BMW: Pininfarina Gran Lusso Coupe news
BMW: Pininfarina Gran Lusso Coupe news

BMW And Pininfarina To Mark New Partnership With Gran Lusso Coupe
By Viknesh Vijayenthiran Viknesh Vijayenthiran
0 31 views May 14, 2013
BMW Pininfarina Gran Lusso Coupe
BMW has established a new partnership with legendary Italian design house Pininfarina, the company responsible for some of the greatest performance cars the world has ever known and an expert in elegance and proportion.
To mark the new partnership, the German automaker has commissioned a new coupe concept that it plans to unveil at the 2013 Concorso d’Eleganza Villa d’Este on May 24.
The concept is the BMW Pininfarina Gran Lusso Coupe, the first few images of which are featured here.
The concept is clearly a large coupe, and its badging confirms it is powered by a V-12 engine. This powerplant choice, as well as the overall proportions, conjures up thoughts of a modern-day 8-Series, though its creators stress that it is strictly a one-off.
Generous surface design and taut contours give an elegant look, while hallmark BMW proportions--a long wheelbase, stretched hood, short overhangs and a set-back greenhouse--hint at the concept’s performance.
On the inside, the BMW Gran Lusso Coupe is said to blend themes of elegance and luxury. The minimalist and driver-focused layout of the classic BMW cabin is lent a thoroughly new touch through the influence of Pininfarina, though we’ll have to wait another to week to find out just what that entails.
As for the partnership between BMW and Pininfarina, the respective design approaches of the two firms should encourage fresh creative impulses when merged. Given the similarities between recent BMW designs, there’s no doubt the automaker could do with some new ideas. Hopefully Pininfarina’s penchant for elegance will define the look of BMW’s future cars, too.
Stay tuned for an update.


By Viknesh Vijayenthiran Viknesh Vijayenthiran
0 31 views May 14, 2013
BMW Pininfarina Gran Lusso Coupe
BMW has established a new partnership with legendary Italian design house Pininfarina, the company responsible for some of the greatest performance cars the world has ever known and an expert in elegance and proportion.
To mark the new partnership, the German automaker has commissioned a new coupe concept that it plans to unveil at the 2013 Concorso d’Eleganza Villa d’Este on May 24.
The concept is the BMW Pininfarina Gran Lusso Coupe, the first few images of which are featured here.
The concept is clearly a large coupe, and its badging confirms it is powered by a V-12 engine. This powerplant choice, as well as the overall proportions, conjures up thoughts of a modern-day 8-Series, though its creators stress that it is strictly a one-off.
Generous surface design and taut contours give an elegant look, while hallmark BMW proportions--a long wheelbase, stretched hood, short overhangs and a set-back greenhouse--hint at the concept’s performance.
On the inside, the BMW Gran Lusso Coupe is said to blend themes of elegance and luxury. The minimalist and driver-focused layout of the classic BMW cabin is lent a thoroughly new touch through the influence of Pininfarina, though we’ll have to wait another to week to find out just what that entails.
As for the partnership between BMW and Pininfarina, the respective design approaches of the two firms should encourage fresh creative impulses when merged. Given the similarities between recent BMW designs, there’s no doubt the automaker could do with some new ideas. Hopefully Pininfarina’s penchant for elegance will define the look of BMW’s future cars, too.
Stay tuned for an update.


