•Ford F-150 SVT Raptor again is raising the bar for high-speed off-road performance trucks by adding a SuperCrew option and more standard power and towing capability for 2011
•The previously optional 6.2-liter V8 engine, which produces 411 horsepower and 434 lb.-ft. of torque, now comes standard for 2011, making Raptor the most powerful half-ton pickup on the market
•Upgraded technology content, including a standard 4.2-inch LCD productivity screen and SelectShift Automatic™ transmission, keeps customers more in tune with their trucks, while a new graphic and color choice gives them more options

Ford F-150 SVT Raptor SuperCrew

DEARBORN, Mich., Sept. 3, 2010 – A new standard 6.2-liter V8 engine pumping out 411 horsepower, new technologies and a newly available SuperCrew option that gives Raptor customers more choices in cab size all ensure the 2011 Ford F-150 SVT Raptor will remain the off-road performance truck champion in the new model year.

“When we launched the F-150 SVT Raptor, consumers were blown away with the capability of the vehicle,” said Jost Capito, director of global performance vehicles and motorsports business development. “By adding the SuperCrew, we have expanded the versatility of Raptor, and now even more enthusiasts will be able to experience the no-compromise off-road performance that only Raptor delivers.”

The F-150 SVT Raptor is the first-ever high-speed off-road performance truck offered by any manufacturer and highlights 33 years of Ford truck sales leadership by emphasizing F-150’s Built Ford Tough durability, innovation and engineering. Developed with the DNA of an off-road pre-runner, comprehensive modifications focused on chassis and suspension enhancements.

The F-150 SVT Raptor is 7 inches wider than a base F-150 to make room for the additional suspension components that give Raptor its unparalleled off-road abilities. The wider stance also gives the truck an aggressive appearance. Internal triple-bypass shocks by FOX Racing Shox – the first on a production truck – provide position-sensitive damping and extra suspension travel for extreme off-roading and a smooth ride on the road.

Raptor also has unique cast-aluminum front control arms and SVT-tuned 35-inch BFGoodrich® All-Terrain TA/KO 315/70-17 tires. These components give Raptor 11.2 inches of front suspension travel and 12.1 inches of rear suspension travel on either SuperCab or the new SuperCrew.

The new available 145-inch-wheelbase SuperCrew offering with a 5.5-foot box adds to the extensive list of F-150 SVT Raptor features. While contributing additional space and flexibility for the customer, the SuperCrew delivers performance as well.

Applying lessons learned from the SuperCab F-150 SVT Raptor, engineers were able to tune the truck to handle off-road events with ease. The 12-inch-longer wheelbase on SuperCrew also delivers the benefit of a more comfortable ride, especially in rough off-road situations.

“We spent a lot of time getting the ride and suspension characteristics of the SuperCrew similar to that of the SuperCab, and we were successful in getting the same character and flavor out of the SuperCrew,” said Jamal Hameedi, SVT chief nameplate engineer. “While the SuperCab and SuperCrew both have different strengths, each is worthy of the Raptor nameplate.”

A larger 36-gallon fuel tank and increased towing capability – rated at 8,000 pounds – keep F-150 SVT Raptor SuperCrew a mainstay in the desert environment, with capabilities as a chase or tow truck.

Revved up and ready

The previously optional 6.2-liter V8 engine, which produces 411 horsepower and 434 lb.-ft. of torque, will now be the standard engine for the 2011 F-150 SVT Raptor, the most powerful half-ton pickup on the market.

The Ford powertrain team performed extensive testing to ensure the engine would live up to the Built Ford Tough promise. Hundreds of additional tests beyond the normal verification of truck engines, as well as vehicle testing on a 62-mile durability loop in the desert that simulates the Baja 1000, validated the performance of the engine for reliability and longevity in the harshest conditions.

New color and graphic options

Raptor’s exterior also receives some new touches for 2011, in the form of an additional paint color – Ingot Silver Metallic – that will be available with the standard black interior, or the optional Molten Orange Interior Accent Package.

A new optional hood graphic adds a personalized and functional touch to F-150 SVT Raptor. Inspired by older off-road racing Ford Broncos, matte black accent graphics – including the F-150 SVT Raptor logo – run along the hood, also helping to reduce glare. The Raptor logo in the graphic is done in body-color bleed-through, similar to “SVT” on the side vent. “F-150” and “SVT” are written in dark gray. The graphic is available with or without the box side graphics.

More capability, more technology

Key to helping customers take advantage of all the capability offered by the F-150 SVT Raptor is a standard 4.2-inch LCD (liquid crystal display) productivity screen that is integrated in the center of the new instrument gauges, which have a black face, red pointers and ice blue daytime lighting. Also used on the all-new 2011 Super Duty, the technology was specifically tailored for off-road use with Raptor.

The screen includes a unique welcome animation and offers menu options giving the customer important information related to off-road and towing performance. A truck application screen provides vehicle status information for important off-road parameters such as off-road mode, Hill Descent Control™, electronic locking differential settings and AdvanceTrac® with RSC® (Roll Stability Control™).

An off-road screen informs the customer about steering wheel angle and vehicle angle on a grade during off-road maneuvers. The menu is navigated through a five-way button on the steering wheel and is positioned between the tachometer and speedometer.

“The productivity screen is a great solution for our off-road customers,” said Hameedi. “With one glance, they can tell exactly what settings are enabled on their truck and what the driveline is doing.”

For the customer who wants more control of transmission gear selection, SelectShift Automatic transmission functionality also is introduced on Raptor. A toggle switch located on the console shift lever engages the mode, where the transmission doesn’t second-guess the driver, giving him or her total control over gear selection and performance feel. Upshifts, for instance, are not commanded at redline, and downshifts are allowed at the lowest gear possible as defined by the engine speed.

