Invoice Price on Acura RDX
 

Now that June 1 is officially here . And MSRP price is out .. Does anybody have any INVOICE pricing for the RDX yet ?
I checked Edmunds and KBB , but they dont even have the 2019 prices yet ....

Based on my experience today. You do not need to know invoice. Ha.
likely same margins as last year percentage wise.

I made an offer on a Red Tech of $700 below STICKER and was basically told to pound sand.
I may just switch to Audi.

I believe it was too new .. Just wait for a couple of months and the dealership will get desperate to meet their sales numbers
So what is the margin or invoice price from the 2018 RDX ?

margins
 

not large margins. I have always believed we know invoice because the industry wants us to use it as a starting price.

I don't think they're published yet, and likely dealers won't budge much from MSRP at least initially.

However, that does not mean there's no deals to be had. Since I was ready to buy yesterday (last day of the month), my dealer was eager. The sale price was MSRP, but I was able to negotiate $1400 credit to offset my two remaining lease payments (on a BMW), as well as a 2-year scheduled service plan (which they normally charge about $550 for.

I think the fact that it was the first of the month did not help. In any event, I suspect discounts will be hard to come by for a few months, at least.

I don't know why "invoice" matters any more. It's just a number. Most consumers know the dealer's actual cost is well below that number. Unfortunately, holdback and dealer incentives aren't published, they vary by dealer, and they change regularly, so how far below is anyone's guess. Even if you pay below invoice, even considerably below in some case, there's a very good chance the dealer is doing just fine.

I spoke with my dealer of choice today, which I did buy 3 Acuras from, and basically they won't budge. I managed to get $1000 Acura loyalty credit and I'm trying to get another $500, but it's a lot harder than I expected. From what I saw they had 12 RDX's 2 days ago and today they had 3 left. Also, to get what we want, it'll take 4 weeks to get in. They have over 120 people with deposits on the car. This is insane IMHO.

Out of curiosity, is the dealer going to make the payoff on your BMW lease? Meaning you traded it. Or do you still have to turn it in yourself? You said you negotiated a $1400 credit but does that mean the dealer is going to cut you a check? In my case, I recently leased a BMW and the dealer treated my 2015 Acura RDX lease as a trade. It ended up being worth a little more than the payoff so it helped me out in more ways than one.

It wasn't a formal trade-in. (The residual on my 340 was about $38k, and I doubt the dealer could have made money on that.) They're just going to cut me check.

Then it sounds like you did pretty well. I wouldn't have thought (even on the last day of the month) that a dealer would do much of anything to make a deal on a 2019 RDX.

They're not going to move off MSRP until they have to. Since the RDX just came out and there is a ton of interest (based upon the internet buzz) they won't have to negotiate on price for a little while. I'm going to wait a couple years before considering one - if at all. They should have the early adopter bugs worked out and the pricing will be more flexible at that time.

If you have enough patience, I am certain that in late Fall/Winter you will be able to get at least 4K off MSRP from Advanced package. Historically Acura's always sell 9-10% bellow MSRP once you are in Fall/Winter.
48K is a bit too much for advance package, but if I can buy it at 44K its more reasonable.

Agree. The manufacturers have inflated invoice prices and narrowed the margin between invoice and MSRP. Dealers make money on the back-end incentives that aren't all over the internet.

plus we all know early versions of all new cars end up having problems. Some small some big.

plus we all know early versions of all new cars end up having problems. Some small some big.
120 deposits sounds like dealers are loving the hype. Not sure they are telling you the truth on that unless a mega dealer.

Yeah agree, I would call that 120 deposits bullshit . Here in SoCal ,, we dont even see more than 1- 5 deposits for this RDX yet .. It's not like there is a lot of buyers with budget willing to buy this yet ... Still a luxury cars pricing

You are exactly right. But the "invoice" price is still a good reference point. It just means anyone paying over invoice is paying too much. Even more so for MSRP. But this is how it is when a hot new model came out. When the 2nd gen TL came out in 1999, people were paying over MSRP. For a boring 4 door sedan! I waited about 6 months and I paid invoice price. All of the cars I've bought since then (all Acuras) I paid below invoice.

Just wait 6-8 months and RDX pricing will be back to normal.

The delta between invoice and MSRP will be the margins the dealer seeks, and multiply that by the X # of customers that don't know how to negotiate or to even bother asking about invoice, and that's how the dealership makes money. Their favorite customers will be the ones who pay sticker. These same customers will think they got a bargain taking $2-3k below sticker, when we know the invoice may be $5k below MSRP. Still though, the invoice is a good benchmark.

In my experience, I have trended Acura invoice pricing across multiple dealerships generally to be 7-8% below MSRP, and sales price fluctuate between 8-10% below MSRP. It'll be up to you how aggressive and skillfully you can push those boundaries to 10-15%!

