weather

^^ except Acura did say that they combined the TL and the TSX to create the TLX.

kurtatx

That was an engineering decision and a bet that some TSX buyers would buy the ILX while others would buy the TLX. The ILX is severely underperforming as is the RLX. TLX is doing its part. The idea that the TLX can or has to replace two models is nonsense.

a35tl

With the ILX getting ready to have a pretty major refreshing, I expect we'll see its sales pickup over the next few months.

weather

^^ I agree that the ILX will see a likely significant boost in sales provided that they don't botch it up. It will be sad if they eliminate the manual and just make the DCT available, especially when you consider that it has some issues at the moment, at least by judging on the comments I read.

kurtatx....I am not trying to dispute your point. I was simply point out the fact that Acura are the one who started this whole "we are combining the TSX and TL to create the TLX". They should have stated that the TL will be renamed the TLX while the TSX will be eliminated...period.

iutodd

They said they were replacing both so that current owners of both cars would have a natural interest in the TLX as it is the next-generation (so to speak) of the car they currently own.

Also I think the ILX has a max sales ceiling of around 30,000 units. I just don't see it ever getting above that number unless they nail the FMC in a few years. And 30,000 is a good number, this year it will be around 18,000 and cars in general aren't growing as much as SUVs and aren't quite as popular as they once were. Depending upon when the 2016 ILX hits dealerships (February? March?) I think we'll see the ILX at around 20-25,000 units next year with maybe 30,000 for the first 12 months of release - that would be a home run for Acura BTW.

niray9

Looks like Acura sold @1300 additional TLXs in October 2014 than the total of TLs+TSXs in October 2013

October 2014 October 2013
U.S. sales U.S. sales
1. MDX 5,324 1. MDX 5,608
2. TLX 4,890 2. RDX 3,333
3. RDX 3,178 3. ILX 2,005
4. ILX 1,618 4. TL 1,295
5. RL/RLX 260 5. TSX 1,211

Source : http://www.autonews.com/article/2014...age-acura-says

atruedsgb

If the number of them I that saw on a 3.5 hour drive over the holiday is any indication of sales, the car is selling very well.

AZuser

A brand new and completely redesigned car is having stronger sales numbers than an outdated car that's in its 5th and final year? I'm shocked

Why don't you compare the sales numbers of the TLX to those of the 4G TL and 2G TSX when they were in their first years too?

Oct 2014 was the 2nd full month of sales for the TLX. The 4G TL went on sale in late Sept. 2008, so it's 2nd full month of sales would be Nov 2008. There were 3,160 TL's sold in Nov 2008.

The 2G TSX went on sale in Apr 2008. In its 2nd full month of sales (Jun 2008), Acura sold 3,869 TSX's.

7,029 (3,160 TL's + 3,869 TSX's) > 4,890 TLX's


If you prefer, we could just look at 1st year October sales for all the models....

Oct 2014 = 4,890 TLX's sold
Oct 2008 = 4,340 TL's sold
Oct 2008 = 1,844 TSX's sold

6,184 (4,340 TL's + 1,844 TSX's) > 4,890 TLX's

seaeyes

You can also put into this way: A brand new and completely redesigned car has a sale number which is about four times of an car that's in its 5th year (4890 vs 1295).

Stew4HD

Bob: Look, over there! A parade!
Roy: Oh, damn! Can't have that! Let's rain on it!
Bob: Yeah, let's do!!
Roy:

AZuser

Actually, the 4G TL was in its 6th year in Oct 2008 since it originally went on sale in Sept 2008. In its 5th year for October 2012, Acura sold 2,560 TL's. But that's beside the point.

The point is that you need to include TSX sales with those 1,295 TL's to have a clearer picture since the TLX is replacing both the TL and TSX. That's why the TLX comes in both I4 and V6 versions.


Trying to look at things more fairly is raining on someones parade?

brutustlx

Comparing sales from 6 years ago to today is shortsighted, the competition is bigger at the given price points, take for example the Audi A3 and CLA just as a couple examples.. and don't tell me they aren't competitors fact is they are, premium 4 door sedans around the same price. The TLX straddles the across multiple price points. Yeah and what about the increase of CUV sales, those are taking over eating into sedan sales. Also even though the TLX "replaces the TSX/TL" the fact is the TLX/ILX replaced them, no matter what Acura management tries to spew.

I personally do not care about how many TLX it sells, if it was one, would not change the fact that it is a sweet ride, but lets not make it sound like it is not successful, are they beating BMW no but they are doing well.

The RLX is doing really poorly, the ILX not so hot, but the TLX yes it in fact is doing well.

