WSJ claims RL was originally to be TL redesign
#1
WSJ claims RL was originally to be TL redesign
Was reading an interesting article in the WSJ talking about the American influence on the Japanese auto industry when I read this:
"For the Acura TL, Japanese executives were leaning toward a low-risk design drawn up by a team in Japan, a round-edged look intended to appeal to older buyers. But at a planning meeting at Honda's U.S. headquarters in Torrance, Calif., Erik Berkman, a veteran American engineer, told his Japanese bosses that before they moved forward, they needed to know that all the Americans assigned to the project favored a different design, according to people familiar with the matter. Honda's California styling center had come up with an edgier look with sharper lines and a more aggressively style grill.
Koichi Amemiya, the ranking Japanese executive at the meeting, heeded the Americans. That new version of the TL is now the best selling car in the Acura lineup. Honda also released a version of the more conservative Japanese design as the Acura RL, and it has not sold well in the U.S."
See the rest of the article in the Thursday, April 27 issue of the Wall Street Journal.
"For the Acura TL, Japanese executives were leaning toward a low-risk design drawn up by a team in Japan, a round-edged look intended to appeal to older buyers. But at a planning meeting at Honda's U.S. headquarters in Torrance, Calif., Erik Berkman, a veteran American engineer, told his Japanese bosses that before they moved forward, they needed to know that all the Americans assigned to the project favored a different design, according to people familiar with the matter. Honda's California styling center had come up with an edgier look with sharper lines and a more aggressively style grill.
Koichi Amemiya, the ranking Japanese executive at the meeting, heeded the Americans. That new version of the TL is now the best selling car in the Acura lineup. Honda also released a version of the more conservative Japanese design as the Acura RL, and it has not sold well in the U.S."
See the rest of the article in the Thursday, April 27 issue of the Wall Street Journal.
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#4
Originally Posted by dbett
#5
I believe this is a of the Acura TL on cover of WSJ today thread.
So I think this will be .
Edit: Other members beat me to it.
So I think this will be .
Edit: Other members beat me to it.
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