CNET TSX Video
#41
Burning Brakes
Join Date: Jan 2006
Location: Washington, DC
Age: 42
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Originally Posted by GIBSON6594
Yea, you're right. It's plausible. I just never buy in to the whole companies buying reviews. If that were the case every company would buy them and there would never be bad reviews.
Smaller sites often have real user reviews but you still have to be careful. There are marketing companies who hire people to do nothing but cultivate online personalities, establish trust on forums, and then drop biased but real-sounding reviews once people are sure they couldn't possibly just be paid advertisers.
#42
Team Owner
iTrader: (1)
Originally Posted by jpt
Lots of reviews are bought -- often not outright, the manufacturer just sends a journalist a ticket to Hawaii, gives him a week's paid hotel stay and free use of their car, and asks him to write his "honest opinion" (yeah, right). This is why the traditional automotive media is completely worthless these days. To get unbiased professional car reviews check out The Truth About Cars -- they always tell you exactly what the manufacturer provided (usually the car for long enough to review it, taxes, insurance, and a tank of gas) in exchange for the review.
Smaller sites often have real user reviews but you still have to be careful. There are marketing companies who hire people to do nothing but cultivate online personalities, establish trust on forums, and then drop biased but real-sounding reviews once people are sure they couldn't possibly just be paid advertisers.
Smaller sites often have real user reviews but you still have to be careful. There are marketing companies who hire people to do nothing but cultivate online personalities, establish trust on forums, and then drop biased but real-sounding reviews once people are sure they couldn't possibly just be paid advertisers.
#43
Burning Brakes
Join Date: Jan 2006
Location: Washington, DC
Age: 42
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Originally Posted by CGTSX2004
Holy shit...you mean I can get paid to talk about cars with you guys? I need to get in on that shit!
This letter was sent in to Penny Arcade six months ago:
Originally Posted by Anonymous Informant
Hey guys,
I interviewed for a guerilla marketing business in San Francisco that targeted web forums.
I was told that if I accepted the job, I was to have at LEAST 50 identities on as many forums as I could muster (they wanted 100 eventually), with a goal of 5 posts an hour. The posts had to be well thought out, and the idea was that I was to establish multiple identities with a history on the forums, so that when the timing was right a well written but subtly placed marketing post could be finessed in. And regular visitors would recognize the post as coming from a long time poster.
They had 12 people working there full time, and were hiring 10 more. You do the math. No wait, I'll do it for you: that's 880 posts a day (if minimum was met). However he said the better ones could do around 8 or 10 an hour. And they had different "verticals" so there was the sports guy, and the games guy, the hentai, excuse me I mean anime guy, etc.
But the most critical point was this: develop and integrate the identity. No random "HEY EB GAMES IS AWESOME BUY THIS" stuff.
Kinda spooky.
Didn't take the job. It was a fucking mill.
I interviewed for a guerilla marketing business in San Francisco that targeted web forums.
I was told that if I accepted the job, I was to have at LEAST 50 identities on as many forums as I could muster (they wanted 100 eventually), with a goal of 5 posts an hour. The posts had to be well thought out, and the idea was that I was to establish multiple identities with a history on the forums, so that when the timing was right a well written but subtly placed marketing post could be finessed in. And regular visitors would recognize the post as coming from a long time poster.
They had 12 people working there full time, and were hiring 10 more. You do the math. No wait, I'll do it for you: that's 880 posts a day (if minimum was met). However he said the better ones could do around 8 or 10 an hour. And they had different "verticals" so there was the sports guy, and the games guy, the hentai, excuse me I mean anime guy, etc.
But the most critical point was this: develop and integrate the identity. No random "HEY EB GAMES IS AWESOME BUY THIS" stuff.
Kinda spooky.
Didn't take the job. It was a fucking mill.
#45
Cruisin'
Join Date: Jun 2006
Location: St. Louis, MO
Age: 46
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This kind of went unnoticed . . .
Originally Posted by tsxdriver
how did they turn the foglights on with just the parking lights on?
#47
LOL . . . "The RSX is gone, The TSX is now the entry way"
Yeah, that guy seemed a bit misinformed . . . I laugh everytime he says the 360 watt stereo is upgraded . . . cuz I don't have a nav and I have that . . . oh and I'm not even going to go into his claims that XM is dealer installed . . . they definitely need to check their facts first . . .
Yeah, that guy seemed a bit misinformed . . . I laugh everytime he says the 360 watt stereo is upgraded . . . cuz I don't have a nav and I have that . . . oh and I'm not even going to go into his claims that XM is dealer installed . . . they definitely need to check their facts first . . .
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