August '09 Sales: TL Getting Trounced (Badly)

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Old 09-02-2009, 06:38 AM
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August '09 Sales: TL Getting Trounced (Badly)

All I can say is, read it and weep.

OUCH!!!

C class - 4253

A4 - 3823

G sedan - 3341
G coupe - 1562

TL - 3003

3 Series - 9833
Old 09-02-2009, 06:51 AM
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The real surprise to me is that the G37 outsold it. That car is getting a little long in the tooth.
Old 09-02-2009, 06:57 AM
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hopefully when I buy the 2010 TL with 6MT I will get even a better deal.
Old 09-02-2009, 07:25 AM
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I expected this. They did not allocate inventory well in August and it hurt sales significantly. Inventory (from what I've seen and heard) was low for most dealers for most of August. Can't sell cars when you only have 4 on the lot to choose from.
Old 09-02-2009, 01:09 PM
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The TL had dwindling inventory (at least here in the South) through August, my dealers lots looked like they had closed. Also the G37 is priced a bit less and well to many the G is more stylish than the TL, even if the TL is a better car.
Old 09-02-2009, 01:45 PM
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Originally Posted by KeithL
The TL had dwindling inventory (at least here in the South) through August, my dealers lots looked like they had closed. Also the G37 is priced a bit less and well to many the G is more stylish than the TL, even if the TL is a better car.
I don't think the G is priced lower than the TL. I keep up with them pretty closely.

Here in Houston, I've been to the dealers a few times over the past six weeks. They have lot's of TL's in inventory. I'm not sure what to make of that.
Old 09-02-2009, 01:51 PM
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Originally Posted by KeithL
The TL had dwindling inventory (at least here in the South) through August, my dealers lots looked like they had closed. Also the G37 is priced a bit less and well to many the G is more stylish than the TL, even if the TL is a better car.
Yes, I was at my dealership 2 weeks ago for some touchup paint. The back lot where they keep all their cars was 80% empty. I counted 5 TL's. One SHAWD and 4 FWD. A quick check of inventory online comfirmed the other 3 Acura dealers in Orlando were also out of TL's. Not sure why but that's just the way it was around here for most of August. TL has been selling well all year and they just stopped getting allocations near end of July. Acura must have stopped production too soon on the 09's. Another business mistake by these guys
Old 09-02-2009, 02:00 PM
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Out here in Colorado the Acura dealerships have been complaining about Acura stopping production on TLs too early. They haven't had a lot of inventory since July, especially for the AWDs. They are down to the point where if they have an AWD it's a color combo that isn't very popular.

I can completely understand the G outselling the TL for a number of reasons - better inventory (although that's starting to change now too), choice between the coupe and sedan, and it's a great car.

I'm actually getting ready to buy a new car soon and I'm down to deciding between the TL or the G. They both have their pluses and minuses.
Old 09-02-2009, 02:03 PM
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The 6MT SH-AWD needs to come out already! But even with the manual I don't think numbers will improve much. They are only a handful of enthusiast willing to drive stick.
Old 09-02-2009, 02:15 PM
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Originally Posted by SpicyMikey
Yes, I was at my dealership 2 weeks ago for some touchup paint. The back lot where they keep all their cars was 80% empty. I counted 5 TL's. One SHAWD and 4 FWD. A quick check of inventory online comfirmed the other 3 Acura dealers in Orlando were also out of TL's. Not sure why but that's just the way it was around here for most of August. TL has been selling well all year and they just stopped getting allocations near end of July. Acura must have stopped production too soon on the 09's. Another business mistake by these guys
Acura Columbus, here in Central Ohio, had 58 in inventory in July, and has 28 in inventory right now.
Old 09-02-2009, 02:22 PM
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As mentioned, low inventory, many customers awaiting the 2010 models, recent competitor pricing and incentives, and the TL numbers reflect only 2 models, most of the others have many more and broader appeal with coupes, wagons and convertibles, and high end sport models.
Old 09-02-2009, 02:28 PM
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Originally Posted by alexSU
The 6MT SH-AWD needs to come out already! But even with the manual I don't think numbers will improve much. They are only a handful of enthusiast willing to drive stick.
It is out.........you just gotta find one that the dealer will let you sit inside since the ones coming in are already sold and per my dealer the customer(s) paid MSRP for . Dumb Fks
Old 09-02-2009, 02:48 PM
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Originally Posted by smitty5
Out here in Colorado the Acura dealerships have been complaining about Acura stopping production on TLs too early. They haven't had a lot of inventory since July, especially for the AWDs. They are down to the point where if they have an AWD it's a color combo that isn't very popular.

