, I can think of the following. I probably missed a few:

Unique damper settings
New power steering tune
Stiffer springs
Stiffer rear sway bars
Different front bumper
different rear bumper
Larger rims
Wider, grippier tires
Unique paint colors
LED fogs
Decklid spoiler
Rear diffuser
Alcantara seat inserts
Red seat color option
Seats with more bolsters
Thicker steering rim
Quicker steering ratio
Different tunes for suspension and P-AWS
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Old Jun 14, 2017 | 01:48 PM
  #4189  
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in the past aspec's they got red stitching!!!!!!!!!!!!
this new one has red seats!!!!
LOL that is definitely a good starting point. having more options than just the typical black, tan and brown is always good.

Judging by how many BMW with red interior (including mine ) there are a lot more people who want to have the "non-traditional" color of seat than what Acura thinks. and they are willing to pay for it.
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Old Jun 14, 2017 | 01:49 PM
  #4190  
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Originally Posted by oonowindoo
LOL that is definitely a good starting point. having more options than just the typical black, tan and brown is always good.

Judging by how many BMW with red interior (including mine ) there are a lot more people who want to have the "non-traditional" color of seat than what Acura thinks. and they are willing to pay for it.
Ya man..I like the blue exterior with red seats.
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Old Jun 14, 2017 | 01:51 PM
  #4191  
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Originally Posted by iforyou
Off the top of my head, I can think of the following. I probably missed a few:

Unique damper settings
New power steering tune
Stiffer springs
Stiffer rear sway bars
Different front bumper
different rear bumper
Larger rims
Wider, grippier tires
Unique paint colors
LED fogs
Decklid spoiler
Rear diffuser
Alcantara seat inserts
Red seat color option
Seats with more bolsters
Thicker steering rim
Quicker steering ratio
Different tunes for suspension and P-AWS
Does it come with Brembo or something equivalent?
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Old Jun 14, 2017 | 01:54 PM
  #4192  
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Originally Posted by iforyou
Ya man..I like the blue exterior with red seats.
U like the superman combo?

My next car will have ivory seat.... i know it will get dirty within 24 hours but i will put some plastic wrap over them
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Old Jun 14, 2017 | 01:55 PM
  #4193  
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Nope. Stock brakes.
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Old Jun 14, 2017 | 05:46 PM
  #4194  
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Originally Posted by oonowindoo
Does it come with Brembo or something equivalent?
I think stock brakes. They look tiny with those 19" rims.

Originally Posted by oonowindoo
U like the superman combo?
My next car will have ivory seat.... i know it will get dirty within 24 hours but i will put some plastic wrap over them
I guess i forgot to mention superman is my favorite DC character.
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Old Jun 14, 2017 | 05:51 PM
  #4195  
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That is weak... didn't the 3G Aspec come with Brembo? or was it Type S?

Whatever it was... Acura should have included upgraded brake with Aspec since pretty much M sport, F sport, AMG, Infiniti all have brembo or something similar...
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Old Jun 14, 2017 | 06:09 PM
  #4196  
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I think only the 3G 6MT A-spec had the brembo. Or may be all 6MT models had brembos? I forgot.

Type S had brembos I think.

F Sport (~$3k depending on which IS model):
Lexus IS models with optional F SPORT packages assert their presence with a series of bold exterior features, including an exclusive F-mesh grille pattern that incorporates functional brake ducts, enhancing both aerodynamic performance and aggressive outlook. Adding to the dynamic flair, unique 18” F SPORT Wheels, Power Moonroof, and F SPORT -exclusive colours including Ultra White, Ultrasonic Blue Mica 2.0 and Obsidian.

M Sport for 3 series ($3k)
Rims
M Sport suspension
Aero kit
M steering wheel
exterior trims
Adaptive M suspension ($700 more)

If you want upgraded brakes, you need to get the "Track Handling Package" for another $2300.
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Old Jun 14, 2017 | 06:42 PM
  #4197  
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^ 3 and 4 series 6 cylinder M sport package comes with M sport brake (4 piston brembo in silver with larger rotors than standard) It used Euro Brake pads that results in huge amount of brake dust
M performance brake has even larger rotor and they are drilled. Also with colored caliper.

4 cylinder M sport package comes with the non brembo looking calipers... i don't know why.

Last edited by oonowindoo; Jun 14, 2017 at 06:46 PM.
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Old Jun 15, 2017 | 07:15 AM
  #4198  
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Originally Posted by DJ Iceman
Acura doesn't seem to be learning the "underpromise and overdeliver" lesson, do they?
Nope.. They live in a bubble that has blacked out windows and never step out into the real world. Im sure the first few months will show renewed vigor for sales but then they will slowly slip to current sales and not come close to their sales goal.
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Old Jun 15, 2017 | 07:22 AM
  #4199  
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Originally Posted by iforyou
I think only the 3G 6MT A-spec had the brembo. Or may be all 6MT models had brembos? I forgot.

Type S had brembos I think.
04-06 manual 6 came equipped with Brembos...then you can add the aspec package ontop.
ALL 07-08 Type-S came with Brembos. then you could add the aspec package ontop
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Old Jun 15, 2017 | 12:44 PM
  #4200  
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Originally Posted by oonowindoo
^ 3 and 4 series 6 cylinder M sport package comes with M sport brake (4 piston brembo in silver with larger rotors than standard) It used Euro Brake pads that results in huge amount of brake dust
M performance brake has even larger rotor and they are drilled. Also with colored caliper.

4 cylinder M sport package comes with the non brembo looking calipers... i don't know why.
Hmm...I was building both 330i and 340i on BMW USA website and the M Sport package doesn't show M Sport brake.

The M Sport brake option is shown under the track handling package.


Originally Posted by justnspace
04-06 manual 6 came equipped with Brembos...then you can add the aspec package ontop.
ALL 07-08 Type-S came with Brembos. then you could add the aspec package ontop
Thank you!
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