TLX pricing
TLX pricing
Hey Acurazine members, like to say hi since I'm new to this forum. This seems like one of the more robust Acura communities online, so I thought I would finally join. Currently driving a 98 Honda Accord Coupe V6 (my first car) and have been anticipating the debut of the new TLX as my next car. So far so good and I'm hoping the interior is on par with the exterior. But let's talk pricing. Since this is suppose to draw both TSX and TL customers, my guess is that it will start out at 33,000 base.
Here are my predictions:
2.4 PAWS 33,000
2.4 PAWS with tech 37,500
3.5 PAWS 36,000
3.5 PAWS with tech 40,500
3.5 SH-AWD 38,500
3.5 SH-AWD tech 43,000
advance? 45,000
Acura, if you can offer the 3.5 SH-AWD for 38,500, you will have me as a customer. What do you guys think?
Here are my predictions:
2.4 PAWS 33,000
2.4 PAWS with tech 37,500
3.5 PAWS 36,000
3.5 PAWS with tech 40,500
3.5 SH-AWD 38,500
3.5 SH-AWD tech 43,000
advance? 45,000
Acura, if you can offer the 3.5 SH-AWD for 38,500, you will have me as a customer. What do you guys think?
^^ Welcome to Acurazine and you are correct, we have a tremendous amount of people that share valuable information so I hope you will enjoy your new family 
As to your speculation, I think you are close but it would be purely speculation on my part. I think Acura knows they can't afford to charge too much for this car as it will step over the pricing of the RLX....YOu can't be paying more for the TLX than for the RLX.
The waiting and speculating continues

As to your speculation, I think you are close but it would be purely speculation on my part. I think Acura knows they can't afford to charge too much for this car as it will step over the pricing of the RLX....YOu can't be paying more for the TLX than for the RLX.
The waiting and speculating continues
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I too could live with the OP's pricing. However, IMO I think the a SH-AWD TLX Advance will be closer to $50k than $45K.
Think about it, MSRP for a 2014 SH-AWD Advance is $45.5K, I could be wrong but I don't see Acura pricing a TLX Advance the same. Maybe the a TLX-SH-AWD Tech is around $45K.
Welcome to AZ..
Think about it, MSRP for a 2014 SH-AWD Advance is $45.5K, I could be wrong but I don't see Acura pricing a TLX Advance the same. Maybe the a TLX-SH-AWD Tech is around $45K.
Welcome to AZ..
Last edited by JT4; Jan 22, 2014 at 09:06 AM.
Hey Acurazine members, like to say hi since I'm new to this forum. This seems like one of the more robust Acura communities online, so I thought I would finally join. Currently driving a 98 Honda Accord Coupe V6 (my first car) and have been anticipating the debut of the new TLX as my next car. So far so good and I'm hoping the interior is on par with the exterior. But let's talk pricing. Since this is suppose to draw both TSX and TL customers, my guess is that it will start out at 33,000 base.
Here are my predictions:
2.4 PAWS 33,000
2.4 PAWS with tech 37,500
3.5 PAWS 36,000
3.5 PAWS with tech 40,500
3.5 SH-AWD 38,500
3.5 SH-AWD tech 43,000
advance? 45,000
Acura, if you can offer the 3.5 SH-AWD for 38,500, you will have me as a customer. What do you guys think?
Here are my predictions:
2.4 PAWS 33,000
2.4 PAWS with tech 37,500
3.5 PAWS 36,000
3.5 PAWS with tech 40,500
3.5 SH-AWD 38,500
3.5 SH-AWD tech 43,000
advance? 45,000
Acura, if you can offer the 3.5 SH-AWD for 38,500, you will have me as a customer. What do you guys think?
I too could live with the OP's pricing. However, IMO I think the a SH-AWD TLX Advance will be closer to $50k than $45K.
Think about it, MSRP for a 2014 SH-AWD Advance is $45.5K, I could be wrong but I don't see Acura pricing a TLX Advance the same. Maybe the a TLX-SH-AWD Tech is around $45K.
