May Sales Figures

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Old Jun 1, 2007 | 12:49 PM
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May Sales Figures

Acura RL sales figures not out yet, but some comps are. Overall a mixed month so far.

GS 1,854, down 8.1%
A6 1,189, down 25.5%
E 4102, up about 1%
S80 970, up 21.6%

For interest Lexus ES is down 13.7%, surprise to me and the LS sold 3,196 up a whopping 184%

My guess for the RL... about 900 units
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Old Jun 1, 2007 | 12:58 PM
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Infiniti M 1,720 down 24.1% ... has the M peaked?

As interest, both Hyundai and Kia reported best May sales ever, as did MB, led by the C class. Toyota had it's best May up almost 10%.
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Old Jun 1, 2007 | 01:02 PM
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Yeah my granddad tested the M35 GS and teh RL loved the RL and the m35 but he said he didnt like the lexus at all. It didnt even have an Ipod hook up it still had a tape player.
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Old Jun 1, 2007 | 01:10 PM
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Jag S type 316, down 47.3% , Jag is way down across the board they need a life preserver
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Old Jun 1, 2007 | 01:13 PM
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Originally Posted by noobie
Jag S type 316, down 47.3% , Jag is way down across the board they need a life preserver

I dont think they are going to be in business much longer but thats just my opinion they might turn it around.
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Old Jun 1, 2007 | 01:31 PM
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653 for the RL ouch. However the rest of Acura seems to be doing well.
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Old Jun 1, 2007 | 01:36 PM
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Question

noobie,
Are these numbers compared to last month or last year?
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Old Jun 1, 2007 | 03:05 PM
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Originally Posted by phins2rt
noobie,
Are these numbers compared to last month or last year?
They are YoY or compared to May 06.

Well, my wishful thinking of 900 for the RL for May was way off even with the continued incentive. I don't think there is much hope left for higher sales without a significant refresh.

As for BMW 5 series: 4431 , down about 8% For Bob: the 53Xxi versions sold 876 about flat YoY. Still higher thand RL by over 200 units.

I wonder if incentives will get even better? Any guesses?
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Old Jun 1, 2007 | 04:13 PM
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I guess Acura is happy with the current RL sales figures as there hasn't been much of an attempt to improve marketing. Sales have now been in the 600-700 unit/month range for almost a full year, so while they are lower YoY, they have been stably lower.
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Old Jun 1, 2007 | 04:26 PM
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These sales numbers for the RL may keep the used price higher than if there were many to choose from, supply demand, time will tell.
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Old Jun 1, 2007 | 04:35 PM
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Originally Posted by kirbyflorida
These sales numbers for the RL may keep the used price higher than if there were many to choose from, supply demand, time will tell.
The main thing that effects resale value is the cost of a new version of that same car. For that reason, you actually don't want to see future incentives (unless you got one yourself). We DEFINITELY don't want to see bigger incentives due to slowing sales. Keep your fingers crossed.

Didn't see anyone post the actual numbers yet. Here they are. First 3 numbers are May07 vs May 06, second set is Ytd07 vs Ytd06. As usual RL is the worst of the division. Our poor RL gets no respect

Acura Division Total 15,920 16,171 -5.3% 74,774 81,194 -8.6%
TL* 5,760 5,977 -7.3% 24,814 30,756 -20.0%
TSX 2,859 3,520 -21.9% 14,007 16,664 -16.6%
RL 653 1,047 -40.0% 2,858 4,680 -39.4%
MDX* 4,623 3,494 27.2% 22,388 20,741 7.1%
RDX* 2,012 0 10,419 0 Selling Days 26 25 127 126
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