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At the Concorso d’Eleganza Villa d’Este 2013, two tradition-steeped car manufacturers – the BMW Group and Pininfarina – will be straddling the automotive past and future as they unveil the result of their debut cooperation to the global public on 24 May: the BMW Pininfarina Gran Lusso Coupé.
Together they have created the embodiment of sheer elegance.
The BMW Pininfarina Gran Lusso Coupé is the sequel to a new approach introduced at last year’s Concorso in the shape of the BMW Zagato Coupé. Always in search of opportunities for further development, the BMW Group consciously pursues creative exchange with other design studios. It enables two design approaches to merge into a new and exciting initiative that encourages fresh creative impulses. Thus the close collaboration with the Pininfarina design team has led to a new automotive personality brimming with character and ready to join the high-end luxury class: typically BMW and bearing the refined imprint of Pininfarina. The BMW Pininfarina Gran Lusso Coupé adds a new dimension to the BMW claim to elegance and exclusivity.
This elaborate creation is a one-off that captivates the observer at first glance with its Italian exclusivity and modern finesse. Generous surface design and taut contours highlight an elegant vehicle body, while hallmark BMW proportions – a long wheelbase, stretched bonnet, short overhangs and a set-back greenhouse with smoothly sloping roofline – imbue the BMW Pininfarina Gran Lusso Coupé with authoritative dynamics even before a wheel has been turned. Enhancing the powerful impact of the side profile are convex taperings that add a dynamic elegance. The exterior symbolises the modern harmony between power and elegance encapsulated by the V12 engine under the bonnet.
On the inside, the BMW Gran Lusso Coupé shows this consummate blend of contemporary elegance and luxury. Here the melding of exclusivity, comfort and sportiness makes for a unique interior experience. The fluid underlying geometry of the cabin and the classical BMW driver focus are lent a thoroughly new touch through the influence of Pininfarina.
Together they have created the embodiment of sheer elegance.
The BMW Pininfarina Gran Lusso Coupé is the sequel to a new approach introduced at last year’s Concorso in the shape of the BMW Zagato Coupé. Always in search of opportunities for further development, the BMW Group consciously pursues creative exchange with other design studios. It enables two design approaches to merge into a new and exciting initiative that encourages fresh creative impulses. Thus the close collaboration with the Pininfarina design team has led to a new automotive personality brimming with character and ready to join the high-end luxury class: typically BMW and bearing the refined imprint of Pininfarina. The BMW Pininfarina Gran Lusso Coupé adds a new dimension to the BMW claim to elegance and exclusivity.
This elaborate creation is a one-off that captivates the observer at first glance with its Italian exclusivity and modern finesse. Generous surface design and taut contours highlight an elegant vehicle body, while hallmark BMW proportions – a long wheelbase, stretched bonnet, short overhangs and a set-back greenhouse with smoothly sloping roofline – imbue the BMW Pininfarina Gran Lusso Coupé with authoritative dynamics even before a wheel has been turned. Enhancing the powerful impact of the side profile are convex taperings that add a dynamic elegance. The exterior symbolises the modern harmony between power and elegance encapsulated by the V12 engine under the bonnet.
On the inside, the BMW Gran Lusso Coupé shows this consummate blend of contemporary elegance and luxury. Here the melding of exclusivity, comfort and sportiness makes for a unique interior experience. The fluid underlying geometry of the cabin and the classical BMW driver focus are lent a thoroughly new touch through the influence of Pininfarina.
Match made in heaven is exactly what occurred here.
It's beautiful!

Perhaps BMW and Pininfarina should do more together.
Clearly Pininfarina does better with BMW than they do without them.
Not sure if the BMW brand can support an 8 series price tag. Considering a top end 6 Series is north of 114 grand, and the 760 (their only V-12 model) costs 140 grand, an 8 series with a V-12 would probably be close to 200k. Not sure if the brand goes that far upmarket, thats probably why they have the Rolls Royce brand.
Not sure if the BMW brand can support an 8 series price tag. Considering a top end 6 Series is north of 114 grand, and the 760 (their only V-12 model) costs 140 grand, an 8 series with a V-12 would probably be close to 200k. Not sure if the brand goes that far upmarket, thats probably why they have the Rolls Royce brand.
Maybe itll grow on me, but for now -- not feeling it. The front body has the proportions of a 70s roadmaster muscle car and looks too top heavy. Not very menacing at all.
Last edited by ThermonMermon; May 26, 2013 at 08:18 AM.
I'm not making fun of anything. Just thinking out loud that it would be funny if BMW continued it's numbering scheme...and my hopes of them one day reaching 69.
Now, go stare at whatever car fancies you today and feel better.
As far as BMW goes, this will probably end up being a competitor to the SL class and become a "coupe" version of the 7-series or the 8-series. I'd expect it to have the same drivetrain options as the 7-series including the V12 that's Twin Turbo'ed!
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