Welcome to AZ..
Think about it, MSRP for a 2014 SH-AWD Advance is $45.5K, I could be wrong but I don't see Acura pricing a TLX Advance the same. Maybe the a TLX-SH-AWD Tech is around $45K.
Welcome to AZ..
If there is going to be a Base, Tech and Advanced trim levels I hope they offer the Advance in the 2.4L model. IF this car has ventilated seats it is unfortunately going to be in the Advance trim and I don't want to have to choose the V6 to get them. Maybe I'd like the V6 and want to buy it, but please Acura don't make people upgrade the engine for interior feature. I understand the 2.4 can't power the SH-AWD, but other than that give us the choice of engine independent of trim.
The lowest I see the TLX going at base line is 32,000 and that's extremely optimistic.
More realistically it's probably going to be 34k+ and starting from there.
If I do go with the TLX, I'm leasing it for 2 years and if I really like it.. I'll buy it out. I think everyone should do the same. Nobody should just purchase a brand new gen. People should just lease 2-3 years and if they fall in love, they can buy it.
Logically I can't see how the price can increase 10%. The car won't have anything new that is thousands in additional costs. Yes it has a new transmission but it still is a transmission, both cars have them the ZF can't be that much more than the Honda. SH-AWD, both cars had them, the new one actually may be cheaper (maybe lower weight means fewer parts). Infotainment system? They both had one, the TLX may have more apps but hardware is probably not much different.
Finally look at the Accord 8th versus 9th gen. I think there was a little bump but less than $1,000 and the features increased quite a bit as well as new body and chassis. In the case of the TLX it benefits some from the development costs from the 9th Accord.
So I'm thinking some bump but less than $1,000. The market for this car just won't support a 10% bump IMHO.
I know you saw some display with prices but I don't think they are real. I seriously doubt Acura has even set prices yet. They are months away from that.
Logically I can't see how the price can increase 10%. The car won't have anything new that is thousands in additional costs. Yes it has a new transmission but it still is a transmission, both cars have them the ZF can't be that much more than the Honda. SH-AWD, both cars had them, the new one actually may be cheaper (maybe lower weight means fewer parts). Infotainment system? They both had one, the TLX may have more apps but hardware is probably not much different.
Finally look at the Accord 8th versus 9th gen. I think there was a little bump but less than $1,000 and the features increased quite a bit as well as new body and chassis. In the case of the TLX it benefits some from the development costs from the 9th Accord.
So I'm thinking some bump but less than $1,000. The market for this car just won't support a 10% bump IMHO.
Logically I can't see how the price can increase 10%. The car won't have anything new that is thousands in additional costs. Yes it has a new transmission but it still is a transmission, both cars have them the ZF can't be that much more than the Honda. SH-AWD, both cars had them, the new one actually may be cheaper (maybe lower weight means fewer parts). Infotainment system? They both had one, the TLX may have more apps but hardware is probably not much different.
Finally look at the Accord 8th versus 9th gen. I think there was a little bump but less than $1,000 and the features increased quite a bit as well as new body and chassis. In the case of the TLX it benefits some from the development costs from the 9th Accord.
So I'm thinking some bump but less than $1,000. The market for this car just won't support a 10% bump IMHO.
All these could add costs.
Last edited by Steven Bell; Jan 28, 2014 at 09:45 PM. Reason: Merged Posts
Acura wants a legitimate gap between the TLX and RLX and as someone already said, the Accord will do the heavy lifting on much of development costs. My guess is there will be more configurations than we're used to from Acura and thus a larger price spread. A base model with a TSX-like MSRP and a v6 advance model that pushes the MSRP into the upper 40's.
I guess it depends on how loosely you want to define the 'same motor' question. I expect it to be the same motor family, but considering that the current TSX (without DI) makes more power than the I4 in the Accord, I don't expect the DI TLX to come with less power.