Stew4HD

Well, IMO, you are still not taking all things into account, as has been mentioned. You are looking face value on the combination of 2 cars.. there was no ILX back then.. so, do we add the ILX into the mix now because, maybe, some sales went to the ILX where they might have been to the TSX?

Yep, all along, the sales numbers indicated that sales were quite good for the TLX, so you rained on it by saying, basically, "sales are not as good as 2008!" IJS. It happens on here (and every where) all the time. Joy sponges abound.

tlxsteve

What about November sales?

AZuser

I don't think anyone is saying the TLX isn't selling well.

Well, if "comparing sales from 6 years ago to today" isn't fair, then the same can be said about painting the picture that the TLX is selling like hotcakes by comparing its sales to sales of a car in its 6th and final year of production or that "Acura sold @1300 additional TLXs in October 2014 than the total of TLs+TSXs in October 2013"

AZuser

Again, I don't think anyone has said sales aren't good. We know they are. I was just pointing out that comparing 1st year TLX sales to models in their 6th year of production isn't exactly fair. niray9 was making things seem rosier than they are.

Stew4HD

In other words, things are good but not as good as they once were and anyone saying differently needs to be flogged!

iforyou

iTrader: (1)

I don't think it's fair to compare to sales of a brand new car to sales of two cars that were in their final year of (reduced) production.

I also don't think it's fair to compare a 2015 model to a 2008 model. The competition has changed drastically.

For the TLX, I believe the only useful comparison is to look at how the car does against its current, existing competition.

jim256

Acura sedans pushed an overall brand increase in November, led by the new popular TLX and growing momentum from the ILX. Acura trucks also fared well, maintaining strong market performance as MDX continues to lead the Acura division overall.

The Acura sedan lineup rose substantially in November, gaining 29.5 percent for the month on sales of 6,208 vehicles.
TLX was Acura's second best-selling model again in November with over 4,200 units sold, even as tight supply of some models in the TLX lineup kept the new sedan from eclipsing its stellar October result.
ILX gained 4.4 percent for the month on sales of 1,652 units.
"The strength of Acura sedans is clearly on the rise since bringing the hot-selling TLX to market in late summer," said Mike Accavitti, Acura division senior vice president and general manager. "And with demand outstripping supply, we see even more upside potential with TLX and the rest of our sedan lineup in the coming months."

brutustlx

Exactly. 1652 for ilx, 4234 for TLX for November, no idea the competition, nearly 6000 for those 2 cars. Still the suv show though. Acura needs their hrv version stat, you can't sell what you don't have.

sopmodm14

its great news that the TLX has been selling well.

i just wish it was more aggressively marketed and openly challenge their counterparts

ppl have to choose : better name or better car

niray9

Good discussion on here. Great to see some folks presenting data from 2008 and earlier for their view of the right comparisons.

I found some data & hence posted the link & some data here.

Anyways, I came across this saying which probably applies to internet/social media forums. "I'm responsible for what I say and not what you understand"

Stew4HD

Acura has been fairly aggressive in their marketing campaign... to the point where some were complaining that they were showing too many ads on TV.

I saw an ad while watching The Walking Dead they other day, TLX is sponsoring the new AMC show, 'Better Call Saul', the Breaking Bad spin-off.

iutodd

The slowdown of the MDX and RDX is somewhat worrying. I think the MDX is slowing down because of the IQS results and the RDX is obviously in need of an MMC to get it up to speed.

It would seem that something is in the works for the RDX but the MDX might not be until MY2017 at the earliest though there are rumors of the MDX getting the 9AT this year so who knows.

An Acura version of the HR-V, especially if it has the 1.5T and SHAWD, would be a really good car for Acura. The RDX actually could stand to get a bit bigger to more directly compete with the RX (while still remaining a two-row SUV) so an Acura ADX or whatever they'd call it would be awesome.

AZuser

ILX = 1,652
TLX = 4,233
_________________
Total = 5,885


A3 = 2,511
A4 = 3,104
_________________
Total = 5,615


1 series = 646
3 series = 14,702
_________________
Total = 15,348


Verano = 3,335
Regal = 1,889
LaCrosse = 5,083
_________________
Total = 5,224 (if you think Regal is TLX competior)
ATS = 2,282
CTS = 2,446
_________________
Total = 4,728


??? (does Lexus have an ILX competitor?)
IS = 4,610
_________________
Total = 4,610


CLA = 3,898
C class = 9,259
_________________
Total = 13,157

weather

^^ WOW!! It is amazing to see BMW and Mercedes have all other brands by 3 to 1!

Stew4HD

The 3 series are nearly as common as Hondas around here. They are definitely the "flavor of the (many) month(s)" now. I have no idea why