So it's mid 2010 and it's time for a new RJ catalog with all the new products from the past year like the Harrow, Rev, Vega and TL grille.

I made two covers but I wanted to get some third eye feedback from the forum members. I'm leaning toward the full car version, but I kinda like the vague shot of the wheel. Please vote and lmk what you guys think!

Thanks to Pete Cheslock for the quick and awesome shot of his car, un-edited with the exception of the license plate and also to Jeffrey liu for the shot of the wheel colose up.




Version A:











Version B:

 

Version B!

 

here are the past 3 catalog covers to compare to:

 

Gotta go B! It shows off not just wheels, but you kits also.

 

Version B! Follow with the car on ad theme. I actually like the look of that 4G...never thought I'd say that.

 

Version B, Rondy. Are you sure you can't put a 3G on again?

 

i cant make a decision based on appearance, but more so on the business aspect of your company.

what % of revenue is from wheels?
what % from body kits?
do you plan an expanding your business on body kits?
where do you project your sales for body kits?

im presuming body kits are not that profitable at low volume sales, and it is a merely to gain an image to enthusiasts such as us. if that's the case, then stick to marketing yourself on these forums for bodykits, and devote the print ads to wheels only.

IMO, if youre going to pay for the exposure in print ads/catalogs, you would be much better off positioning yourself as a high volume, well established wheel maker than an entrepreneurial acura/honda bodykit maker. i could guarantee youll get more calls/emails coming in with an ad that shows a quality rim, rather than a rendering of some NSX concept. go with Version A

 

A

 

Voted B. That TL looks really good. I would def look through that catalog. Oh and edit the EZ Pass, kinda distracting, might just be me thou

 

It's definitely a tough one, but I say "B" as well.

 

looking at A, it looks like it should be for a back cover.

 

 

thanks guys, and good catch, Ima edit that EZ pass out, lol.

As far as prefernce, its real simple... The design that makes people want to pick up the catalog is the one I woudl use. You would be surprised how many people kept looking and asked about the cover with the NSX concept on front, then thumbed through the book right in front oif me. So its all about creating interest with a single image on the cover.

 

B. B shows off Wheels and what you can do to make the car look better!

 

I'm amazed at how much better the 4G looks with the RJ treatment! It actually looks like a car I'd want to buy in that pic!

 

B is begging for a drop

chop a drop on it and I choose B

 

B is dropped on H & R springs, maybe I can lower it a little more...
here's another shot:

 

And with that I would choose B since it really shows off what your products can do...

I'd put A on the back cover...

 

B is the winner

 

I like B a lot but think some faint clouds or something light up top so it isn't just plain white would look good.

 

Ron...Congrats on the B cover. You actually made the 4G TL look good from the front 3/4 view.

Now is there anything you can do for the side and rear?

Vote B from a business perspective. It follows your past catalogs.

 

Version B goes along with the ones you have done in the past, I think version A better accents the product that you sell

 

I like both designs, and still like B better, but how about combining them together? I'm no design person, and you probably don't want people chopping your stuff, but it's a thought.

 

^
Bdog Like that!

 

B

 

I like A. Seems more inviting. I assume that you will have a ton of car photos inside the catalog. B to me doesn't really show off the wheels that much.

 

B - But of course I'm biased.

The car is already dropped on H&R - the only option we have so far for the 4G. The drop on the rear wheels is perfect for me (and Boston roads), but the front I wish was about .5 or .25 inch lower to match with the rears.

Here is the thread with the rest of the photos from the shoot.
https://acurazine.com/forums/4g-tl-photograph-gallery-296/ronjon-photoshoot-high-res-photos-782843/

 

I choose A
I can't stand the look of the TL

 

B's a more fitting image for the catalog cover. A would make a great ad though. What do I know though, I'm just a graphic designer, not a doctor with a Vette.

 

I like A.

It's a lot more aesthetically pleasing and a different theme than your other covers.

 

A again because of the color. B seems to have dull color. maybe a more vivid photo would liven it up a bit.

 

I say B, because that TL looks ok and if you can make that car look OK then I'd be interested to see what else you got to offer.

 

I really like the combined idea, the wheel and/or center cap needs to show through more though

 

I think "A" is the clear choice here.

Wheels are your bread and butter as far as revenue, so you want to market them as much as possible.

 

A...very nice.

And oh how that grille helps the 4G!!

 

The other thing I have against B is if for some reason (not sure what that reason would be) there is someone that hates the look of the TL....then you may turn them off to what the rest of the catalog may hold. And I heard that there may be a few people out there that didn't like the look of the TL.

 

no kidding! why have something controversial (4G) on your cover...it also doesnt respresent a majority of your sales. uneccesary risk, if you ask me.

although if this catalog is being sent out to previous customers and/or being displayed in the shop - then i guess its really more of your own preference. shouldnt make a big difference...print ads - different story. save A for the print ad.

 

translates as:

The 4G TL is too ugly to put on the cover.

 

Yep.

But I drive a 2004 bastard child of the Infiniti line with 158000 miles on it.

 

this