A Raptor Plus Package debuts for 2011, offering the rear view camera and trailer brake controller. The Raptor Luxury Package also receives additional features, with folding power exterior mirrors and Remote Start System with integrated key fob added to the list.

New standard technology features for 2011 include:

•Perimeter alarm
•Integrated spotter mirror
•Express up/down driver and passenger front windows
•110 V power inverter in the center console
•Head restraint for second-row middle seat
•Telescoping steering wheel

2010 Raptor equals hot seller

Sales of the truck are off to an impressive start, selling four times quicker than the average
F-150, with the 2010 F-150 SVT Raptor equipped with the 6.2-liter engine selling within 11 days of arriving at dealerships. In fact, 2010 F-150 SVT Raptor sales are set to exceed the highest model year sales of the F-150 SVT Lightning.

Dealers will start taking orders for the 2011 F-150 SVT Raptor today, and the trucks will be available in dealerships late this year.

•2011 F-Series Super Duty boasts all-new powertrains, led by the Ford-designed, Ford-engineered and Ford-built 6.7-liter Power Stroke® V-8 turbocharged diesel engine, which delivers best-in-class torque of 735 ft.-lb. (at 1,600 rpm) and best-in-class 390 horsepower (at 2,800 rpm) – 85 ft.-lb. and 40 horsepower more than the outgoing product. The new diesel does this with best-in-class fuel economy and biodiesel compatibility up to B20
•All-new 6.2-liter V-8 gasoline engine also best-in-class with 385 horsepower and 405 ft.-lb. of torque – 85 more horsepower and 40 ft.-lb. more torque than the current 5.4-liter V-8 gas engine – combined with class-leading fuel economy and E85 compatibility
•Each new engine is mated to the all-new 6R140 heavy-duty TorqShift® six-speed automatic transmission, which has been optimized for the increased torque of the new diesel engine and the higher speeds of the new gas engine. The new transmission features SelectShift Automatic™ capability, with segment-exclusive Live Drive Power Take Off (PTO) available for diesels
•The all-new powertrains are the backbone of the new 2011 F-Series Super Duty, which has class-leading towing capability of 24,400 pounds and best-in-class payload capability of 6,520 pounds; the new Super Duty averages an 18 percent improvement for pickup models and up to 25 percent improvement for chassis cabs over outgoing model

Ford Super Duty customers expect and demand capability from the best-selling heavy-duty truck in America. For most Super Duty owners, it’s the core asset of their business. Day after day, year after year, it’s expected to deliver results in the most demanding situations. No nonsense. And never any excuses.

“Our Super Duty customers do some of America’s toughest jobs,” said Mark Fields, Ford president of The Americas. “Every day they’re out there working with little fanfare and all they ask is the right tool for the job. The new 2011 Super Duty offers them a truck with best-in-class towing and payload, all-new powertrains and even more capability than ever to help them do their jobs.”

Ford’s F-Series has been the best-selling line of trucks in the U.S. for 33 straight years. With class-leading torque, horsepower, fuel economy and towing and payload capability, the new Super Duty further underscores Ford’s Built Ford Tough legacy.

“The 2011 Super Duty offers the widest array of solutions for the widest array of heavy-duty work truck customers,” said Chris Brewer, chief engineer. “The Super Duty lineup offers a variety of bodystyles and powertrains, from diesel and gasoline engines, each with a new six-speed transmission, to pickup trucks and chassis cabs, each with the towing and payload capabilities that define Super Duty.”

New diesel and gasoline engines deliver improved torque, horsepower, fuel economy

For 2011, Super Duty features both all-new diesel and gasoline engines that are mated to a new transmission. The new 6.7-liter Power Stroke V-8 turbocharged diesel was designed, engineered and built by a Ford team dedicated solely to delivering this class-leading diesel to the next-generation Super Duty to enable continued best-in-class towing and payload.

The result: The new Power Stroke pumps out a best-in-class 735 ft.-lb. of torque at 1,600 rpm and 390 horsepower at 2,800 rpm, enabling the 2011 Super Duty’s class-leading towing capability of 24,400 pounds. The 2011 Super Duty also has class-leading payload capability at 6,520 pounds.

Benefits of the new 6.7-liter Power Stroke diesel engine:

•First use of a compacted graphite iron (CGI) engine block in a Super Duty-class vehicle in North America; CGI is stronger than cast iron, and Ford successfully has used the material in engine blocks in products around the world. The block structure was optimized for reduced weight and maximum strength to meet the demands of higher torque and more horsepower, and enable class-leading fuel economy.
•Unique inboard exhaust and outboard intake architecture, an automotive-industry first for a modern production diesel, reduces overall exhaust system volume, which leads to better throttle response; a reduced exhaust system surface area minimizes heat transfer to the engine compartment and improves NVH (noise, vibration and harshness).
•The turbocharger features an industry-first dual-sided compressor wheel that works in a single housing. The unit is uniquely center-mounted on a pedestal low in the back of the valley for improved NVH. The design allows the single unit to deliver the advantages of a twin-turbocharger system in a smaller, more efficient package, combining the benefits of a small turbocharger (faster response) and a large turbocharger (ability to compress and force more air into the engine for more power) in one unit.
•The high-pressure fuel system injects fuel at more than 29,000 psi. The system delivers up to five injection events per cylinder per cycle using eight-hole piezo injectors to spray fuel into the piston bowl. The direct-injection system is calibrated and phased for optimum power, fuel efficiency and NVH.
•Aluminum cylinder heads for reduced weight; the mid-deck construction with dual water jackets provides increased strength and optimal cooling; six-head bolts, instead of four as found on other engines, help improve sealing and maintain cylinder integrity even with the higher firing pressures.
•Compatible up to B20 fuel, allowing greener fueling options of up to 20 percent biodiesel and 80 percent petroleum diesel.

