View Poll Results: Is White the new Black?
YES, I might consider a white car next
46
70.77%
No, it reminds me of a fleet/rental car
22
33.85%
Multiple Choice Poll. Voters: 65. You may not vote on this poll
Is WHITE the new BLACK?
#44
on to the next one...
I've always owned black cars...I LOVE black on black with some dark tint. BUT, my next car will probably be white.
I sat in a White ext, cinnamon/black int. A5 last week, SO hot.
I sat in a White ext, cinnamon/black int. A5 last week, SO hot.
#49
Senior Moderator
http://autos.yahoo.com/articles/auto.../412/white-hot
After seven years wearing the color crown, silver has been dethroned.
For the first time this century, more white cars were manufactured in 2007 than those in any other color, according to DuPont’s most recent color study.
In North America, 19 percent of vehicles manufactured in 2007 were either white or "pearl white," which is white with an iridescent or metallic sheen. Eighteen percent of 2007 vehicles were silver, and 16 percent were black, including black with metallic effects.
White has also taken a decisive lead in other countries, including Japan and Mexico. In Europe, however, black was far and away the top color. See the charts below for the full breakdown.
White had an even stronger showing among luxury cars, where it made up 22 percent of vehicles manufactured in 2007 (5 percent of those were pearl white) and tied with the color black. Silver was the next most common color for luxury cars in 2007, at 20 percent. "Our report is based on quantities of paint sold to OEMs [original equipment manufacturers], production data they share with us, and other sources,” says DuPont spokesperson Rick Straitman.
The color white is increasingly dominant, not just in the auto industry, but in home furnishings, fashion, consumer products, and industrial design, says Leatrice Eiseman, director of the Pantone Color Institute.
White was the most popular color among Chevrolet and Ford buyers, according to J.D. Power and Associates' Power Information Network, which tracks consumers’ buying habits. Dodge buyers preferred red, while BMW, Cadillac, Lexus, and Mercedes-Benz buyers gravitated toward black.
White is also a popular color for so-called fleet vehicles, which are cars and trucks used commercially, such as by power companies and rental agencies, says Global Insight analyst John Wolkonowicz.
Despite white's victory in 2007, silver will still likely be the dominant color on the roads for some time. "Given silver's popularity over the past seven years and the fact that it is still a popular color choice, you should expect to see a high number of silver vehicles on the road for the coming years," says Karen Surcina, color marketing and technology manager at DuPont.
Considering that the average vehicle is on the road for 13 years, according to U.S. Department of Transportation estimates, it could take a decade or more for silver cars to start thinning out, and that’s only if the color decreases in popularity. "When silver first came on the scene [in the mid to late 1990s], it was a high-tech color that corresponded with people's interest in technology and the future," Surcina says. Then the tech bubble burst and the economy started to suffer. As time went on, silver became a “safe” color that consumers could opt for and not worry about it standing out too much, or turning off potential buyers when it came time to resell their vehicles.
Even if white continues to swell in popularity and sparkling particles give the color new life, the trends may not be seen on highways and in driveways for some time. "While palate-cleansing white is expected to usher in a new era in car colors and iridescent paints, and sparkling mica particles and unusual effects are gaining popularity among more adventurous types, most car buyers are still sticking with safe colors like silver and black,” says Christopher Li, industry analyst at the Power Information Network.
For the first time this century, more white cars were manufactured in 2007 than those in any other color, according to DuPont’s most recent color study.
In North America, 19 percent of vehicles manufactured in 2007 were either white or "pearl white," which is white with an iridescent or metallic sheen. Eighteen percent of 2007 vehicles were silver, and 16 percent were black, including black with metallic effects.
White has also taken a decisive lead in other countries, including Japan and Mexico. In Europe, however, black was far and away the top color. See the charts below for the full breakdown.
White had an even stronger showing among luxury cars, where it made up 22 percent of vehicles manufactured in 2007 (5 percent of those were pearl white) and tied with the color black. Silver was the next most common color for luxury cars in 2007, at 20 percent. "Our report is based on quantities of paint sold to OEMs [original equipment manufacturers], production data they share with us, and other sources,” says DuPont spokesperson Rick Straitman.
The color white is increasingly dominant, not just in the auto industry, but in home furnishings, fashion, consumer products, and industrial design, says Leatrice Eiseman, director of the Pantone Color Institute.
White was the most popular color among Chevrolet and Ford buyers, according to J.D. Power and Associates' Power Information Network, which tracks consumers’ buying habits. Dodge buyers preferred red, while BMW, Cadillac, Lexus, and Mercedes-Benz buyers gravitated toward black.
White is also a popular color for so-called fleet vehicles, which are cars and trucks used commercially, such as by power companies and rental agencies, says Global Insight analyst John Wolkonowicz.
Despite white's victory in 2007, silver will still likely be the dominant color on the roads for some time. "Given silver's popularity over the past seven years and the fact that it is still a popular color choice, you should expect to see a high number of silver vehicles on the road for the coming years," says Karen Surcina, color marketing and technology manager at DuPont.
