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Do we know the TLX is more profitable than the Accord and Integra though? FWIW, the Integra is like a reskinned Civic hatchback and I wouldn't be surprised if the profit margin for each is quite nice.
What I see though is that the incentives on these cars (Accord, TLX, Integra) are pretty bad. On Cars.com there are so few new TLX's available as well.
They are shifting production of the Accord to another plant in 2025, so that should free up a bit more room at MAP for Integra and TLX. Until then, I think the sales of the Accord, TLX, and Integra to remain low. They aren't making any of those, and so they won't offer much incentive, and so sales will drop.
Obviously Honda is behind in EV and it looks like they are scrambling to get themselves back as quickly as possible. This is likely why there are compromises with the production lines.
In general, the higher the ATP, the more profitable the car tends to be. Of course there's always exceptions to the rule, but for the most part it holds true. If the profit margin on the TLX is lower than that of an Accord, then something is very wrong.
The Accord and Integra are more examples of good cars but kind of middling around a bit in comparison to what they were expected to be. And now with the release of the Civic hybrid, particularly in its hatchback form, I am not sure what the purpose of the regular Integra is going to continue to be as time marches on.
Originally Posted by iforyou
They are shifting production of the Accord to another plant in 2025, so that should free up a bit more room at MAP for Integra and TLX. Until then, I think the sales of the Accord, TLX, and Integra to remain low. They aren't making any of those, and so they won't offer much incentive, and so sales will drop.
Around my area they don't need to make anymore for now, as you can have your pic of Accords and Integras.
In general, the higher the ATP, the more profitable the car tends to be. Of course there's always exceptions to the rule, but for the most part it holds true. If the profit margin on the TLX is lower than that of an Accord, then something is very wrong.
My bad, I guess I didn't phase it well. The demand for an Accord is generally more than a TLX. The per unit profit for the TLX may be higher, but overall the profit made from selling the Accords might be more than selling the TLXs (i.e. selling 10 Accords at $1000 profit each is more profitable than selling 1 TLX at $2000 profit). We also have to consider the number of Honda dealers vs Acura dealers and the number of sales people at Honda vs Acura.
Originally Posted by ESHBG
The Accord and Integra are more examples of good cars but kind of middling around a bit in comparison to what they were expected to be. And now with the release of the Civic hybrid, particularly in its hatchback form, I am not sure what the purpose of the regular Integra is going to continue to be as time marches on.
The Civic hybrid is awesome, trying to convince my wife to traded in her RDX for one. But like many women, it's hard to convince her to get a hatchback instead of a SUV....
I think this is another reason Honda chose to revamp MAP first. That plant only makes sedans and the Integra and with less demand every year for sedans, they can sacrifice it with minimal losses compared to cutting production of the CRV, Pilot, Civic, etc.
The Accord and Integra are more examples of good cars but kind of middling around a bit in comparison to what they were expected to be. And now with the release of the Civic hybrid, particularly in its hatchback form, I am not sure what the purpose of the regular Integra is going to continue to be as time marches on.
Around my area they don't need to make anymore for now, as you can have your pic of Accords and Integras.
The Integra didn't lean into the 'sporty' or 'luxury' factor enough to clearly separate it from the redesigned Civic. I'd buy a Touring Civic over an non-S Integra right now. IMO, the Integra needs a hybrid model if it's going to be a luxury model or a non-CVT model (not really practical to retool a whole new car) if they want to go down the sports model road.
It's a shame the Accord doesn't look as good as the new Civic. The 11th generation doesn't look related to anything else in the current Honda line. Somebody should have been fired for allowing that design to leave the drawing board.
It's a shame the Accord doesn't look as good as the new Civic. The 11th generation doesn't look related to anything else in the current Honda line. Somebody should have been fired for allowing that design to leave the drawing board.
it's a shame the accord doesn't look as good as the new civic. The 11th generation doesn't look related to anything else in the current honda line. Somebody should have been fired for allowing that design to leave the drawing board.
Took longer than I had hoped, but I traded in my 07 TL-S for the 2024 Type-S. It was hard to part with it, and I almost kept it. This one had a number of upgrades, but I got it for the sticker price, no market fee or any of that nonsense.
So far, I’m loving how the car feels and drives.
Ah, so you're the one who picked up that Apec/Orchid Type S. I inquired about that with Andy while getting my A-Spec serviced.
Definitely seems like Performance Red -- Type S and A-Spec -- is few and far between. IF I had to do it again, I'd try to source a PMC in Curva Red.
If I was to get another TLX I'd definitely search nationwide for a Curva Red PMC. This color is loud and awesome looking.
Funnily enough when I was buying my Type-S back in January 2023 the dealer had a Curva Red PMC on the showroom floor. Problem is back then I wanted Long Beach Blue. Also the dealer wanted $10k over sticker on their Curva Red. I told my salesman "I love Acura but not paying M3 money for a PMC Type-S" as they weren't going to knock off the 10k ADM for it. $74k for a TLX-S is egregious
If I was to get another TLX I'd definitely search nationwide for a Curva Red PMC. This color is loud and awesome looking.
Funnily enough when I was buying my Type-S back in January 2023 the dealer had a Curva Red PMC on the showroom floor. Problem is back then I wanted Long Beach Blue. Also the dealer wanted $10k over sticker on their Curva Red. I told my salesman "I love Acura but not paying M3 money for a PMC Type-S" as they weren't going to knock off the 10k ADM for it. $74k for a TLX-S is egregious
Precisely! $55k is still too much imo but considering an original MSRP of $63,995 its decent I guess. Holding value strong there, current pricing is not even $10k under MSRP lol
Love my performance red though and in some cases it can look better than Curva Red.
There's also a guy near where I work that has a 2020 TLX PMC, I prefer Valencia Red over Curva Red.
Perf. Red kinda reminds me of Valencia Red but not as vibrant and intense as Valencia Red