4th Generation Ownership Demographics
04-28-2011, 08:46 PM
#1
Instructor
Thread Starter
4th Generation Ownership Demographics
Just curious to know more about the demographics who are driving the Acura 4G. In 2002 I purchased a TL Type S and throughout my 5 years of ownership, I noticed the topics of conversations on the 2G forum changing quite significantly. The discussions were becoming immature and the cars were being heavily modified. Anyway I'm curious to know more about you all here on AcuraZine.
So please share with everyone your age, occupation, and which 4G model you drive. Being I currently don't own a Acura and I'm starting this thread, I'll be more then happy to share with you all a little about me.
I think this might be fun!
50
Vice President/ Regional Sales Manager/ Financial Services/ Fortune 100 Co.
2011 BMW 535i Sport
So please share with everyone your age, occupation, and which 4G model you drive. Being I currently don't own a Acura and I'm starting this thread, I'll be more then happy to share with you all a little about me.
I think this might be fun!
50
Vice President/ Regional Sales Manager/ Financial Services/ Fortune 100 Co.
2011 BMW 535i Sport
04-28-2011, 09:48 PM
#2
2010 TL AWD 6MT: New King
Straight from Acura:
http://www.hondanews.com/channels/286/releases/7660840e-700c-9696-c77c-f1004c34bc99
CONCEPT CUSTOMER
Performance luxury sedan customers value vehicle traits, such as dramatic and exclusive exterior styling, emotional and luxurious interior design, and fun-to-drive character. These elements are balanced by an equally keen appreciation for quality, reliability, durability and competitive pricing.
Self-guided, discriminating and technically savvy, these customers also feel that prestige is determined more by life experiences than by pure wealth. In other words, experiencing life, rather than just accumulating possessions, is a powerful driver. For this reason they are interested in vehicles that help them enjoy driving to the fullest-and the 2009 TL is designed to do exactly that. While the 2009 TL is designed to appeal to a broad range of upscale consumers, the target buyer for the TL is expected to be a professional male in his mid 40s with a household income of about $100,000 per year, while the expected TL SH-AWD® target buyer is a professional male in his early 40s with a household income of over $150,000 per year.
http://www.hondanews.com/channels/286/releases/7660840e-700c-9696-c77c-f1004c34bc99
CONCEPT CUSTOMER
Performance luxury sedan customers value vehicle traits, such as dramatic and exclusive exterior styling, emotional and luxurious interior design, and fun-to-drive character. These elements are balanced by an equally keen appreciation for quality, reliability, durability and competitive pricing.
Self-guided, discriminating and technically savvy, these customers also feel that prestige is determined more by life experiences than by pure wealth. In other words, experiencing life, rather than just accumulating possessions, is a powerful driver. For this reason they are interested in vehicles that help them enjoy driving to the fullest-and the 2009 TL is designed to do exactly that. While the 2009 TL is designed to appeal to a broad range of upscale consumers, the target buyer for the TL is expected to be a professional male in his mid 40s with a household income of about $100,000 per year, while the expected TL SH-AWD® target buyer is a professional male in his early 40s with a household income of over $150,000 per year.
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lobohunt (10-01-2013)
04-28-2011, 10:33 PM
#5
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Well hell....I'm not in their target demo. Does that mean I have to sell my Type S?
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04-29-2011, 04:58 AM
#9
Instructor
Thread Starter
Sr. Principal Electrical Designer specializing in the use PDMS 3D plant design
04-29-2011, 07:06 AM
#12
Instructor
Thread Starter
04-29-2011, 09:23 AM
#21
Instructor
Thread Starter
04-29-2011, 10:00 AM
#22
Burning Brakes
29 Male
no wifey or kids
Global Demand Planner for an international eye wear company
2011 TL SH-AWD Tech
I live in Bronx, NY. I will tell you that there are ton of nice acuras in NYC metro area, and im not sure if many match that acura profile. I bought my first TL-s out of college. I feel like that target is pretty good if you exclude the age part.
no wifey or kids
Global Demand Planner for an international eye wear company
2011 TL SH-AWD Tech
I live in Bronx, NY. I will tell you that there are ton of nice acuras in NYC metro area, and im not sure if many match that acura profile. I bought my first TL-s out of college. I feel like that target is pretty good if you exclude the age part.
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Acc-Rite (12-03-2012)
04-29-2011, 11:44 AM
#27
Racer
haha that was my 1st car!! A little white '02
I'm much happier w/ my TLAnd yes, too busy some days! Friday's are afternoon wine & cheese days, especially when it's beautiful out like today
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Acc-Rite (12-03-2012)
04-29-2011, 03:50 PM
#33
40/male
No kids
Meteorologist
2009 TSX with aerokit with 2012 TL BWP Tech SH-AWD with bodykit on order
No kids
Meteorologist
2009 TSX with aerokit with 2012 TL BWP Tech SH-AWD with bodykit on order
Last edited by weather; 04-29-2011 at 03:53 PM.
04-29-2011, 04:04 PM
#35
Instructor
Hit the send button by accident while typing.. anyways what I was saying the reason the 2Gs are heavily modded and the conversations are immature might be because they are very inexpensive at this point and the youngsters (like I'm much older lol) can get there hands on a 2G very easily..
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Acc-Rite (12-03-2012)
04-29-2011, 07:26 PM
#39
Instructor
Thread Starter
WOW, so far I noticed the majority are SH-AWD roughly 20 to about 3 FWD. Now this can't reflect the percentages Acura is experiancing.
Well we still have a long way to go with all the 4G ownership.
Pretty cool so far!
Well we still have a long way to go with all the 4G ownership.
Pretty cool so far!
04-29-2011, 08:08 PM
#40
Instructor
Just curious to know more about the demographics who are driving the Acura 4G. In 2002 I purchased a TL Type S and throughout my 5 years of ownership, I noticed the topics of conversations on the 2G forum changing quite significantly. The discussions were becoming immature and the cars were being heavily modified. Anyway I'm curious to know more about you all here on AcuraZine.
So please share with everyone your age, occupation, and which 4G model you drive. Being I currently don't own a Acura and I'm starting this thread, I'll be more then happy to share with you all a little about me.
I think this might be fun!
50
Vice President/ Regional Sales Manager/ Financial Services/ Fortune 100 Co.
2011 BMW 535i Sport
So please share with everyone your age, occupation, and which 4G model you drive. Being I currently don't own a Acura and I'm starting this thread, I'll be more then happy to share with you all a little about me.
I think this might be fun!
50
Vice President/ Regional Sales Manager/ Financial Services/ Fortune 100 Co.
2011 BMW 535i Sport
and it looks like its going to be a nasty ride.. By the time I can actually afford one of those cars I will probably have changed my mind about what I want lol.. For now I am very much in love with my TL. I plan on paying it off and keeping it in addition to what ever else I decide to go with..