I can completely understand the G outselling the TL for a number of reasons - better inventory (although that's starting to change now too), choice between the coupe and sedan, and it's a great car.

I'm actually getting ready to buy a new car soon and I'm down to deciding between the TL or the G. They both have their pluses and minuses.
That is a though choice but a great one: 2 great piece of machinery but different in their offerings and driving dynamics. Have fun test driving the 2 extensively!
Old 09-02-2009, 03:05 PM
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just got my oil changed here in az a couple of days ago and there were only a handfull of new tl's at the dealership, not to mention i havent seen an sh-awd tl there in months and i have never even seen an 09 rl there ever! seems kinda weird that an acura dealership would just not even carry a model of a car that they produce.
Old 09-02-2009, 06:48 PM
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Id rather be 1 in a million, then 1 in 10

everybody has a 3 Series... if you dont have a 3 Series, you've got a G or C

I love my 4G.... it stands out ... alot more than a $55k 335i sedan
Old 09-02-2009, 08:12 PM
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just went to my local dealer couple days ago, out in ottawa, there wasn't many on the lot either, there were only like 4-5 of em.
Old 09-02-2009, 09:20 PM
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Originally Posted by PsychDoc
All I can say is, read it and weep.

OUCH!!!

C class - 4253

A4 - 3823

G sedan - 3341
G coupe - 1562

TL - 3003

3 Series - 9833
That's very impressive for BMW, wow. I am seeing them everywhere now.
Old 09-02-2009, 09:42 PM
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Originally Posted by smitty5
I'm actually getting ready to buy a new car soon and I'm down to deciding between the TL or the G. They both have their pluses and minuses.
Wait for the 2010 G sedan if you can. There are lots of improvements all-around, including a higher-resolution Navigation System.
Old 09-02-2009, 09:53 PM
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Sad... Honda/Acura is going down... Honda Japan needs to fire Honda USA executive, starting with both Honda and Acura CEO, and then fire the marketing director, the design department, and sales...

And bring new blood to the organization, seriously, back in the 80s, 90s, Honda was very innovative, good design in and out, today, they think RL, TL, TSX, ZDX are what the market like?

Please the number are speaking...
Old 09-03-2009, 02:12 AM
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^^ I don't know man..but I thought Honda is still doing pretty well right now. Acura? Well, it's still undergoing this transition to tier-1. But right that doesn't look very good. We will see in the near future.
Old 09-03-2009, 02:23 AM
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Not to get this thread off topic but if I recall it was Honda Japan that limited and continues to hold back Acura products. They had a proper $70k flagship RL in the works for the current generation but pressure from above forced the Legend as the RL instead. As we all know the RL has been the thorn in Acura's side for a while now. It's a great car but it should have been what they based the 3G TL on, as now being proven, and not only did it not do as well as expected it held up the entire sedan lineup as they didn't want the TL to then surpass it or step on any toes. The 3G was a NA Honda product and also the biggest hit from Acura more recently.

Last edited by winstrolvtec; 09-03-2009 at 02:25 AM.
Old 09-03-2009, 08:41 AM
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Originally Posted by BLACKURA_NY
Id rather be 1 in a million, then 1 in 10

everybody has a 3 Series... if you dont have a 3 Series, you've got a G or C

I love my 4G.... it stands out ... alot more than a $55k 335i sedan
Nice, this was one of the reason why I got TL too. The 3 and the G I think are on their way for a complete refresh and the TL is brand new. I'd fugure this design will be fresh for a while free from redesigns.

The G or C doesn't stand out at at all but I have to say...the 335 does stand out a bit from the rear with the twin tail pipes. It kind of says "DO NOT try to cut me off unless you have a M or AMG"
Old 09-03-2009, 01:09 PM
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Originally Posted by PsychDoc
All I can say is, read it and weep.

OUCH!!!

