TLProspect

Acura Posts July Record and Third Best Sales Month in History
Tuesday August 3, 2:21 pm ET
TL, TSX and MDX Have Record-Setting Month


TORRANCE, Calif., Aug. 3 /PRNewswire/ -- Acura sales of 17,057 units were up 4.1 percent over last year, setting a new July record and marking the division's third best sales month ever, Acura announced today. Year-to-date sales totaled 113,795 vehicles representing a 15.8 percent increase versus 2003.
For the tenth month in a row, the TL performance luxury sedan was Acura's top-selling model, selling 6,282 units, with sales up 47.5 percent compared to last July. Year-to-date TL sales surged to 45,183, a 43.9 percent increase over 2003, making TL the best selling performance luxury sedan in the country.

The TSX sports sedan enjoyed its second best month ever with sales of 3,514, while also posting a record July. Year-to-date TSX sales reached 18,266. Continued strong demand for the MDX luxury SUV helped boost sales to 4,767 for the month, setting a new July record. Year-to-date sales of the MDX reached 33,129.

"Bolstered by its strongest product line-up ever, Acura is having the hottest summer of its history," said Dick Colliver, executive vice president, auto sales. "With the addition of an all-new RL and updated RSX this fall, Acura will be hotter than ever."

Additional Acura information and downloadable high-resolution images are available at www.acuranews.com.

All percentages are based on 27 selling days for this month versus 26 days for last July and 180 days year-to-date versus 178 for 2003.

American Honda Vehicle Sales for July 2004

Month-to-Date Year-to-Date
July July DSR** July July DSR**
2004 2003 % Chg. 2004 2003 % Chg.

Acura Division
Total 17,057 15,782 4.1% 113,795 97,150 15.8%
RSX 2,168 2,856 -26.9% 13,659 15,824 -14.6%
CL * 7 600 -98.9% 275 4,902 -94.5%
TL * 6,282 4,102 47.5% 45,183 31,050 43.9%
TSX 3,514 2,938 15.2% 18,266 8,970 101.4%
RL 310 657 -54.6% 3,149 4,172 -25.4%
NSX 9 25 -65.3% 134 168 -21.1%
MDX * 4,767 4,604 -0.3% 33,129 32,064 2.2%
Selling Days 27 26 180 178

* Honda and Acura vehicles are made of domestic and global sourced
parts.
** Daily Selling Rate

rets

Well, finally someone beat me today...



... ...For the tenth month in a row, the TL performance luxury sedan was Acura's top-selling model, selling 6,282 units, with sales up 47.5 percent compared to last July. Year-to-date TL sales surged to 45,183, a 43.9 percent increase over 2003, making TL the best selling performance luxury sedan in the country... ...



Oct. 6031 TL
Nov. 5608
Dec. 5853
Jan. 5036
Feb. 6274
Mar. 7310
Apr. 6711
May. 7177
Jun. 6393
Jul. 6282

Total: 62,675.

http://www.acura-tl.com/forums/showthread.php?t=85885



August

.

neuronbob

WOW. That is incredible. Acura hit its target of 60k TLs two months early.

fendogz

They sell so many, yet you rarely see them on the road.

SitAndMeditate

The interesting news of the day on the BMW boards is the -49% drop in July sales of BMW 5-seriesesesusususs.

5-series sales


I'm seeing a lot of TLs on the streets. No lack of TLs here in NorCal. Time to mod mine.

rets

Interesting note. Besides Infiniti records, anyone has Lexus info handy? Thanks.



NISSAN HIGHLIGHTS
- July sales for Nissan-brand vehicles were up 34.9 percent when compared to last July, with 80,935 units sold
- Titan sales continue to increase month-by-month with July sales of 8,726 units, a 6.2 percent increase from June
- Calendar year-to-date sales are up 28.3 percent with 491,410 units sold

INFINITI HIGHLIGHTS
- Sales for Infiniti, the luxury division of NNA, increased 10.1 percent from last July, with 12,362 units sold
- This was the best July ever for G35 Sedan and FX with 3,921 and 2,717 units sold respectively
- Calendar year-to-date sales are up 11.3 percent with 74,672 units sold

G35 Sedan: 3921
G35 Coupe: 2859

92NSX

I was thinking the same thing.

narnia

I wonder if the drop-off in sales the last 2 months is because people are waiting for the the '05?

Just wondering, is there still a long wait for TLs w/navi?

varanelli

I see two or three every day.

sleeks

We don't see too many cause it is still the first year. They keep selling like this and they will be all over like the 2nd gen TL's, which I see many of.