“Developing the new 6.7-liter Power Stroke V-8 turbocharged diesel engine was an awesome endeavor,” said Adam Gryglak, lead 6.7-liter diesel engineering manager. “The extensive engineering and testing made us confident this engine ensures the new Super Duty’s leadership in capability, reliability and productivity.”

The engine and aftertreatment system for the 6.7-liter Power Stroke V-8 turbocharged diesel powertrain ably meets the new, more stringent 2010 federal emissions requirements for nitrogen oxides (NOx), which have to be lowered by approximately 80 percent, making this the cleanest Super Duty diesel ever.

New gasoline engine delivers class-leading power and fuel economy as well
Ford tapped into a bit of its proud racing heritage to create the new 6.2-liter V-8 gasoline engine, which uses big-bore architecture to produce best-in-class torque, horsepower and fuel economy. The new gasoline engine delivers 405 ft.-lb. of torque (at 4,500 rpm) and 385 horsepower (at 5,500 rpm) on regular gasoline. The new V-8 also is E85 compatible.

These numbers represent an increase of 40 ft.-lb. of torque and 85 horsepower over the outgoing 5.4-liter V-8. The V-8’s large bore (102 millimeters) allows for larger intake and exhaust valves for improved engine breathing, and the short stroke (95 millimeters) allows higher engine speed for increased horsepower.

Benefits of the new 6.2-liter V-8 gasoline engine include:

•SOHC valvetrain with roller-rocker shafts: The single overhead camshaft (SOHC) per cylinder head design results in a stiff valvetrain that allows optimized camshaft lift profiles and results in great low-speed torque. The roller-rocker shafts allow valve angles to be splayed, resulting in optimized intake and exhaust port layout for better breathing.
•Dual-equal variable cam timing: Intake and exhaust valve opening and closing events are phased at the same time to optimize fuel economy and performance throughout the engine speed range and throttle positions.
•Two spark plugs per cylinder: Due to the large bore size, two spark plugs per cylinder are used to more efficiently burn the fuel-air mixture in the combustion chamber, enabling better fuel economy and increased engine torque. The twin plugs also help the engine maintain a smooth, stable idle.
•Dual knock sensors: A knock sensor on each bank of cylinders of the V-8 engine allows the spark timing of each cylinder to be individually optimized real-time, throughout the engine speed range. The engine learns the optimum timing via an adaptive algorithm.
•Better engine crankcase “breathing” and efficiency: Significant development work and computer-aided engineering optimized the cylinder block for more efficient airflow in the crankcase as the pistons move up and down in the bores, resulting in improved torque at higher engine speeds. Piston-cooling jets squirt oil on the underside of the pistons to keep the piston crowns cool under extreme operating conditions. The cooling jets also allow for a higher compression ratio for better engine efficiency and faster engine oil warm-up on cold starts, also improving fuel economy.

New TorqShift transmission harnesses and manages the power; Live Drive PTO available

The all-new 6R140 heavy-duty TorqShift six-speed automatic transmission was designed to manage the high low-end torque produced by the new diesel engine. The same basic transmission also is mated to the new gasoline engine, giving customers of either engine the ability to efficiently get the increased torque and horsepower to the ground. Engineered for greater efficiency and fuel economy, improvements include refined architecture to provide relatively low clutch speeds, which results in lower drag losses, and optimized fluid levels and drainback to reduce churning of fluid while also providing superior lubrication.

In addition to hardware-based improvements, the new transmission features enhanced Tow Haul mode with integrated engine exhaust braking and SelectShift Automatic capability, which includes Progressive Range Select and a manual mode, allowing customers to select the gear to suit their needs.

The new TorqShift transmission also enables the first application of Live Drive PTO (Power Take Off) in a Super Duty-class vehicle. On 2011 Super Duty diesels with the PTO prep option, the PTO output gear is linked through the torque converter to the engine crankshaft. This allows the transmission to power auxiliary equipment such as snowplows, aerial lifts, tow truck lifts, cement mixers or dump trucks. The power is available any time the engine is running.

Pioneered on agricultural applications, the Live Drive feature is particularly useful when mobile PTO function is required during start-stop operations, such as salt spreading or snow plowing. “A fully functional Live Drive mobile PTO will allow Super Duty customers to take full advantage of the equipment on their trucks,” said Al Bruck, 6R140 transmission engineering manager.

Best-in-class towing and payload; new towing options

Putting all that power to work is what defines Super Duty. The 2011 Super Duty builds on its best-in-class towing and payload capability and also offers more towing options from inside the bed. New is the first-ever factory-installed and warranted fifth wheel and gooseneck substructure directly attached to the frame.

“Our system is factory-installed and comes with a limited warranty from Ford. The electrical connection is mounted in the side of the bed wall, providing a clean installation,” said Peter Frantzeskakis, vehicle engineering manager.

Particularly noteworthy are productivity enhancements to the F-450 pickup to benefit the heaviest-duty trailer tow customers. Unneeded weight was shed, helping to improve fuel economy and top speed. Even with these changes, the F-450 Super Duty pickup maintains its class-leading gross combined weight rating of 33,000 pounds.

Addition of Trailer Sway Control leads safety enhancements

Ford’s lauded Trailer Sway Control (TSC) system joins the Super Duty lineup, giving those customers segment-first capability. TSC is integrated with AdvanceTrac® with Roll Stability Control™, which now is standard on all single rear wheel (SRW) configurations.

The AdvanceTrac control module uses additional software to monitor the truck’s motion when a trailer is attached. TSC can determine from the yaw motion of the truck if the trailer is swaying and take measures – such as applying precise braking or reducing engine torque – to help reduce the trailer sway.