I bet you can easily buy Advanced RDX that has 48K MSRP foe 44K in Fall/Winter timeframe. It all depends if you have the patience to wait?!

Which dealer in SoCal did you put a deposit ? Also did you get any discount off the MSRP ?

This phenomenon happens with every major redesign that is hotly anticipated. There are always people who need to be first on the block to have it. I'd rather wait and save $$$.

The "gotta be the first on the block" folks are buying now. Let them overpay and you can get a deal later. Same car then - hopefully with some bugs worked out.

No high volume car sells for MSRP forever. Maybe some low volume specialty cars like those really high end AMG or BMW M cars. But those kind of cars are way above my pay grade anyway. And even if the new RDX did sell forever at MSRP, I'd simply not consider it. I can't bring myself to be ripped off.

Agree 110% .. And its only a Honda / Acura brand ... Not a prestige car by far .....

I don't think so at all. That is over 2 times the difference in the Invoice and MSRP. $4K off....nope. Even when the new revised next RDX comes out...this model won't sell at that discount.

Just my experience with Acura's and knowing my GM and dealers in general. RDX's are hot selling and are climbing each year. The new '19's are flying off the lots...at least at my dealership.
While I was there looking and driving the new model....3 were sold and 7 deposits were made on models coming in. That's added to ?? how many sold the prior week after they hit the ground.

They are not all selling at MSRP. Small discounts yes. Sure, it depends on the dealer, the area, much local competition, etc. Some dealers are just plain greedy. Esp. when they ]
put an Addendum on with Accessories that are way over MSRP and install costs....just to make more. That's the same as selling over MSRP for the vehicle, by hiding behind the
stupid Addendums and "Add ons." You don't need nitrogen in tires...or for "life"....at $129, etc.

Mine is on the way...and they know...add nothing to my RDX other than what I negotiated for in the buy.

Different sort of question for you, based on your saying how quickly the cars are being sold now.. Granted, no one knows if the sort of sales pace happening now will be happening in October, but if I want to take delivery on the last week of October, how far ahead of time do you think I should begin to seriously shop my business around (and provide the specifications I'm looking for) and drop a hold deposit?

Yeah I agree with everyone of you that the RDX will sell at $4k or more discount off the MSRP ,, especially here in SoCal. It''s a very tough competition and it will bring the price down to at or below invoice . Patience is Key

You're comparing apples to oranges. They hardly sell any RLX's....compared to the 50,000 plus RDX's that have been selling each year for the past 3-4 yrs. RDX's are hot sellers...period...and the RLX...well, it's ho hum
not many are looking for it....and not many are made, since not many are bought. No comparison. The new RDX even this Oct....will not sell for $4K off MSRP. In cold/snow country that's even a more for sure.
The lowest, in most all cases, you will not find the RDX with approx. $2K of discount, until the 2020's are on the lot. But, even then....not $4K. Again, they just happen to be one of America's hottest SUV's,
and the stats prove that.

So, this Oct. you go shopping and you send us here a bona fide sell price of $4K off the MSRP. We'll be waiting! BUT, not holding my breath, 'cause it's not going to happen.

I lived in So Cal for 23 yrs. Bought a ton of cars in Orange Co. I know the competition. But, when it comes to "hot vehicles" then the "loose discounts" are harder to make happen. So, yes, maybe $2k or slightly more...but,
not $4K. Do you know the Invoice? It's less than $2K off MSRP. YOU do the math. They are not going to sell a hot selling RDX at $4K off the MSRP. IMHO. And that certainly won't be now for sure....nor will it happen
at the end of this year. IF you find a bona fide sale of an RDX for $4K off MSRP...let us know here. We won't be holding our breath though.

Maybe , if you are an Acura RDX fanboys .... Where I lived there is this thing called HYPE ,,maybe because we are closed to Hollyweird .... But HYPE will overinflate anything ..
You might say that RDX is better than their competitors like BMW X3 or Audi ,, but other people would disagree . RDX dealers will find it the hard ways , once supply starts coming . And competitors get aggresive ..
Price will always fall down , no matter how HOT you think the RDX is ... Just a matter of time ......

Dealer selling the car at invoice price does not mean that they are not making any profits .
Read this :How to Figure Out a Dealer's True Cost


True Dealer cost = invoice - Dealer holdback - Incentive ...

You might know Invoice , but you dont know the Dealer hold back , nor do you know their incentive .
So a discount $4K is a damn good possibilities and pretty reasonable .. Like I said ,, Patience is Key..

I recently bough a 2017 BMW 430 i below invoice ...
It took me about 6 months to get the price that I want ...