2012 TL promotional video in China...

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Old 01-05-2012, 02:04 AM
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Drifting
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2012 TL promotional video in China...

Oh my, I don't know if this has been posted before, but I am not sure what to make of this.... more cheese from the Acura China promotional machine:

http://www.acura.com.cn/dealer_5ya/video.html
Old 01-05-2012, 08:42 AM
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loads too slow, like it's searching my HD for secrets...
Old 01-05-2012, 09:04 AM
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I was expecting them to have chinese actors and would be in Chinese. Reminds me of the Rocky movies.
Old 01-05-2012, 10:21 AM
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A bit long and convoluted but, in general, much better than ANY commercials I have seen for Acura here. Perhaps they are more interested in developing a market in places other than the US?
Old 01-05-2012, 01:17 PM
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Different marketing strategies for different markets.

China is Acura's next biggest hope. If Acura does well in China, it can do loads to accelerate the brand. Maybe one day Acura products will be designed to cater to the Chinese market, rather than the U.S. market.
Old 01-05-2012, 09:27 PM
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Originally Posted by mr marco
loads too slow, like it's searching my hd for secrets...
+1
Old 01-06-2012, 12:33 AM
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There is a total of ONE trim level available for the Chinese market 2012 TL, which is equivalent to the US market 3.5L-V6 FWD TL-tech.

But at a MSRP of RMB 498,000 or US $79,020 (@0.1587 exchange rate), it is marketed as an extremely luxury sedan indeed.
Old 01-07-2012, 12:20 AM
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Originally Posted by Edward'TLS
There is a total of ONE trim level available for the Chinese market 2012 TL, which is equivalent to the US market 3.5L-V6 FWD TL-tech.

But at a MSRP of RMB 498,000 or US $79,020 (@0.1587 exchange rate), it is marketed as an extremely luxury sedan indeed.
Wow, almost $80k for a TL?

And yeah, I also found it somewhat funny that nobody in the advertisement was Chinese, not even one person. And pretty much everything was written in english.
Old 01-07-2012, 01:33 PM
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Overall plot of the commercial was pretty corny, but the TL looked pretty good in the commercial.
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