The world’s first 39 megapixel digital SLR camera

January 22, 2006 Hasselblad is creating a new standard of digital image quality for professional photographers with the announcement of a new camera and three camera backs based on the combination of Hasselblad’s new, true 39 megapixel CCD sensor and its unique Digital APO Correction (DAC) technology. This new line of products features the new Hasselblad Natural Color Solution, which takes digital photographic color reproduction to an entirely new level. The new products also deliver images of unsurpassed sharpness and resolution and at the same time reduce any moiré effect to a minimum – a first in the history of digital photography.

Based on the Hasselblad H2 camera with its range of high performance, digital central shutter-based lenses, and featuring extended features, such as DAC lens optimization and Instant Approval Architecture, the Hasselblad H2D-39 is the world’s first high-end, 39 megapixel, digital auto-focus camera. Compatible with the entire range of Hasselblad H System lenses, the world finest digital lenses, as well as the Hasselblad V camera lens system, the H2D-39 brings the highest level of integration and flexibility to the professional photographer.

The new Hasselblad 39 megapixel digital back products include the Hasselblad CFH-39, CF-39 and CF-39MS, and have been built to meet the needs of professionals who require the best, for both mobile and studio shooting. The 39 megapixel digital back products match the design and functionality of the Hasselblad H2 camera and the Hasselblad CFH-39 digital back fits onto view cameras using the H-system interface plate for mechanical attachment and flash sync connection to trigger digital capture. The CFH-39 also fully integrates with the power system of the Hasselblad H2, so that both camera and digital back can be powered by the H2’s Li-ion battery.

The Hasselblad CF-39 line of digital backs offers 39 megapixel digital capture with Hasselblad’s interchangeable camera interface, the i-Adapter, and the option of true color multi-shot capture. In a studio environment, the color resolution of captures can be increased by means of a unique multiple-exposure technique controlled by the optional Multi Shot Module (patent pending). The result is unique color resolution and absolutely moiré free images.

Christian Poulsen, CEO of Hasselblad comments: “We are constantly striving to create the optimum photographic tools that will enable our customers to take the best possible pictures. With the new, 39 megapixel-based Hasselblad products, we are confident that the outstanding image quality of the captured files and the subsequent and substantially reduced need for post-processing work will be of significant benefit to our customers. In over 15 years of working with the most advanced digital camera solutions, the combination of the 39 megapixel CCD sensor and the Digital APO Correction delivers a first for me - images files in which any moiré effect is reduced to a minimum, combined with superb sharpness and resolution on a single shot camera.”