C class - 4253

A4 - 3823

G sedan - 3341
G coupe - 1562

TL - 3003

3 Series - 9833
https://acurazine.com/forums/showthr...=708373&page=9

Entry Level
1. BMW 3-Series - 9,833
2. Infiniti G37 - 4,903
3. Lexus IS - 4,855
4. Audi A4/A5 - 4,700
5. Mercedes-Benz C-Class - 4,253
6. Acura TL - 3,003
7. Cadillac CTS - 2,584
8. Lincoln MKZ -1,621
9. Volvo S60/V70 - 655
10. Saab 9-3 - 352

I also was interested in the new Buick Lacross and ES 350 numbers and it was higher. Seems the Lexus IS outsold it too
ES 350 5,629
Buick LaCrosse 2,816
Old 09-03-2009, 02:10 PM
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Originally Posted by LessisBestmakingendsmeet
https://acurazine.com/forums/showthr...=708373&page=9

Entry Level
1. BMW 3-Series - 9,833
2. Infiniti G37 - 4,903
3. Lexus IS - 4,855
4. Audi A4/A5 - 4,700
5. Mercedes-Benz C-Class - 4,253
6. Acura TL - 3,003
7. Cadillac CTS - 2,584
8. Lincoln MKZ -1,621
9. Volvo S60/V70 - 655
10. Saab 9-3 - 352

I also was interested in the new Buick Lacross and ES 350 numbers and it was higher. Seems the Lexus IS outsold it too
ES 350 5,629
Buick LaCrosse 2,816
I think Acura sales department must not feel very good right now...
Old 09-03-2009, 02:23 PM
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Originally Posted by georgegiorgio
Sad... Honda/Acura is going down... Honda Japan needs to fire Honda USA executive, starting with both Honda and Acura CEO, and then fire the marketing director, the design department, and sales...

And bring new blood to the organization, seriously, back in the 80s, 90s, Honda was very innovative, good design in and out, today, they think RL, TL, TSX, ZDX are what the market like?

Please the number are speaking...
Sorry, but from what I've heard, you are waaaaay off. Acura's NA executives were the ones who pushed for an internal SUV (MDX/Pilot) and pickup (Ridgeline). NA executives have been pushing for RWD, a V8 flagship and a sports car to fight the Vette.
Old 09-03-2009, 04:08 PM
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It would be interesting and perhaps more appropriate, outside of price, to also see the mid segment vehicles numbers and throw the TSX in with the entry.
Old 09-03-2009, 06:12 PM
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There are so many versions of BMW (318,320,325,330,335) with so many options for each series. So many people driving the 3 series with no luxury features and I wonder what makes the 3 series luxurious. Isn't the 318 a 4 cylinder? The TL has only 2 engine variations.
Old 09-03-2009, 07:44 PM
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Originally Posted by wutaguy
There are so many versions of BMW (318,320,325,330,335) with so many options for each series. So many people driving the 3 series with no luxury features and I wonder what makes the 3 series luxurious. Isn't the 318 a 4 cylinder? The TL has only 2 engine variations.
BMW 3 series here has 2 engine sizes. The 328 has a 3.0 I6 engine, 335 has a 3.0 I6 with 2XTurbo, M-3 has a 4.0 V8 engine.
Old 09-03-2009, 08:37 PM
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Originally Posted by PsychDoc
All I can say is, read it and weep.

OUCH!!!

C class - 4253

A4 - 3823

G sedan - 3341
G coupe - 1562

TL - 3003

3 Series - 9833
What people fail to realize is all those companies ^^^ mentioned had year end Summer specials advertising all over the TV and Infiniti was basically giving there cars away, I am suprised at the 3 series numbers but there are many variations of that car lump into 1.
Old 09-03-2009, 10:14 PM
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Originally Posted by BEAR-AvHistory
BMW 3 series here has 2 engine sizes. The 328 has a 3.0 I6 engine, 335 has a 3.0 I6 with 2XTurbo, M-3 has a 4.0 V8 engine.
there is 335D part of 3 series. even a few hundred a month makes a difference. especially for cash for clunker mileage.
http://wot.motortrend.com/6551095/we...ies/index.html
Old 09-03-2009, 10:35 PM
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Originally Posted by SSFTSX
there is 335D part of 3 series. even a few hundred a month makes a difference. especially for cash for clunker mileage.
The 335D is a 3.0 I6 just like the other 3 series except for the 4.0 V8 M-3.