Rocket_man...I really want to believe that you are correct in that the price of the TLX won't be much different than the current TL. This is one case where I want to be wrong. I am still saying that we will try and push for a solid 4-5k difference between both Generation at the top end, but we also have to keep in mind that MSRP and actual sale price are 2 different stories as evident with the RLX.
I know you saw some display with prices but I don't think they are real. I seriously doubt Acura has even set prices yet. They are months away from that.
Logically I can't see how the price can increase 10%. The car won't have anything new that is thousands in additional costs. Yes it has a new transmission but it still is a transmission, both cars have them the ZF can't be that much more than the Honda. SH-AWD, both cars had them, the new one actually may be cheaper (maybe lower weight means fewer parts). Infotainment system? They both had one, the TLX may have more apps but hardware is probably not much different.
Finally look at the Accord 8th versus 9th gen. I think there was a little bump but less than $1,000 and the features increased quite a bit as well as new body and chassis. In the case of the TLX it benefits some from the development costs from the 9th Accord.
So I'm thinking some bump but less than $1,000. The market for this car just won't support a 10% bump IMHO.
Logically I can't see how the price can increase 10%. The car won't have anything new that is thousands in additional costs. Yes it has a new transmission but it still is a transmission, both cars have them the ZF can't be that much more than the Honda. SH-AWD, both cars had them, the new one actually may be cheaper (maybe lower weight means fewer parts). Infotainment system? They both had one, the TLX may have more apps but hardware is probably not much different.
Finally look at the Accord 8th versus 9th gen. I think there was a little bump but less than $1,000 and the features increased quite a bit as well as new body and chassis. In the case of the TLX it benefits some from the development costs from the 9th Accord.
So I'm thinking some bump but less than $1,000. The market for this car just won't support a 10% bump IMHO.
Acura wants a legitimate gap between the TLX and RLX and as someone already said, the Accord will do the heavy lifting on much of development costs. My guess is there will be more configurations than we're used to from Acura and thus a larger price spread. A base model with a TSX-like MSRP and a v6 advance model that pushes the MSRP into the upper 40's.
My thoughts exactly. It might be a placeholder until the VTEC Turbos are available, but the I4 in the TLX absolutely needs more power and torque than the fours from the Accord Sport and outgoing TSX. I'm figuring around 210 hp and 190-200 torquies, optimized nicely by the 8DCT. Since the TLX is larger and likely heavier than the TSX, it needs a nice torque boost if it hopes to compete with the turbocharged competition, which IMO includes the Fusion 2.0T.
Rocket_man...I really want to believe that you are correct in that the price of the TLX won't be much different than the current TL. This is one case where I want to be wrong. I am still saying that we will try and push for a solid 4-5k difference between both Generation at the top end, but we also have to keep in mind that MSRP and actual sale price are 2 different stories as evident with the RLX.
4G saw about a $3K rise over the 3G so I would expect the same. They need to leave more headroom for the ILX to probably get maybe a better motor and/or options. The competition is doing the same, the Q saw enough of a bump that Infiniti was caught off guard by the CLA and A3 and had to keep the lowest model G37 around until they can get the Q30 out next year.
Acura competes on price. If they loose that advantage then they will have to compete on styling and feature. As has been pointed out too many times, this is a FWD car and a lot of its competition is RWD so in many peoples mind they are already starting in the hole. Price is their advantage over the competition, they can't afford to loose that.
Yes and how well did the 4G sell compared to the 3G? In some years the 4G sold half as many as the 3G. Of course not all that was cost, but to set the price too high will set a poor first impression for the car. The Q50 was a step up from the G so the cost went up accordingly. The TLX is not a step up, it is pretty much a normal FMC update. Some will argue it is actually smaller. Except for P-AWS and some electronic gadgets on the higher end models there is really nothing new on the TLX that wasn't on the TL. It doesn't warrant a 10% boost in cost IMHO.
