"Dodge: 'Guy cars' only"
01-21-2005, 10:18 AM
#1
Suzuka Master
Thread Starter
"Dodge: 'Guy cars' only"
"DETROIT, Jan 19 (Reuters) - DaimlerChrysler AG has no qualms about ignoring female tastes -- at least when it comes to selling Dodge cars.
The new Dodge Magnum sport wagon and a soon-to-be-released Dodge Charger, a modern update of the classic muscle car from the 1960s, are very much targeted at a male audience, said Trevor Creed, design chief at the company's U.S.-based Chrysler unit.
"It does scream male, there's no doubt about that. We found that in our market research and focus groups," he said at an automotive conference in the Detroit suburb of Dearborn."
http://money.cnn.com/2005/01/21/pf/a...reut/index.htm
The new Dodge Magnum sport wagon and a soon-to-be-released Dodge Charger, a modern update of the classic muscle car from the 1960s, are very much targeted at a male audience, said Trevor Creed, design chief at the company's U.S.-based Chrysler unit.
"It does scream male, there's no doubt about that. We found that in our market research and focus groups," he said at an automotive conference in the Detroit suburb of Dearborn."
http://money.cnn.com/2005/01/21/pf/a...reut/index.htm
01-21-2005, 10:40 AM
#2
Yeehaw
I have a 05 Dodge Durango right now as my loaner while the CL is in the shop. This is the most fun driving I've ever had. I'm jumping curbs and tearing it up all over. This thing is a beast. It must be sick with the hemi.
It has convinced me 90% to get an enormous truck for my next vehicle.
It has convinced me 90% to get an enormous truck for my next vehicle.
01-21-2005, 11:20 AM
#6
Senior Moderator
Originally Posted by titan
Not suprised by the article. Pretty much confirms the obvious.
Seems as though Dodge can be considered the anti-Saab. 
01-21-2005, 02:48 PM
#7
Say it like ya mean it: HEMI!!!!!
Trending Topics
02-16-2005, 10:34 AM
#12
Go Giants
Still looking for some lesbians driving the Magnums.....
02-16-2005, 01:54 PM
#13
Changin bulbs since '73
iTrader: (1)
Join Date: Dec 2001
Location: Chi-town burbs
Age: 50
Posts: 8,111
Likes: 0
Received 12 Likes
on
4 Posts
Originally Posted by BEETROOT
I have a 05 Dodge Durango right now as my loaner while the CL is in the shop. This is the most fun driving I've ever had. I'm jumping curbs and tearing it up all over. This thing is a beast. It must be sick with the hemi.
It has convinced me 90% to get an enormous truck for my next vehicle.
It has convinced me 90% to get an enormous truck for my next vehicle.
reminds of when I had a Magnum pickup truck rental. I was jumpin kup curbs, down curbs, cutting thruough lawns ....it was frickin awsome!! i was layin patches everywhere. Man, that was fun. The only problem is.....i only got like 120 miles out of that tank of gas
That hurt.
Thread
Thread Starter
Forum
Replies
Last Post