Considering that the average vehicle is on the road for 13 years, according to U.S. Department of Transportation estimates, it could take a decade or more for silver cars to start thinning out, and that’s only if the color decreases in popularity. "When silver first came on the scene [in the mid to late 1990s], it was a high-tech color that corresponded with people's interest in technology and the future," Surcina says. Then the tech bubble burst and the economy started to suffer. As time went on, silver became a “safe” color that consumers could opt for and not worry about it standing out too much, or turning off potential buyers when it came time to resell their vehicles.
Even if white continues to swell in popularity and sparkling particles give the color new life, the trends may not be seen on highways and in driveways for some time. "While palate-cleansing white is expected to usher in a new era in car colors and iridescent paints, and sparkling mica particles and unusual effects are gaining popularity among more adventurous types, most car buyers are still sticking with safe colors like silver and black,” says Christopher Li, industry analyst at the Power Information Network.
#52
Team Owner
My TSX is the 2nd white car that I've owned and I really do like whit cars. That being said I think the exotics, when cleaned and polished, look good in almost any color, particularly white, black, and red.
#53
Senior Moderator
Originally Posted by iTimmy
I'm still dumbfounded how they separate Gray and Silver, where's the line between the two?
The line starts getting blurry when you get into colors like Anthracite Metallic (which I still consider a gray).
#54
Senior Moderator
Originally Posted by majin ssj eric
To me, white looks hottest on German cars for some reason...
British racing green for english cars for example, red for Italian cars, and silver for german cars for example...
Ah...someone on the web must have this documented:
http://en.wikipedia.org/wiki/List_of..._racing_colors
#55
Senior Moderator
Originally Posted by iTimmy
I'm still dumbfounded how they separate Gray and Silver, where's the line between the two?
#58
Senior Moderator
iTrader: (5)
After owning a black car I can say we'll never own another... at least for a daily driver. We're actually looking at new cars for the wife, and she is looking at white and silver for colors...
I don't think I'd ever say White is the new Black... but yes, I prefer white over black.
I don't think I'd ever say White is the new Black... but yes, I prefer white over black.
#59
Senior Moderator
white on white is alright
this pic is featured in the legacygt.com 2008 calendar
this pic is featured in the legacygt.com 2008 calendar
#60
I shoot people
Originally Posted by GreenMonster
Cars from different countries are partial to certain colors...
British racing green for english cars for example, red for Italian cars, and silver for german cars for example...
British racing green for english cars for example, red for Italian cars, and silver for german cars for example...
#61
just bought my NBP TL a week ago...this thread would've been more helpful 8 days ago!!! haha, white, black, orange, purple or brown...they all get dirty and i'd still wash my car 2x a week if it were any color out there...just depends on the flow of the car imo
#63
Back in a TL again.
Join Date: Apr 2006
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Originally Posted by Bearcat94
What will the other 11% be?
Silver or whatever color the car is, if it's a killer deal wont get another black car for sure.
#64
What Would Don Draper Do?
Originally Posted by BackinBlackTL
just bought my NBP TL a week ago...this thread would've been more helpful 8 days ago!!! haha, white, black, orange, purple or brown...they all get dirty and i'd still wash my car 2x a week if it were any color out there...just depends on the flow of the car imo
c'mon man. you didn't know black's a PITA to keep clean?
Originally Posted by is300eater
don't forget, America had the "trademark" cobolt blue with the white stripe... (AC Cobra)
#65
Senior Moderator
Originally Posted by JediMindTricks
so if we told you that 2 girls 1 cup brown was the new black, would you have gotten that?
#66
Im No Superman
Join Date: Sep 2004
Location: Arcadia, CA
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Originally Posted by bgsm1th
I've always owned black cars...I LOVE black on black with some dark tint. BUT, my next car will probably be white.
#67
ANTZ
Join Date: Mar 2008
Location: Toronto, ON, Canada
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I was at one Acura asking for a white 08 TSX. The guy said they couldn't get a white for me and he said, "Why don't you buy a black one?"
What do you guys think about that?
I ended up getting my white 08 TSX at the third dealer I went to, man it was very hard to get. (08 M6 navi)
What do you guys think about that?
I ended up getting my white 08 TSX at the third dealer I went to, man it was very hard to get. (08 M6 navi)
#68
Senior Moderator
Originally Posted by ANTZ TSX
I was at one Acura asking for a white 08 TSX. The guy said they couldn't get a white for me and he said, "Why don't you buy a black one?"
What do you guys think about that?
What do you guys think about that?
#73
The sizzle in the Steak
It all depends on the car...some look great in white...some look horrible.
#80
Originally Posted by DarkSithCL
Dude... when is your mother buying the Audi... its pretty much a done deal... huh?
Haha....they weren't planning on getting it within the week or anything. She's thinking towards the end of the year she'll get it. I just set up the thread because my father asked me to and they do take their due diligence and time (lotsssss of time) to look around, find the right car and price. They're never in a hurry. I've been bugging them about it since the mentioned it, but when she does end up getting.....whatever she ends up getting (S5 S5 S5 S5 S5!!! ), it probably won't be till around the end of the year....possibly the beginning of next if their really slow (which wouldn't surprise me).