Lincoln Concedes to Cadillac, and Just About Everyone Else
By Ed Hellwig, Lead Senior Editor
Date posted: 08-27-2008


Lincoln versus Cadillac. It's one of the oldest rivalries in the car business and it's all but dead. The 2009 Lincoln MKS proves it.

Sure, the MKS is about the same price as a Cadillac CTS, but, well, that's where the similarities end. The CTS can legitimately claim various BMWs as rivals. The MKS? It's a luxury sedan and never a sport sedan, not even a little bit.

Which is fine. Dull can be good. Dull can work. Lexus has been doing dull for years. In fact, the Lexus ES 350, a close competitor to the MKS, is the brand's best-selling model.

So in an odd historical turn, the MKS could be thought of as Lincoln's attempt to build a better Lexus, except that it's no Lexus. It's no Acura TL either, or even a Hyundai Genesis.

No, the Lincoln MKS is just a little bit better than the Mercury Sable, which is a little bit better than the Ford Taurus. And never as good as a Cadillac.

Too Much Metal
The issues of the 2009 Lincoln MKS have little to do with the fact that it's still primarily a kind of front-wheel-drive sedan (despite this particular model's all-wheel-drive hardware). Cadillac might have made the switch to rear-wheel drive a long time ago, but the Lexus ES 350 that sells so well is also front-wheel drive, as is the recently redesigned 2009 Acura TL.

With the MKS, the real issue is too much weight. Our loaded test car with the optional all-wheel-drive system dented the scales at 4,349 pounds. To put this into perspective, the Lexus ES 350 could have a driver and three average-size adult passengers on board and still weigh less than an empty MKS. Even the all-wheel-drive Acura TL, no lightweight itself, is 363 pounds lighter than this Lincoln.

So much sheet metal is no excuse for limited agility, though. There are plenty of big, overstuffed luxury sedans that mask their weight with well-tuned suspensions. The MKS is not one of them. No, this car feels like a classic Lincoln, softly sprung and under-damped — perfect for smooth, straight highways and not much else. Sure, it'll soak up stray bumps, but hit a few in succession and the MKS feels wobbly and crude. Introduce a corner into the mix and it only gets worse.

With that in mind, the MKS's modest speed through our slalom test proved no surprise. At 60.8 mph, it was on par with the Lexus ES 350 and slightly slower than the Hyundai Genesis V6. The big 19-inch wheels and 255/45R19 tires that come standard on the all-wheel-drive MKS help, but there is still plenty of body roll and, more important, a general unease with changing direction quickly.

Since the all-wheel-drive system distributes the power between the front and rear wheels, there's very little tugging at the steering wheel under full power. Then again, there's rarely ever any feedback through the steering wheel. It's limp at highway speeds and yet strangely firm when you're lining up a parking space.

A Drivetrain Under Strain
So the 2009 Lincoln MKS is not much of a handler; no news there, really. But the story doesn't get any better when it comes to acceleration and braking. Again, moving all that weight around isn't easy.

The standard 3.7-liter V6 is essentially a larger version of the 3.5-liter engine used in the Ford Taurus, with which the MKS shares its platform. This V6 is capable of generating 275 horsepower and 276 pound-feet of torque when burning premium fuel, although these numbers drop to 273 hp and 270 lb-ft on regular gas.

With a tank full of premium, our MKS went from zero to 60 mph in 7.5 seconds (7.2 seconds with a 1-foot rollout like on a drag strip), a respectable time that's about a half-second slower than the Lexus ES 350. The Hyundai Genesis V6 and Cadillac CTS go from zero to 60 mph in 6.3 seconds.

Those disappointing acceleration numbers are matched by the sound of an engine that's running harder than it wants to. For a modern DOHC V6, this engine sounds strained at high rpm, which of course it is.

Deceleration Curve
Getting the MKS back down from speed is another issue. The brake pedal is soft and has a long range of travel, and together these things make the task of getting this 4,349-pound car stopped on its Goodyear Eagle RS-A tires feel even less effective. At the track, it takes 130 feet to stop from 60 mph, an average performance. A Hyundai Genesis V6 will do the task in 117 feet.

The six-speed automatic transmission is the one notable bright spot in the drivetrain. Its programming is spot-on, delivering quick, sharp shifts right when you expect them. Sure, it will hesitate a little when the gas pedal is slapped down abruptly, but there are few automatics these days that don't. There's a manual shift gate, too, and it's properly oriented so you get downshifts when you push it forward and upshifts when you pull it back, not that you would think it appropriate to do so in this Lincoln luxury car.