For further peace of mind, the available integrated trailer brake controller, factory-installed and covered by a Ford limited warranty, offers smoother and safer operation due to its ability to interface with multiple vehicle systems.

Normal braking is proportional to driver brake pressure for smooth brake stops at all speeds. If the vehicle’s Anti-lock Brake System (ABS) is engaged, the special trailer brake kicks in to minimize the potential for trailer wheel lockup. In Super Duty trucks with Trailer Brake Control towing trailers with electric brakes, the Ford system can, during a sway event, also apply brakes to the trailer to help stabilize it.

Other enhanced towing, off-road control features and safety improvements include:

•Hill Start Assist, which applies brakes to prevent rollback
•Hill Descent Control™, which uses the accelerator and brake to set, and then hold, the speed
•Electronic Locking Differential, which provides maximum traction by forcing the rear wheels to turn at the same speed
•Standard tire pressure monitoring system on all SRW models
•Optional side air bags and air curtains
•A new available 4.2-inch LCD screen includes information on specific features such as Trailer Brake Control and Tow Haul

Improved ride, handling and steering for a more comfortable experience

In addition to increased towing and payload capability and improved fuel mileage enabled by the new powertrains, customers of the next Super Duty also will benefit from improved ride, handling and steering. For 2011, the engineering team optimized the frame and suspension of the current Super Duty, particularly the leaf springs and spring rate, as well as adjusting the internal valving in all the shock absorbers to enable greater towing and payload capability with further ride refinement.

The steering gear also is new. The 4x2 F-250 and F-350 Super Duty feature modified steering system geometry to take better advantage of the twin I-beam suspension, which combines the performance of an independent suspension with the durability of a beam axle suspension. Improved response, precision and better on-center steering and control come from making the steering gear symmetric left to right.

The result is greater customer comfort, confidence and control in all situations.

“A big part of the comfort in Super Duty trucks comes through controllability,” said Dan Gompper, vehicle dynamics supervisor. “No matter if the truck is loaded or unloaded, full trailer or empty trailer, customers can be fully confident.”

Bold exterior; new flow-through console highlights interior

The new hood of the 2011 Super Duty, with its prominent inverted power dome, complements the new diesel and gasoline engines lurking beneath. “Super Duty” is stamped on the upper grille, with a larger Ford oval proudly gracing the front.

Inside, customers will benefit from a new reconfigurable flow-through console that improves the functionality of the truck. Storage space is increased about 60 percent, and at least 70 different configurations are possible. A 12-volt powerpoint is available at the rear of the console and another is located inside the main bin, which is lockable. A 110-volt power inverter is standard with all console configurations.

Improved productivity through Ford Work Solutions

For many customers, the Super Duty cab also serves as a mobile office. Industry-exclusive Ford Work Solutions™ is part of available technology to help customers stay connected with their business from the job site and track tools.

A new available 4.2-inch LCD productivity screen allows customers to take full advantage of the 2011 Super Duty’s capabilities; an off-road message center has been added as well. The five-way button on the steering wheel allows customers to navigate through various menu options – several relating to fuel economy and towing convenience – never before available on a Super Duty truck.

Continuing the legacy of quality

With all-new powertrains enabling greater towing and payload capability, safety enhancements such as Trailer Sway Control added, and greater functionality with available Ford Work Solutions, the new 2011 Ford Super Duty is poised to continue its legacy as America’s premier work truck.

The accolades the current Super Duty has received, based on 2009 model year GQRS (Global Quality Research System) data, include:

•Best-in-Class TGW (Things Gone Wrong) for All Pickup Truck Segments
•Best-in-Class Customer Satisfaction among Heavy Duty Pickups
“With all-new powertrains and increased capability, the 2011 Super Duty improves on its proud heritage as the ultimate work truck,” said Brewer.

• 2012 F-150 SVT Raptor demonstrates Ford’s focus on raising the bar for off-road capabilities in a production truck, offering customers more of the tools they need to tackle everything off the beaten track
• New Torsen front differential is one such technology that increases grip significantly on the front end of the truck and improves its capabilities in handling obstacles, slippery conditions and steep grades
• Class-exclusive and patent-pending new front camera system makes its debut on F-150 SVT Raptor, enabling drivers in off-road terrain to see what’s directly in front of the vehicle, even when their view from the driver’s seat might be blocked
• 2012 F-150 SVT Raptor also adds style upgrades with a new wheel design, unique bodyside graphic and upgraded optional interior package with aluminum accents

DALLAS, Sept. 29, 2011 – The 2012 F-150 SVT Raptor is set to deliver a new level of the no-compromise off-road performance the truck is famed for and, with a variety of new technologies and interior and exterior updates, it won’t disappoint.

“A major element of the SVT Raptor program is our work to continuously expand the capabilities it offers to customers. We want to cover all dimensions of off-roading – from desert running to rock climbing,” said Raj Sarkar, Ford F-150 Marketing manager. “We always aim to keep the product fresh and exciting, and all of our changes for 2012 reflect that.”

Additional capability for the 2012 F-150 SVT Raptor comes from a new Torsen front differential. The system increases grip significantly for the front end of the truck and allows it to pull itself over obstacles and up steep grades, even when the traction is split between the front tires.

An internal helical gearset is used to help force torque from the wheel that is losing traction to the wheel with traction. The system is set with a torque bias ratio of 2.5:1 to help multiply torque from wheel to wheel and the preload is set to zero to help minimize steering feedback.

“This system is key for letting Raptor customers tackle new ground in their truck,” said Kerry Baldori, Ford SVT Global Performance Vehicle chief functional engineer. “Its extreme capability lends itself well to rock climbing situations.”