Be interesting to see how many clunkers were traded in on a car that has a MSRP base of $45K including shipping & a typical MSRP of $50K+.
Old 09-03-2009, 10:49 PM
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Originally Posted by BEAR-AvHistory
The 335D is a 3.0 I6 just like the other 3 series except for the 4.0 V8 M-3.

Be interesting to see how many clunkers were traded in on a car that has a MSRP base of $45K including shipping & a typical MSRP of $50K+.
there was $4500 eco credit on diesel.

http://www.autonews.com/article/2009...909019985/1247
DETROIT-- BMW of North America sold only 784 cars under the federal cash-for-clunkers program, but its top executive says the program helped the company.
Old 09-04-2009, 12:57 AM
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I personally dont mind low sale on the TL which makes my car stand out more than the rest, you know how kool it feels to have a car unique from the rest (same BMW, Infinity, Lexus...) in every other corner..
Old 09-04-2009, 05:52 AM
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BMW free service 4 years/50000miles that is it.
Old 09-04-2009, 07:22 AM
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Originally Posted by Piotr_W
BMW free service 4 years/50000miles that is it.
While I doubt this is the only reason, I think you have a good point here. Free service for the whole warranty is a great marketing tool. You lease for 4 years and you have nothing to think or worry about. Makes BMW much more attractive (plus the "status" of owning one fine german cars). Since 4 years lease are quite popular, this is a very good match.
Old 09-04-2009, 08:46 AM
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Originally Posted by LessisBestmakingendsmeet
https://acurazine.com/forums/showthr...=708373&page=9

Entry Level
1. BMW 3-Series - 9,833
2. Infiniti G37 - 4,903
3. Lexus IS - 4,855
4. Audi A4/A5 - 4,700
5. Mercedes-Benz C-Class - 4,253
6. Acura TL - 3,003
7. Cadillac CTS - 2,584
8. Lincoln MKZ -1,621
9. Volvo S60/V70 - 655
10. Saab 9-3 - 352
I'm not surprised at the 3 sales number. It is a "BMW" after all if you buy into that.

I am a little surprised at the the IS numbers. The IS250 is junk, and if you go up to IS350 w/tech you're looking at around $43k for a civic sized RWD only car! Who in their right mind would pay for that? If I ever was going to get a Lexus, I'd rather get the ES350...

The only positive I see about Lexus is the color selection. The 2010 TL color selection is shit.
Old 09-04-2009, 11:05 AM
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Originally Posted by dtc5
I'm not surprised at the 3 sales number. It is a "BMW" after all if you buy into that.

I am a little surprised at the the IS numbers. The IS250 is junk, and if you go up to IS350 w/tech you're looking at around $43k for a civic sized RWD only car! Who in their right mind would pay for that? If I ever was going to get a Lexus, I'd rather get the ES350...

The only positive I see about Lexus is the color selection. The 2010 TL color selection is shit.
Yeah I totally agree with you on the IS's. They are pretty small and really expensive for the size. They do look really nice but thats about it.
Old 09-04-2009, 11:06 AM
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Originally Posted by dtc5
I'm not surprised at the 3 sales number. It is a "BMW" after all if you buy into that.

I am a little surprised at the the IS numbers. The IS250 is junk, and if you go up to IS350 w/tech you're looking at around $43k for a civic sized RWD only car! Who in their right mind would pay for that? If I ever was going to get a Lexus, I'd rather get the ES350...

The only positive I see about Lexus is the color selection. The 2010 TL color selection is shit.
Yeah I looked at an IS almsot 2 years ago and a decent equipped 350 is mid 40's easily and they are not known for negotiating much. The 250 was too anemic and lacking in features. When you look at what you get in a TL vs. IS I am amazed, but Lexus has that name recognition that people like, as much as the German name plates
Old 09-04-2009, 12:38 PM
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You can get some really good deals on an IS right now if you are looking to lease. having said that, yea, the TL is a far far better value than the IS. But then again, isn't that the one stand out quality for Acura? Really no one can touch them regarding value. It's why I tend to buy them more often then not.
Old 09-04-2009, 08:10 PM
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I heard many females (who are non-enthusiasts) like Lexus vehicles for their ease of driving. The steering is very light and easy to turn, which they seem to perfer over the heavy 'feel' of a BMW or an Acura. My aunt had a RX330 which she got rid of for an X5, but continues to complain over how heavy the steering is at both low and high speeds.


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