Room to Spare
A world-class sport sedan the MKS is not. It does, however, provide a long list of features designed to make it as comfortable and luxurious as possible when pointed straight ahead.

Chief among them is a spacious interior. This is not really a feature in the typical sense, but worth noting given the overall size of the MKS's cabin. Compared to the Lexus ES 350 and Cadillac CTS, the 2009 Lincoln MKS is larger in nearly every interior dimension. That extra inch or two makes a difference, too, as the MKS swallows four adults quite comfortably.

The seats themselves are wide, flat and covered in top-quality leather. There are heaters at all four seating positions and cooled seats for the driver and front passenger. On a long trip you would ask for nothing more than a little extra toe room in back.

There's an extra-large trunk with 18.4 cubic feet of capacity as well, but the narrow opening, high liftover and two-tiered floor make it hard to use all the space.

Who Needs iDrive?
Lincoln is quite proud of all the audio and communications technology offered in the MKS. With a voice-activated navigation system, THX-certified audio system and Sync connectivity, all the good stuff is on the options list, not to mention rain-sensing wipers, proximity parking sensors and push-button ignition.

Other than Sync, none of this is really unique, but Lincoln deserves credit for offering so much technology without destroying the continuity of the interior. There's no central control knob, no pop-up anything: just simple controls that you can use at a glance. The navigation screen is especially bright and clear, rivaling anything available from Europe or Japan.

It would be all the more impressive if the rest of the interior were up to the same standard. But while none of the materials are particularly cheap-looking, they're not going to put Audi to shame, either. The gauges are particularly bland and most of the switchgear is just average. Build quality is generally good, although the handle on the door creaked every time we pulled it shut (not the best way to start each drive, we're sure you will agree).

Big Bottom Line
None of the Lincoln's shortcomings would be so glaring if it undercut its competitors on price. That's hardly the case, though, as the 2009 Lincoln MKS starts at $37,665 for the front-wheel-drive model and $39,555 for the all-wheel-drive model. Our test car with the Ultimate package topped out at $46,070.

A loaded Lexus ES 350 tops out around $44K and it handles better, has a more elegant interior and is a far more prestigious nameplate. The new Acura TL, which has been stretched to roughly match the size of the MKS, is expected to top out at $42K with all-wheel drive, a 305-hp V6 and a similar list of features. Then there's the new Hyundai Genesis V6. It matches the MKS for interior room, pummels the Lincoln in every performance category and would only run you $40K fully loaded.

Then again, if you must buy American, there's the Cadillac CTS. It'll cost you about the same as the 2009 Lincoln MKS, but it drives better in every way and has a distinctive style inside and out that's memorable if not always pretty.

If Lincoln wants to keep the rivalry going with Cadillac, it's going to have to try harder than the MKS.

-- Expected Lincoln comfort, quality and driving experience paid forward in the 2010 Lincoln MKZ with updated design, new features and plusher interior
-- New Sport Appearance Package with sport-tuned suspension shifts driving experience to the next level, especially with optional all-wheel drive. Six-speed SelectShift automatic transmission is standard. Powertrain performance is improved dramatically, with 0-60 mph times dropping from 7.7 to 7.1 seconds
-- 2010 MKZ joins new MKS and will be followed by MKT full-size luxury crossover next summer, further building on Lincoln’s successful portfolio

LOS ANGELES, Nov. 19, 2008 – Customers who have come to equate Lincoln with elegant, modern design, unparalleled comfort, unrivaled features and top quality have still more reason to favor the brand: the new 2010 Lincoln MKZ mid-size sedan.

“The new MKZ improves on the success of the current vehicle with Lincoln’s new signature look, appointments that amplify and expand the Lincoln portfolio and a faster, more refined powertrain,” said Mark Fields, Ford’s president of The Americas.

New for 2010, the MKZ features a new sport version with special sport suspension tuning with stiffer springs and larger stabilizer bars, 18-inch Euroflange polished wheels, darkened grille and headlamps, and an interior with contrasting piping and unique appliqués.

The new Lincoln MKZ also offers segment-exclusive features, including first-in-class Blind Spot Information System (BLIS™) with Cross Traffic Alert (CTA), which makes navigating traffic and parking lots safer and easier.

BLIS tracks vehicles in the blind-spot zones on either side of the vehicle using two multiple-beam radar modules behind the rear fenders. Indicator lights in the outside rear-view mirror on both sides of the vehicle warn the driver when a vehicle enters the defined blind-spot zone, extending from the side mirror to 10 feet behind the vehicle and 10 feet away from the vehicle.