SVT and Torsen worked with the traction control team to further enhance the brake traction control system to improve the Torsen’s capabilities. It was put to the test both in Ford’s powertrain labs and in real vehicle durability testing, where it had no issues coping with SVT’s unique off-road 1,000-mile torture test.

Special modifications were made for the differential’s use on F-150 SVT Raptor, with a redesigned case created specifically for the truck’s high-torque application.

Looking ahead

A new class-exclusive and patent-pending off-road front camera system also makes its debut on F-150 SVT Raptor, giving customers a new and unique view of what’s happening in front of their truck. Activated through the 4.2-inch LCD productivity screen, the system uses the 8-inch navigation display and helps drivers see what’s directly in front of the vehicle, even when their view from the driver’s seat might be blocked.

“It’s a surprise and delight feature that works during low-speed crawling, and it’s particularly useful for seeing in front of the vehicle when tackling large inclines,” said Jamal Hameedi, Ford SVT chief engineer. “We found the system particularly useful for avoiding large rocks or placing a tire on a rock. It can even take the place of the spotter at times, which is a great feature when the truck is in one foot of mud.”

The front camera can be ordered with the Navigation System and is designed to aid at speeds of less than 15 mph in challenging off-road environments. The display from the camera will appear on the navigation screen on the center stack and includes dynamic and static overlays to help drivers determine where their wheels will go.

The camera is mounted in the front grille and includes a dedicated washer function that is activated by pressing a lever on the left steering column stalk.

Exterior and interior upgrades

The 2012 Ford F-150 SVT Raptor will offer owners new ways to add a customized touch to their truck with a fresh bodyside graphic.

Similar to the hood graphic, it now features the distinctive Raptor logo. The graphic is based around two diagonal stripes, with jagged lines and shapes that give it both a racing and off-road feel.

The graphic uses gloss, matte and textured black finishes to give it a one-of-a-kind look. The textured finish complements the other black-grained exterior parts, such as the hood vents, fender air extractors and running boards.

Additionally, a new matte anodized blue interior color accent package will replace the existing one, which will be available with every paint color except for the newly offered Race Red. The package includes accent leather-trimmed front seats with unique leather inserts and accents on the center stack, rear seat inserts and door panels. Aluminum trim also is used on the instrument panel and flow-through center console.

Also new for 2012 is the addition of cooled seats to the optional luxury package and a new Euroflange wheel, which has weights on the inside to better protect from off-road debris and obstacles.

Hot seller

The 2011 F-150 SVT Raptor is proving to be incredibly popular. Ford is seeing a significant increase in overall volume, as well as increased interest in the new SuperCrew option, with take rates at more than 80 percent.

High-performance off-roading

The F-150 SVT Raptor is the first-ever high-speed off-road performance truck offered by any manufacturer and highlights 34 years of Ford truck sales leadership by emphasizing F-150’s Built Ford Tough durability, innovation and engineering.

Developed with the DNA of an off-road pre-runner, the Raptor has comprehensive modifications focused on chassis and suspension enhancements.

The F-150 SVT Raptor is 7 inches wider than a base F-150 to make room for the additional suspension components that give Raptor its unparalleled off-road abilities. The wider stance also gives the truck an aggressive appearance.

Internal triple-bypass shocks by FOX Racing Shox – the first on a production truck – provide position-sensitive damping and extra suspension travel for extreme off-roading and a smooth ride on the road.

Raptor also has unique cast-aluminum front control arms and SVT-tuned 35-inch BFGoodrich® All-Terrain TA/KO 315/70-17 tires. These components give Raptor 11.2 inches of front suspension travel and 12.1 inches of rear suspension travel on either SuperCab or SuperCrew.

The 145-inch-wheelbase SuperCrew adds to the extensive list of F-150 SVT Raptor features. While contributing additional space and flexibility for the customer, the SuperCrew still delivers outstanding performance as well.

The standard 6.2-liter V8 engine, which produces 411 horsepower and 434 lb.-ft. of torque, makes F-150 SVT Raptor the most powerful half-ton pickup on the market.

Bringing this all together in a comprehensively engineered factory offering adds up to a Built Ford Tough truck that is truly in a class of its own.

The Ford Raptor big-engine pickup, which enviromental advocates love to hate for its poor fuel economy(13 mpg in combined city/highway driving) and its aggressive, shameless statement as a go-buggy, pollutes less than a common leafblower, according to tests by Edmunds.com.

The Raptor also did better on some emissions tests than the Fiat 500 minicar, Edmunds.com says.

Edmunds has questioned how much good the government's increasingly strict fuel-economy standards will do to reduce emissions. Here's the report:

The tests found that a Ryobi 4-stroke leaf blower kicked out almost seven times more oxides of nitrogen (NOx) and 13.5 times more carbon monoxide (CO) than the Raptor, which InsideLine.com once dubbed "the ultimate Michigan mudslinger." An Echo 2-stroke leaf blower performed even worse, generating 23 times CO and nearly300 times more non-methane hydrocarbons (NMHC) than the Raptor.

"The hydrocarbon emissions from a half-hour of yard work with the two-stroke leaf blower are about the same as a 3,900-mile drive from Texas to Alaska in a Raptor," said Jason Kavanagh, Engineering Editor at Edmunds.com. "As ridiculous as it may sound, it is more 'green' to ditch your yard equipment and find a way to blow leaves using a Raptor."

The InsideLine.com test also found that the Raptor, which was chosen to represent the extreme heavy-duty end of the light vehicle spectrum, actually reduced the amount of hydrocarbons in the air in the test lab. The ambient air measured prior to the test contained 2.821 parts per million (ppm) of total hydrocarbons, and the amount of total hydrocarbons coming out the Raptor's tailpipe measured 2.639 ppm.