1SICKLEX

http://pressroom.toyota.com/photo_li...l?id=20040803c

Lexus Division passenger car sales were up 6.8 percent with total sales of 12,160. The ES 330 luxury sedan posted June sales of 6,673, up 13.8 percent. Sales of the LS 430 flagship luxury sedan increased 39.6 percent, with 2,671 units sold.

Lexus light trucks reported best-ever July sales of 12,963, up 9.2 percent. The RX 330 luxury SUV recorded best-ever July sales of 9,490, an increase of 9.2 percent. The GX 470 mid-size luxury SUV posted best-ever July sales of 2,817, up 12.9 percent.

So a lil over 25k sold in July.

The X3 is saving BMWs face. Check out this chart.

TL_6SPD

Just for comparison...

Infiniti Sales:

G35 combined sales: 6780 for July.

Seems like the G35 is selling more again.

PG2G

For what its worth, there are 3-4 TLs in my parking lot at work, and I haven't even gotten mine yet. I see around 2-3 a day near my neighborhood. I'm almost reconsidering getting one :P It's more common than the G35 coupe around here.

rets

Thanks for info, guys.

1SICKLEX

All 3 are selling real well thanks to improved products. I heard Benz is doing like BMW too and Chrysler is the one helping them out.

SitAndMeditate

It's really amazing how well the TL is selling.

They got the recipe right this time. Throw in a lot of cool features, sell it at a competitive price.

I'm guessing that it'll mean that TL parts will be easy to come by for many years to come.
Won't be very exclusive for those who like that kind of thing.

apwalsh

I think Acura is going to take an even bigger bite of the competition next year with their lineup. Their line seems to be getting more attractive to the general public.

rets

If not talking about particular model, I always believe ppl in CA are more RWD-bound... I used to see lots of RWD vehicles in LA a long time ago.

92NSX

Not many around here. I feel lucky if I see one a day.

markjrenna

This is lousy news!

I hate it when everyone else finds out that the cars I have been driving ARE THE BEST!!!

Seriously, Great news for Acura. If you make a quality product, people will buy (or lease) it.

VQ35DE

No offense to BMW but @ $53G for a 3.0L V6 sedan (530i), I'll pass. More bad news for Bimmer, I'm seeing way more of the new E class on the road every day than the new 5 series; and many are the E500!!

As for the TL, I do see them regularly but I see WAY more of the new ES330. The irony is that Acura dealerships in my immediate area outnumber Lexus dealerships 3:1!! (Bridgewater Acura/East Brunswick Acura/Springfield Acura vs DiFeo Lexus) Come to think of it, I see way more of the RX330s than the newer MDX (265hp model) around here.

Peace.

varanelli

I agree. The current styling (including the '05 RL rather than earlier versions) seems to appeal to a younger population. I, for one, would never have purchased an RL, based on styling alone, but the '05 looks great, and I would get one in a second (if my wife would let me ).

FOR THE MONEY, Acura makes some of the best cars on the road.

missmyprelude

You left out the 350Z. That's gotta add a few thousand. Just having a little fun, but I still can't see combining these two to compare against the TL sales. Sedan vs. Sedan is what *most* people would compare. The G35 coupe competes with other coupes, and therefore needs to be compared as such.

PIERCE@ACURA-O.P.

We had a record month in the Jacksonville market as well as nationally. Our market is relatively small with a population of just under 1.1M and between both Acura stores here we sold 235 new Acuras with 97 of them 2004 Tl's. FWIW there are no other highline makes that are selling anywhere near this volume here...05 Rl should be another volume increase as well-things are looking real good.

92NSX

Congrats on a great month!!

92NSX

Also, do you have anymore? Have any info on the '05s either?

glnn01

Exactly. Just this past year, I've only seen about 4 TL's out on the road other than mine over here in the bay area. All I see around here are Civics, low-modeled Mercedez-Benz', 3 Series Bimmers, 350z's, Mustangs, Camaros, and Camrys. Maybe most of the consumers don't know much about the TL to appreciate it. But I'm happy that I don't see as much '04 TL's out there Makes it seem that my ride is a bit more unique amongst other cars out there.

rets

Area by area... I have seen at least 2-5 per days since the middle of Jan. If I count my neighbors' and friends, the numbers will be more... :o

92NSX

rets,
you got like 10mil people in NY though!! of course you will see more of a good thing there.

Xpditor

Could you give us your definition of "highline makes"?

Being in the business, to you consider brand names to be "luxury" or rather, do you look at the models within the brand names?

Give some examples of "highline makes" please. Do you use the term synonymously with "luxury"?

XP