CTA uses the BLIS radar sensors to alert the driver of approaching traffic while in reverse and backing out of a parking spot. The CTA tracks up to 65 feet on either side of the vehicle and warns the driver through both audible and visual alerts.

In addition to this new technology for mid-size sedans, MKZ offers SYNC, Next-Generation Voice-Activated Navigation, keyless entry, EasyFuel capless fuel filler, THX-branded audio and adaptive HID headlamps.

The new MKZ also features Lincoln signature design elements, including the split-wing grille and thinner wraparound head lamps for a wider, sportier look. Its chamfered front fascia also shares a family resemblance with the MKS, with a sculpted hood and ridges flowing into the A-pillar. In the rear, the Lincoln MKZ features a new decklid with wider LED taillamps accentuating the width of the car and separated by the Lincoln star.

The Lincoln MKZ’s presence is enhanced by 17-inch aluminum wheels, available 17-inch chrome wheels, and available 18-inch polished aluminum wheels, which are included in the Sport Appearance Package with sport-tuned suspension.

Inside, MKZ’s cabin reflects an even more upscale look featuring genuine aluminum and wood depending on the trim package, an all-new instrument panel, detailed touches including new welcome lighting, chimes, tuxedo stitching on luxury leather seats and Bridge of Weir leather.

The world-renowned luxury leather from Scotland, pioneered on the classic Lincoln Continental Mark II and used on the MKS, wraps the MKZ seats. The MKZ leather is unembossed, allowing the natural beauty and character of the grain to shine through.

The leather is milled for up to 12 hours to ensure a buttery soft hand, and Bridge of Weir uses a chromium-free tanning process, which makes it easier to recycle.

“We’ve increased the luxury feel and improved on what was already a great interior,” said Peter Horbury, executive director of Design, The Americas. “We have a new interior theme with all-new primary touchpoints, complemented by new features and technologies that make the 2010 Lincoln MKZ stand out in the competitive mid-size segment.”

Additions or improvements to the 2010 Lincoln MKZ interior include:

-- Armrest clamshell storage
-- New daytime lit and 3-dimensional instrument cluster layout with center speedometer
-- New door trim with 360-degree door handles
-- Redesigned center stack with high-mounted, Next-Generation Navigation system
-- Leather-wrapped steering wheel with real wood insert
-- Interior schemes include Dark Charcoal or Steel Gray with Swirl Walnut accents, or Light Camel with Olive Ash wood accents

•New 2011 Lincoln MKZ Hybrid expected to be most fuel-efficient luxury sedan in America
•Lincoln MKZ Hybrid takes SmartGauge™ with EcoGuide to next level, offering drivers enhanced positive feedback on long-term fuel efficiency and driving performance
•More standard luxury, technologies and segment-exclusive safety features in the new Lincoln MKZ

Hybrid help it top its nearest competitor, the 2010 Lexus HS 250h

Lincoln today introduces its first hybrid – the new 2011 Lincoln MKZ Hybrid – a premium midsize car poised to be the most fuel-efficient luxury sedan in America.

Ford Motor Company – America's largest domestic hybrid seller – is further broadening its aggressive electrification plan and second generation of hybrid technology with the new Lincoln MKZ Hybrid. The vehicle is revealed today at the New York International Auto Show.

"Lincoln's hallmarks are design, technology and comfort. Now, Lincoln also delivers the best fuel efficiency of any luxury sedan in America," said Mark Fields, Ford's president of The Americas.

Lincoln's first-ever hybrid is expected to deliver at least 41 miles per gallon in the city when it goes on sale this fall.

The new premium midsize sedan hybrid joins Ford Motor Company's growing lineup of hybrids, including the Ford Fusion Hybrid – 2010 North American Car of the Year and America's most fuel-efficient sedan – plus the Ford Escape Hybrid and Mercury Milan and Mariner Hybrids.

Introduction of the new Lincoln MKZ Hybrid also complements Ford's aggressive global electrification plan. Ford is introducing five new electrified vehicles by 2013. They include the Transit Connect Electric in late 2010, the Focus Electric in 2011, a next-generation hybrid electric vehicle and a plug-in hybrid electric vehicle (PHEV) in 2012, followed by another next-generation hybrid electric vehicle in 2013.

The Lincoln MKZ Hybrid's projected fuel economy tops its nearest competitor – the 2010 Lexus HS 250h – by 6 mpg. It also trumps the Lexus with room for one more passenger and more standard luxury and segment-exclusive safety features.