The InsideLine.com test also found that the Raptor, which was chosen to represent the extreme heavy-duty end of the light vehicle spectrum, actually reduced the amount of hydrocarbons in the air in the test lab. The ambient air measured prior to the test contained 2.821 parts per million (ppm) of total hydrocarbons, and the amount of total hydrocarbons coming out the Raptor's tailpipe measured 2.639 ppm.

Ford is delivering higher levels of capability in the new 2013 F-150 SVT Raptor, answering the call from off-road enthusiasts for even more performance.

The latest Raptor features available industry-first, direct-from-the-factory forged-aluminum conventional wheels that can be upgraded after purchase to extra-capable beadlocks, plus other functional improvements. These include available high-intensity discharge HID headlamps that are brighter and whiter than standard lamps, significantly expanded connectivity features and Terrain, a new earth-toned exterior color.

“Ford F-150 SVT Raptor’s popularity continues to grow based on its proven reputation,” said Ford SVT Chief Engineer Jamal Hameedi. “It’s the ultimate high-performance off-road pickup, so it’s critical that we continue to push the boundaries of off-road capability. New available beadlock wheels help to improve Raptor’s performance in soft sand and other challenging conditions, enabling our customers to go further.”

SVT Raptor sales are up 20 percent in 2012, breaking last year’s record in the January to May period.

Off-road high performance

Raptor’s newly available forged wheel combines the proven reliability of a conventional wheel with the capability to convert to a true beadlock wheel.

Beadlock wheels secure the edges of a tire to the wheel between two surfaces so the tire is unlikely to roll off the rim if it’s aired down to very low pressure, providing extra grip on the trail.

Raptor’s wheels are unique because converting from conventional rim to beadlock only requires that customers unbolt the standard outer decorative ring, dismount the tire from its regular position and then remount the tire in the lock-enabled position with the available beadlock ring kit from Ford Racing.

This marks the first application of a wheel that has both conventional and beadlock-mounting abilities – a solution so innovative that Ford has filed for a patent on the system.

“Raptor’s exclusive beadlock wheels give the customer the best of both on- and off-road worlds,” said Adam Wirth, SVT chassis engineer. “Tire inflation can be dropped to a very low threshold for maximum traction under extreme conditions, yet holds tight – and stays tight – when returning to the road.”

SVT Raptor connectivity

SVT Raptor features Ford’s acclaimed SYNC® communications and entertainment system, allowing hands-free voice-activated control of a driver’s mobile device and the truck’s audio system. For 2013, SVT Raptor adds a new 4.2-inch multifunction LCD screen for the MyFord® driver connect technology.

SVT Raptor’s driver connectivity can be upgraded to MyFord Touch® using an 8-inch center stack touch screen with five-way controls mounted on the steering wheel. In addition, this connectivity upgrade features the 4.2-inch productivity screen, mounted in the instrument cluster. Driver-configurable, this LCD screen includes menus for gauge setup, trip computer, fuel economy and towing/off-road applications. Truck-specific MyFord Touch offers additional button controls and rotating knobs to accommodate a driver’s work gloves.

SVT Raptor can be specified with an available voice-activated Navigation System using the 8-inch screen and SD-card capability for map and points-of-interest storage.

A rear view camera is available as well.

Inside SVT Raptor

SVT Raptor is equipped with standard unique leather and cloth-trimmed seats, with driver’s side power actuation and six-way adjustability. These seats feature Raptor-specific bolsters to keep the driver and first-row passenger firmly in place, regardless of terrain conditions.

The SVT Raptor interior features unique center stack and door trim appliqué finish and leather-trimmed steering wheel with thumb pads.

SVT Raptor can be ordered with an optional Luxury Package, adding numerous comfort and convenience technologies. In addition, SVT Raptor can be specified with an interior color accent package, featuring contrasting blue against a black environment and real aluminum trim components.

Cloth-trimmed sport seats are available to government and fleet buyers.

Outside, SVT Raptor is available in Race Red, Blue Flame Metallic, Tuxedo Black Metallic, Ingot Silver Metallic, Oxford White and a new Raptor-exclusive hue for 2013, desert camouflage-inspired Terrain.

SVT Raptor prowess and power

Since launching as a 2010 model, the Ford F-150 SVT Raptor has set the benchmark for low- and high-speed off-road performance.

Aggressive all-terrain tires, industry-exclusive internal triple-bypass FOX Racing Shox™ dampers, skid plates and standard Hill Descent Control™ have established Raptor as an off-road force to be reckoned with.

Building on this foundation, SVT engineers expanded Raptor’s footprint for 2011 with a four-door SuperCrew model, joining the two-door SuperCab original.

A Raptor development imperative has been to continually improve off-road prowess in every dimension, from rock-crawling to hammer-down desert-running.

Last year, Ford began offering a front grille-mounted camera to improve driver visibility when climbing over rocks and other obstacles that might be obscured by the front of the truck. The camera transmits the captured image via the center stack-mounted LCD screen. A washer function helps keep the camera’s field of vision clear in wet and muddy conditions.

The 2012 model year saw Raptor add a Torsen® limited-slip differential to the 4WD system enabling the truck to balance traction between both front wheels. If the left front wheel loses traction, the system forces torque to the right front wheel, and vice versa. The system is optimized to help minimize steering kickback when navigating challenging surfaces.

The SVT Raptor is available exclusively with a 6.2-liter V8 engine, producing best-in-class 411 horsepower and 434 lb.-ft. of torque, mated to an electronic six-speed automatic transmission with tow/haul mode and SelectShift Automatic® functionality. The 4WD system features electronic shift-on-the-fly capability for the transfer case.

The front axle features the Torsen differential with 4.10 to 1 gearing. The rear axle is also 4.10 to 1, with an electronic-locking differential.

