2016 Trunk Badging
#1
Racer
Thread Starter
2016 Trunk Badging
Passed a car carrier with a load of what I assume were 2016 TLX vehicles.
I noticed what was on the left rear trunk lid....the word "ACURA".
Left hand was ACURA
Middle was the Acura Logo
Right side is TLX
I noticed what was on the left rear trunk lid....the word "ACURA".
Left hand was ACURA
Middle was the Acura Logo
Right side is TLX
#2
Summer is Coming
Hmmm... they removed the "ACURA" from the trunk of all their cars not long ago. I'm fine with the way it is. Didn't expect it to make a return. Maybe that was an old car being transported?
#4
Racer
Thread Starter
Rocket man: nope. Like I said, it was a truckload of new TLX, not 1 old one.
From the pic, perhaps it is a CDM car. What it would be in So Cal, not sure, although t was heading north on the 101 freeway. I know many cars come into So Cal at Port Hueneme, so maybe these are leaving.
Personally, I don't like the ACURA lettering.
From the pic, perhaps it is a CDM car. What it would be in So Cal, not sure, although t was heading north on the 101 freeway. I know many cars come into So Cal at Port Hueneme, so maybe these are leaving.
Personally, I don't like the ACURA lettering.
#6
Maybe Acura research showed that when people saw the TLX, they didn't know who made the car. Even with the Acura logo.
![](http://car-logos.50webs.com/logo/acura/acura2.jpg)
This could be a double edged sword though. It could help with TLX sales, but when people see the ILX (and RLX), they'll know who made the
and will steer clear of Acura.
![](http://car-logos.50webs.com/logo/acura/acura2.jpg)
This could be a double edged sword though. It could help with TLX sales, but when people see the ILX (and RLX), they'll know who made the
![Turd](https://acurazine.com/forums/images/smilies/turd.gif)
![Tomato](https://acurazine.com/forums/images/smilies/tomato.gif)
#7
Senior Moderator
Cost cutting and realizing that they shot themselves in the foot with marketing by removing their name and exhaust tips.
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