Acura NSX Launch Playbook

Thread Tools
 
Search this Thread
 
Old May 28, 2016 | 05:01 PM
  #1  
EE4Life's Avatar
Thread Starter
Forum Contributor
10 Year Member
 
Joined: Sep 2013
Posts: 1,681
Likes: 1,400
From: Chicago NW Burbs
Acura NSX Launch Playbook

Acura NSX Launch Playbook

Acura NSX Launch Playbook-Issue #1
http://www.urvi.net/forumfiles/SB/NS...ok_Issue_1.PDF

Acura NSX Launch Playbook-Issue #2
http://www.urvi.net/forumfiles/SB/NS...ok_Issue_2.PDF

Acura NSX Launch Playbook-Issue #3
http://www.urvi.net/forumfiles/SB/NS...ok_Issue_3.PDF

Acura NSX Launch Playbook-Issue #4
http://www.urvi.net/forumfiles/SB/NSX_Launch_Playbook_Issue_4.PDF

Last edited by EE4Life; Sep 21, 2016 at 08:03 PM. Reason: Added Acura NSX Launch Playbook-Issue #4
Reply
Old May 31, 2016 | 05:53 PM
  #2  
Iceman's Avatar
Banned
 
Joined: Apr 2003
Posts: 620
Likes: 1
From: Redondo Beach, CA
These are fascinating--thanks for sharing!
Reply
Old Jul 21, 2016 | 03:52 PM
  #3  
DJ Iceman's Avatar
Three Wheelin'
25 Year Member
Liked
Loved
Community Favorite
 
Joined: May 2001
Posts: 1,270
Likes: 175
From: Redondo Beach, CA
Are there any more of these? I'm curious to see more of the stats on color choices, option packages, etc.
Reply
Old Sep 21, 2016 | 08:07 PM
  #4  
EE4Life's Avatar
Thread Starter
Forum Contributor
10 Year Member
 
Joined: Sep 2013
Posts: 1,681
Likes: 1,400
From: Chicago NW Burbs
Added Acura NSX Launch Playbook-Issue #4.

Dear Acura Dealers,

Enclosed please find the NSX Launch Playbook, Issue #4 to keep you informed of NSX status and to help you manage your NSX client relations.

This issue includes details regarding:
  • Production & Allocation Update
  • Delivery Tracking Process
  • VIN and Serial Number Sequencing
  • FIF and Color Order Take Rates
  • Paint Curing
  • Tire Options
  • Collision Repair
  • Configurator Software Update
  • Media Coverage Update
  • Summary of Requested Actions
Reply
Old Mar 22, 2017 | 06:22 PM
  #5  
nist7's Avatar
Safety Car
 
Joined: Jun 2010
Posts: 4,920
Likes: 1,095
From: Kansas City
For those who are interested. You can actually view what appears to be an entire training module for "Connecting with the NSX Client." Click through the first few screens and you can go through some very very interesting inside market research Acura has done on NSX clients. You get a bit more detail on what they want in a supercar, what their income is, and some interviews of the "1%" so to speak:

I was looking up EE4Life's original playbook posts for the avg house hold income for the typical NSX buyer and came up on these training links

https://acurazine.com/forums/second-...videos-956269/

Couple of screen shots:



Last edited by EE4Life; Mar 23, 2017 at 05:20 PM. Reason: Moved links to new thread and provided link
Reply
Related Topics
Thread
Thread Starter
Forum
Replies
Last Post
stevenv
Automotive News
99
Aug 12, 2022 10:45 AM
TSX69
2G NSX (2017+)
74
Aug 9, 2017 07:25 PM
TSX69
2G RDX (2013-2018)
49
Sep 6, 2016 04:23 AM
neuronbob
2G NSX (2017+)
2
Mar 27, 2016 09:09 PM
kurtatx
Automotive News
29
Feb 15, 2016 09:48 AM




All times are GMT -5. The time now is 08:37 PM.