2013 Ford F-Series Super Duty brings no-compromise truck luxury to the market with the first-ever Platinum heavy-duty pickup, complete with unique design cues inside and out

Super Duty Platinum will offer a wealth of standard features including SYNC®, MyFord Touch®, navigation, rear view camera, Remote Start System, power-telescoping mirrors and power-adjustable pedals

For the first time, the 2013 F-Series Super Duty will also be available with a truck-specific version of SYNC with MyFord Touch, offering tactile button controls and large rotating knobs to accommodate truck users who may be wearing work gloves

Ford F-Series Super Duty customers demand a truck with toughness and capability, yet they still appreciate the amenities that make their driving experience more enjoyable. The 2013 F-Series Super Duty offers both, with a first-ever Platinum series model and the addition of SYNC® with MyFord Touch®.

“The F-Series Super Duty Platinum is the latest expression of Built Ford Tough truck luxury,” said Brian Rathsburg, F-Series Super Duty Marketing manager. “It has a distinct appearance and a long list of features to deliver a superior experience. Along with that, it has all of the capability F-Series trucks are famous for.”

Building on the success of the F-150 Platinum light-duty series that debuted in 2009, the F-Series Super Duty Platinum offers customers the ultimate in truck luxury.

Ford pioneered the high-end luxury truck segment in 1999 when it introduced the special-edition 2000 Harley-Davidson F-150. In 2003 the first King Ranch Super Duty arrived, followed by the 2004 Harley-Davidson Super Duty. Today, Ford sells a rich mix of high-end Lariat and King Ranch Super Duty models; the new Platinum will further meet the growing luxury needs of customers and dealers.

Available only in the Super Duty crew cab, it can be ordered as an F-250, F-350 or F-450 pickup and with the Ford-designed and Ford-built 6.7-liter Power Stroke® diesel engine or the 6.2-liter V8 gas engine.

The Platinum series makes a bold statement with a grille that features a satin chrome surround highlighted by perforated mesh inside. The updated grille is enhanced by a monochromatic bumper and chrome tow hooks.

The exterior of the Super Duty Platinum is lavished in chrome, including the door handles, mirror caps, running boards and exhaust tip. The boxside on both sides of the truck sports the “Platinum” name in chrome letters and the tailgate is trimmed with a satin chrome appliqué, similar to the one used on the F-150 Platinum. Twenty-inch polished-aluminum wheels with painted black inserts round out the stunning exterior design of the Super Duty Platinum.

The interior showcases luxury in the form of unique wood grain appliqués. The steering wheel is heated and leather-wrapped, with genuine wood accents. The instrument panel, center stack and door trims are wrapped in premium wood grain. A new storage area on top of the dash includes two USB ports, audio-video connections, SD card slot and a 12-volt charging port for cell phones and other digital devices.

The driver’s seat has 10-way power-adjustable seating and both captain’s chairs are upholstered with softer, premium leather, which is also used on the armrests and console. Other evidence of fine craftsmanship includes the seats and floor mats, which feature the embroidered “Platinum” logo.

Other standard features include:

• SYNC with MyFord Touch
• Navigation System
• Power-adjustable pedals
• Rear view camera
• Remote Start System
• Universal garage door opener
• Power-telescoping mirrors

Super Duty Platinum is available in Ruby Red, Kodiak Brown, Tuxedo Black, Ingot Silver and White Platinum. Interior color offerings include Pecan and Midnight Black. Another new exterior color, Blue Jean Metallic, will be available for Super Duty models other than Platinum.

Working harder and smarter

Unlike the past when a truck was often little more than a spartan work vehicle, today’s truck customers won’t compromise, and they expect capability, efficiency and refinement. The 2013 F-Series Super Duty eliminates any thought of compromise.

Standard Ford SYNCbrings award-winning voice-controlled connectivity into the cab of the most capable heavy-duty trucks available. With SYNC, Super Duty drivers can connect compatible mobile phones and media players via Bluetooth® or USB to make calls and play back music using voice control. In addition, drivers will get access to Vehicle Health Report and 911 Assist®, both no-charge lifetime features, and SYNC Services including traffic alerts, business search and more – all while keeping their hands on the wheel and eyes on the road.

The 2013 F-Series Super Duty builds on the foundation of SYNC with MyFord Touch, which is available for the first time. A new 8-inch, high-resolution touch screen display gives drivers easy access to phone, climate control, entertainment and navigation features along with a dramatically expanded voice control vocabulary.

The 8-inch display screen also provides a large, clear view behind the truck when in reverse to help drivers maneuver in tight spaces or line up conventional trailers with the truck’s hitch.

Unique to Ford F-Series, designers have optimized the physical interface for MyFord Touch to accommodate truck users who may be wearing work gloves by providing easy access to climate controls and audio presets on the center stack. For video of MyFord Touch in Super Duty, click here.

The latest example of F-Series leadership in truck design, innovation and technology can be found in the 2013 Super Duty Platinum, available later this year.

The 2014 Ford F-150 Tremor is the first-ever EcoBoost®-powered sport truck that addresses the needs of street truck enthusiasts looking for high-performance V8 power with V6 fuel economy.

The short-wheelbase, regular-cab Tremor goes on sale this fall delivering distinctive looks and performance. The all-new truck couples the style of the FX Appearance Package with an EcoBoost engine and a launch-optimized 4.10 rear axle – the shortest final drive ratio offered in an EcoBoost F-150 – helping provide customers with fast acceleration.

Tremor signals its sport truck capabilities with a custom-inspired FX Appearance Package featuring stealthy, flat-black accents that include unique 20-inch flat-black wheels, stylized bodyside graphics and black badges with red lettering.