Acura competes on price. If they loose that advantage then they will have to compete on styling and feature. As has been pointed out too many times, this is a FWD car and a lot of its competition is RWD so in many peoples mind they are already starting in the hole. Price is their advantage over the competition, they can't afford to loose that.
Actually I didn't say that if you read it correctly... "Of course not all that was cost" but even after the beak was fixed the car still didn't sell any better. The point of the post was that if they want this car to sell they have to price it right, just look at the ILX and RLX for examples. They can't use the new name as an excuse to increase the price. The market will support a price for the car no matter what Acura wishes they can get for it.
Actually I didn't say that if you read it correctly... "Of course not all that was cost" but even after the beak was fixed the car still didn't sell any better. The point of the post was that if they want this car to sell they have to price it right, just look at the ILX and RLX for examples. They can't use the new name as an excuse to increase the price. The market will support a price for the car no matter what Acura wishes they can get for it.
I do not believe price was a big deterrent as most of the competition is more expensive, other than the basement discounted G37 the last few years. Even Buicks Chryslers are well in to the 30's so I believe the styling was a huge factor. The 12 MMC only solved the in your face issues, but the fate was sealed at that point. Acura needs better styling on the sedans and the TLX does that. And while I like the TLX, the beak is still there, use more subdued, but I still think to many that is a turnoff. Besides, there have been extremely decent discounts ont he TL the last year, so pricing is competitive.
Because call it whatever you like, it is a toned down beak, shield, etc. I find the current iteration tolerable, but still not my favorite thing. It is about the only thing on thE TLX I would change. I would live without exhaust tips if they got rid of the beak.
I know that I personally like the styling of the new TLX . If the production version is close to this and the pricing estimates are not far off I will be all over one of these.
Yeah I think that the pricing will stay pretty close to what it currently is for the TL given the gap needed between the ILX and RLX with the deletion ot the TSX
Yeah I think that the pricing will stay pretty close to what it currently is for the TL given the gap needed between the ILX and RLX with the deletion ot the TSX
Last edited by Steven Bell; Jan 28, 2014 at 09:46 PM. Reason: Merged Posts
The TLX is in a seriously competitive class.
But at the TLX's top-of-the-line pricing, why wouldn't anyone choose this instead?
http://www.motortrend.com/roadtests/...3_first_drive/
http://www.caranddriver.com/reviews/...t-drive-review
Much less the A4, 3 series, or ATS.
But at the TLX's top-of-the-line pricing, why wouldn't anyone choose this instead?
http://www.motortrend.com/roadtests/...3_first_drive/
http://www.caranddriver.com/reviews/...t-drive-review
Much less the A4, 3 series, or ATS.
The TLX is in a seriously competitive class.
But at the TLX's top-of-the-line pricing, why wouldn't anyone choose this instead?
http://www.motortrend.com/roadtests/...3_first_drive/
http://www.caranddriver.com/reviews/...t-drive-review
Much less the A4, 3 series, or ATS.
But at the TLX's top-of-the-line pricing, why wouldn't anyone choose this instead?
http://www.motortrend.com/roadtests/...3_first_drive/
http://www.caranddriver.com/reviews/...t-drive-review
Much less the A4, 3 series, or ATS.
The TLX is in a seriously competitive class.
But at the TLX's top-of-the-line pricing, why wouldn't anyone choose this instead?
http://www.motortrend.com/roadtests/...3_first_drive/
http://www.caranddriver.com/reviews/...t-drive-review
Much less the A4, 3 series, or ATS.
But at the TLX's top-of-the-line pricing, why wouldn't anyone choose this instead?
http://www.motortrend.com/roadtests/...3_first_drive/
http://www.caranddriver.com/reviews/...t-drive-review
Much less the A4, 3 series, or ATS.
As for the A4, 3-series, and ATS, they will all price out to be significantly more expensive than a comparably equipped TLX. I do not see that changing anytime soon.