"Today's luxury customers do not want to make sacrifices. Lincoln has found a way to deliver a luxury sedan with the comforts they expect, the technology they want and the environmental responsibility society demands," said Derrick Kuzak, Ford's group vice president, Global Product Development.

The 2011 Lincoln MKZ Hybrid uses Ford's second-generation hybrid technology – the 2.5-liter Atkinson-cycle I-4 hybrid engine, named one of Ward's 2010 "10 Best Engines."

The system combines the best attributes of the gasoline engine and electric battery-driven motors to deliver optimal performance and fuel economy.

Industry-leading fuel economy comes without sacrificing power. The combined gasoline engine and electric motor provide 191 net horsepower. Plus, the pure electric mode on the Lincoln MKZ Hybrid extends to 47 mph – compared with the Lexus HS 250h battery-only mode, which reaches just 25 mph.

More standard luxury

The 2011 Lincoln MKZ Hybrid comes standard with features and technologies that are either not offered on the Lexus HS 250h or are available only at an extra cost. They include:

•SmartGauge with EcoGuide – Ford's highly successful interactive technology provides real-time information to help drivers maximize fuel efficiency, and coaches drivers on how to optimize hybrid performance. Lincoln takes SmartGauge to the next level of engagement by giving drivers enhanced positive feedback on long-term fuel efficiency and driving performance through the "growth" of virtual small flowers on the system's right-most screen. Lincoln's white flowers, inspired by apple blossoms, remain permanently unless long-term fuel economy is reset.
•Lincoln SYNC® – The Lincoln-exclusive voice-activated communications and entertainment system provides an omnipresent link to contacts and information. In addition to Bluetooth® phone, audible text and MP3 player capabilities, Lincoln customers also can access Vehicle Health Report and 911 Assist™.
•10-Way Power Passenger Seat – This seat is designed to accommodate a diverse group of passengers. Memory functions enable passengers to fine-tune and recall their positions.
•Power Driver Memory Seat Settings – The driver seat memory feature helps ensure personal seating preferences anytime, with the touch of a button.
•Heated and Cooled Front Seats – This uniquely engineered system delivers exceptional heating and cooling comfort.
•Genuine Wood Trim – In addition to their exquisite appearance, the Swirl Walnut and Olive Ash wood trims offered in the Lincoln MKZ Hybrid are eco-friendly as well. The veneers come from well-managed forests, as defined by strict environmental, social and economic standards, and from other rigorously controlled sources.
•Reverse Sensing System – This system senses what drivers might not see behind them and relays an audible alert if objects are near, which increases in frequency the closer a driver gets.
•Keyless Entry Keypad – This Lincoln-exclusive feature provides secure entry at a driver's fingertips. A personal combination holds a memory for driver preferences. So if an owner is out for a run and doesn't want to take the keys along, the vehicle can be opened with the touch of a few buttons.
•Easy Fuel® Capless Fuel-Filler – This Lincoln-exclusive feature uses an integrated spring-loaded flapper door to eliminate the need for a fuel tank screw cap. That means no more fumbling to remove and tighten the cap and less fuel odor on a driver's hands at the pump.
•Personal Safety System™ – A Lincoln-exclusive suite of seven protection technologies works together as a system to help protect vehicle occupants. The system includes dual-stage front air bags and an occupant classification system to sense whether the passenger seat is occupied. It tailors – or suppresses – air bag deployment to help provide an appropriate level of protection. It also features the Ford Belt-Minder® system to remind front-seat occupants to buckle up.
•MyKey™ – This Lincoln-exclusive feature allows parents to program a key to limit speed and audio volume to encourage teens to drive safer and improve fuel efficiency. It also encourages seat belt usage, provides earlier low-fuel warnings, and can be programmed to sound chimes at 45, 55 and 65 mph.
•Integrated Spotter Mirrors – The traditional side-view mirrors are designed with a secondary convex spotter mirror in the top outer corner, which provides a view of the driver's blind spot. When traffic enters the driver's blind spot on either side of the vehicle, it is visible in the secondary convex mirror, alerting the driver of obstacles.
•Acoustic Laminated Windshield – This windshield features a layer of sound-absorbent vinyl sandwiched between two sheets of glass, which enhances interior quietness.

The Lincoln MKZ Hybrid also includes standard Bridge of Weir leather seats. The world-renowned luxury leather from Scotland is unembossed, allowing the natural beauty and character of the grain to shine through. The leather is milled for up to 12 hours to ensure a soft hand, and Bridge of Weir uses a chromium-free tanning process, which makes it easier to recycle.