Tremor is the only regular-cab F-150 offering a flow-through center console and bucket seats. Interior touches include black leather seating surfaces with red piping, brushed-metal accents and a red-stitched steering wheel. Alcantara seat inserts add texture and style as well.

“The new Tremor gives F-150 customers yet another option to drive a highly capable, distinctive performance truck with features typically found only in the aftermarket,” said Brian Bell, F-150 product marketing manager. “Plus, the Built Ford Tough EcoBoost engine is available for the first time in a short-wheelbase F-150.”

F-150 Tremor is powered exclusively by Ford’s groundbreaking 3.5-liter EcoBoost engine, which features:

- 365 horsepower at 5,000 rpm on regular fuel
- 420 lb.-ft. of torque at 2,500 rpm
- Twin independent variable camshaft timing for improved performance and fuel economy
- Up to 90 percent peak torque available from 1,700 rpm to 5,000 rpm
- An electronic locking rear differential that’s standard for both two- and four-wheel-drive versions helps deliver the power to the pavement by improving traction during takeoff.

Connectivity comes standard on F-150 Tremor with MyFord Touch® powered by SYNC®. Designers have optimized the physical interface for MyFord Touch to accommodate truck users who may be wearing work gloves by providing easy access to climate controls and audio presets on the center stack.

Ford, America's truck leader, introduced the all-new Ford F-150 Raptor - the ultimate high-performance off-road pickup in the company's lineup.

Ford has reengineered every part of the F-150 Raptor to make it the toughest, smartest, most capable off-roader - and more efficient than ever.

"When we created the first Raptor, we set out to prove vehicle performance isn't just measured on the street or at the track - off-road can be even more fun," said Raj Nair, Ford group vice president, Global Product Development. "The original Raptor, plus enhancements on the all-new F-150 set the bar for us to make the all-new Raptor better in every way."

Toughest

The all-new Raptor starts with a purpose-built frame - the backbone of the truck - that is the strongest in the F-150 lineup, featuring more high-strength steel than the outgoing Raptor.

Forged from high-strength, military-grade, aluminum alloy that helps save more than 500 pounds of weight, Raptor's exterior design is inspired by Ford's performance heritage in off-road racing that includes Best in the Desert, Lucas Oil Off Road Racing Series and the famous Baja 1000.

Raptor's chiseled looks are reminiscent of those found in Trophy Trucks - the most powerful and fastest off-road pickups.

Raptor is 6 inches wider than the standard F-150 for improved stability off-road.

The all-new Raptor also boasts its first-ever dual exhaust and new 17-inch wheels with next-generation BFGoodrich All-Terrain KO2 tires specifically designed for off-road performance.

Smartest

Raptor is powered by Ford's new, second-generation 3.5-liter EcoBoost® engine that produces more power with greater efficiency than the current 6.2-liter V8, which is rated at 411 horsepower and 434 lb.-ft. of torque.

The first-generation 3.5-liter EcoBoost proved its mettle off-road - racing in the original F-150 EcoBoost Torture Test truck in the 2010 Baja 1000, as well as notching repeated wins in off-road race series.

The high-output 3.5-liter EcoBoost is a Raptor exclusive in the F-150 lineup. It will be paired with an all-new 10-speed transmission for improved efficiency.

An all-new four-wheel-drive, torque-on-demand transfer case, with an advanced, easier-to-use version of off-road mode driver-assist technology, further improves Raptor's trail performance.

Raptor's new transfer case, which manages power distribution between the front and rear wheels, combines the best attributes of clutch-driven, on-demand all-wheel drive with durable, mechanical-locking four-wheel drive.

"The new transfer case offers better traction for a greater variety of terrain at low and high speeds - both on-road and off-road," said Jamal Hameedi, chief engineer, Ford Performance.

Raptor's pioneering off-road mode driving technology has evolved into an all-new Terrain Management System™ that enables the driver to select modes to optimize driving dynamics to environmental conditions - from snow to mud, sand and more.

The new Raptor features calibration changes to its powertrain, driveline, traction control, ABS and AdvanceTrac stability control for optimal performance. There are six preset modes for the truck depending on terrain and driving conditions:

Normal mode for everyday driving
Street mode for higher-performance, on-road driving
Weather mode for rain, snow or ice
Mud and sand mode for muddy and sandy trails and terrain
Baja mode for high-speed desert running
Rock mode for low-speed rock crawling

Most capable

An available Torsen front differential increases off-road capability further. The system increases grip significantly for the front end of the truck and allows it to pull itself over obstacles and up steep grades - even when traction is split between the front tires.

Building a high-performance off-road truck isn't just about engine power - more importantly, it's about the suspension.

F-150 Raptor comes standard with new FOX Racing Shox with custom internal bypass technology that works to damp and stiffen suspension travel over rough terrain to help prevent the truck from bottoming out.

Front and rear shock canisters have grown from 2.5 inches to 3 inches in diameter for improved performance. They feature more suspension travel than the current Raptor's 11.2 inches at the front and 12 inches at the rear.

Advanced LED lighting and camera technology contribute to improved visibility on the trail or street - day and night.

Commanding and comfortable

While the exterior design of the Ford F-150 Raptor is about projecting an image, the interior design is about creating a comfortable place for driver and passengers to enjoy their time on- and off-road.

Added content includes interior upgrades, three color material levels, and paddle shifters to manually shift the 10-speed transmission.

Auxiliary switches to control aftermarket equipment such as lights or an air compressor are mounted out of the driver's way in the roof of the cab - similar to a fighter plane.

"This all-new F-150 Raptor takes Raptor performance to the next level," said Dave Pericak, director, Ford Performance.

The all-new Raptor will be built at Dearborn Truck Plant, and goes on sale fall 2016.

10-speed transmission